Stop the Cap! reader Michael writes to alert us he found AT&T’s U-verse online Account Overview now includes a section called “Usage & Recent Activity” that includes a placeholder for a future usage meter.

“I canceled my U-verse TV and bumped my Internet speed up to 12Mbps last weekend, and I remember checking to see if my account updated sometime around the middle of last week.  The old website was still in use then.  Today was the first time I got redirected to the new site, which includes this new placeholder for a usage meter,” writes Michael.

Stop the Cap! reader Michael sent us a screen shot of his AT&T U-verse account, showing this placeholder for a future usage meter. (Click to view the full screen shot)

While customers like Michael are currently being told their “internet plan provides you with unlimited usage — there are no usage details to display,” the potential for usage meters can set the stage for future Internet Overcharging schemes down the road.

AT&T alienated many of its customers in Beaumont, Texas and Reno, Nevada when an extended usage cap trial was underway.  Complaints were filed against AT&T with the Better Business Bureau over dubious marketing practices that sold customers on unlimited broadband, only to dispatch letters to newly signed customers telling them it wasn’t unlimited… after signing up for service.

Stop the Cap! learned the Beaumont/Reno experiment was coming to a close this April.

Internet Overcharging schemes are vastly unpopular with consumers.  A 2008 study found an overwhelming majority of customers (81 percent) opposed to usage limits or usage-based billing, with 51 percent willing to take their business to another provider if implemented.

In Beaumont and Reno, customers threatened to cancel service when they learned of the experimental overcharging scheme being tested.  Some managed to get exempted from the trial.

Customers routinely reject the notion that a company already earning billions in broadband profits today needs to set the stage for even higher pricing and profits tomorrow.

AT&T has spent millions lobbying for the introduction of their U-verse system on favorable franchise terms with the promise it would deliver more competition and lower prices for millions of Americans.

For customers like Michael, usage meters are the first step towards breaking that promise.  When followed with formal usage limits or usage-based billing, higher broadband bills are a sure thing.

AT&T customers should contact AT&T and put them on notice — any effort to impose usage limits or usage-based billing will result in immediate cancellation of your AT&T account.

Stop the Cap! will continue to closely monitor AT&T and we’ll recommend further action should conditions warrant.

Update 3:00pm EDT 3/23 — AT&T tells Broadband Reports that whatever users are seeing, it’s some kind of website glitch, and that the company has no plans to implement a usage meter. “We did do some upgrades to our account management portal this weekend, but we haven’t been able to recreate this screen,” according to AT&T spokesman Seth Bloom.

While that’s good news for AT&T customers, we are unsure exactly how such a glitch could occur with such depth, including wording that specific Internet plans providing unlimited usage.  Further, specifying “U-verse Internet Usage” on the tab above it seems surprisingly specific for a “glitch.”

Barring any new evidence, we’ll take AT&T’s word for it, but readers should continue to report any further “glitches” they might encounter.  If possible, include the URL with any screen shots, which we’ll happily provide to the company in any effort to recreate the page.

Virgin Mobile’s Broadband2Go prepaid mobile broadband service is increasing usage allowances in hopes of attracting new customers at current prices.

The service, launched last June, has not been as successful as it could be, especially in markets where competitors like Cricket offer no-commitment wireless broadband for $40 a month for up to 5GB of usage, for a lower initial cost.

Sprint, which now owns the Virgin Mobile brand, isn’t lowering prices, but it is increasing usage allowances.

Before:

$10 buys you 100MB of access that expires 10 days after activation.
$20 buys you 250MB of access that expires 30 days after activation.
$40 buys you 600MB of access that expires 30 days after activation.
$60 buys you 1GB of access that expires 30 days after activation.

Now:

The high end Virgin Mobile plan now matches many postpaid plans for pricing and usage allowance, without a two year contract.  But it’s still priced $20 higher per month than Cricket.  ConnectedPlanet notes:

According to Virgin Mobile chief marketing officer Neil Lindsay, more than 70% of Virgin’s customers said they signed up for Broadband2Go because of the flexibility to change the plans as they needed more or less bandwidth and to pay only for what they needed. Virgin is targeting those cord cutters, such as students or families, who may be using the Broadband2go as a replacement for their at-home Internet service. Virgin’s own surveys indicate that this at-home group already includes 16% of its Broadband2Go customers. Of its user base, 30% also use the card more than four times per week, and 47% asked for additional data on their existing plans.

In turn, Leap Wireless, which owns Cricket, is hinting it may be looking at its own pricing and usage allowances to maintain competitiveness.  No specifics yet, but Leap’s 4th quarter earning results were hardly impressive, reporting a wider loss than Wall Street analysts expected, as competition and a weak economy helped erode profits.  The company does not plan to expand into new cities in 2010, but will offer nationwide coverage for existing customers with expanded roaming agreements.  Also on the way — smartphones from Blackberry and at least one Android phone.

Charter customers thank the company for the speed increases

Charter Cable has made it clear — no metered billing and no enforcement of its “soft usage caps.”

“We have no plans to introduce metered billing,” Ketzer told Broadband Reports, adding no trials were forthcoming either.

But Charter Cable did say bandwidth consumption is a concern for the company, and a measurement tool to educate customers about their current usage was on the way.

“Right now we are gathering requirements to develop a resource so that customers can monitor and control their bandwidth resources,” said Ketzer. “This was something that our customers have been requesting and we want to meet that need.”

Separately, Charter also announced speed upgrades for many of its broadband customers.  Starting this morning, customers can briefly unplug their cable modems to reset them and enjoy some increased speeds at no additional cost.

Charter's old speed tiers (shown above) got an upgrade this morning. Prices quoted are for new customers. Existing customers: add $15 -- Internet Only customers: add $25

The new speed increases impact three of their broadband plans.  Only “Lite” speeds remain unchanged:

• Lite: Remains the same at “up to” 1 Mbps/128 kbps
• Express: Increases from 5/1 Mbps to 8/1 Mbps
• Plus: Increases from 10/2 Mbps to 16/2 Mbps
• Max: Increases from 20/2 Mbps to 25/3 Mbps

Charter advises Max customers will need to exchange their current cable modem to receive the new speeds.  They come as a result of DOCSIS 3 upgrades, which requires a modem that supports that standard.

Some Charter customers can go even faster with the company’s Ultra60 plan delivering 60/5Mbps service for $139.99 a month.  Customer promotions, typically running six months, can cut the cost to $109.99 during the promotional period.

Increasing speeds and shelving Internet Overcharging schemes like usage limits and usage-based billing build customer loyalty and bring new customers, particularly at the expense of telephone company DSL plans, which cannot compete on speed.  Most DSL providers have stopped increasing speeds beyond the maximum 6-10 Mbps they have advertised for years.  Many barely deliver 3 Mbps.

AT&T, which provides service in many Charter markets, has raised the stakes for competition as it rolls out U-verse, an advanced type of DSL service that can support video, telephone, and faster broadband.  In Reno, where AT&T has conducted usage cap experiments for more than a year, the news that Charter won’t comes as welcome news.

Stop the Cap! reader David canceled AT&T service when he found out the company was testing a usage cap in Reno.

“When we found out they were limiting us (after we signed up), we not only canceled AT&T broadband, but also disconnected our two phone lines as well,” David writes.  “We won’t do business with a company that wants to limit our broadband use and we resented being guinea pigs in the first place.”

David adds a “retention specialist” offered to waive his participation in the trial, but he wasn’t interested and is not looking back.

“Unless you deliver a clear message these ripoffs are unacceptable in a way they understand – money – they will just come back for more once the ‘experiment’ is over,” he said.

David is happy with his Charter Cable service, and estimates AT&T’s experiment cost them nearly $200 a month in revenue they used to earn from his family.

“Their cost control program certainly worked — for me.  I’m saving more money with Charter than what I was paying AT&T,” he adds. “I wouldn’t have switched except for their usage cap.”

Charter itself has some broadband usage limits, but they are almost never enforced.

Charter currently defines “normal” residential usage at around 15 gigabytes per month.  Charter’s usage allowances appear in its “excessive use” clause in the Acceptable Use Policy:

Residential service usage will not exceed 100GB of bandwidth per month for Customers subscribing to Services of 15 Mbps or less per month and 250GB of bandwidth per month for Customers subscribing to Service over 15 Mbps and up to 25 Mbps. Charter reserves the right to revise usage limits or to implement additional usage limits. In the event residential usage exceeds the above-described limits Customer will be notified and required to either limit Customer’s bandwidth consumption to permitted levels/limits or subscribe to a Service with a higher monthly bandwidth limit if a higher limit subscription is available.

Since these limits have not been aggressively enforced, they are known as “soft usage caps.”  Most Internet Service Providers have provisions for such limits in their customer agreements, although they are usually only enforced only when a customer’s usage reaches into the stratosphere (often terabytes of usage are involved) or creates a problem for the provider.

Still, some customers dropped Charter Cable even over the defined “soft caps,” switching to competitors who had no such provisions in their usage policies.  Consumers hate Internet Overcharging schemes, and will readily change providers to avoid them.

[flv width=”500″ height=”380″]http://www.phillipdampier.com/video/Charter Thank You Ad 3-1-2010.flv[/flv]

Charter Cable created this ad from customer recorded submissions sent over their Internet service (1 minute)

When AT&T’s U-verse system arrived in Lawrence, Kansas residents rejoiced at the prospect of finally getting broadband service that didn’t come with Internet Overcharging schemes attached.  Sunflower Broadband, the local independent cable system, tied its fortunes to broadband usage allowances as low as three gigabytes per month.  Exceeding the allowance kicked in an overlimit fee for every extra gigabyte used.

As AT&T continues to make inroads in Lawrence with U-verse, which doesn’t have usage limits, customers noticed and began dropping Sunflower.  The cable system also noticed, and has increased plan allowances.

On the low end, the Bronze plan still charges $17.95 per month for 3Mbps/256kbps service with a three gigabyte allowance .  The Silver plan — $29.95 per month — received a speed and allowance upgrade.  Up from 7Mbps to 10Mbps, the monthly limit has now doubled to 50 GB per month.  Upload speeds remain an anemic 256kbps, however.  The biggest change comes for Gold plan users.  For $59.95 per month, the company offers 50/1Mbps service with a considerably more generous allowance — 250GB per month, up from 120GB.

Sunflower Broadband's Old Pricing/Service Plan (from January 2010)

Sunflower also sells a flat rate, unlimited plan called Palladium that doesn’t offer customers a set speed.  The company cut the price from $49.95 to $44.95 a month, perhaps in response to an underwhelmed customer base.  As we reported in January, Palladium speeds do not impress many Sunflower customers.  But some local residents report speeds are improving for those moved to Sunflower’s new DOCSIS 3 platform, an upgrade from Sunflower’s older system, where most of the speed complaints were noted.

The Lawrence Broadband Observer says AT&T and Sunflower are becoming close competitors in most respects, except upload speeds:

The one area where Sunflower still lags is upload speed, which even on the high-end plan is still limited to 1 megabit. This seems puzzling, and the 50 down to 1 up ratio of is greater then any other DOCSIS 3 cable company I was able to find, and makes it difficult to use services like photo and movie uploading, file sharing and online backup services. If Sunflower ever raises their upload speeds, they might just be able to lure this former customer back into the fold!

They could lure many more back if they dropped the hated usage limits and overlimit fees.  DOCSIS 3 provides substantially improved bandwidth, making such limits unnecessary.

Sunflower's New Broadband Plans & Pricing (February 2010)

TelstraClear serves New Zealand

Some broadband customers in New Zealand are treating their monthly usage allowances as usage targets, dedicated to ringing every last penny of value out of the Internet Overcharging schemes.  That means bandwidth usage increases just because customers don’t want to leave their remaining allowance on the table at the start of a new month.

PC World New Zealand notes “caps are essentially stupid” because your allowance resets at the end of every billing cycle:

If I’m away for a month and use zero bytes, it costs just the same as if I’d used my full 20GB. This wouldn’t be so galling if some allowance were made for under-utilising my capacity. It doesn’t have to be a 1:1 thing or roll over from month to month, but some concession would be nice. Perhaps a 1:2 ratio that must be used within the next billing period; in this case an allowance to go up to 30GB in the next month seems reasonable.

That would also get around the other irritating thing about data caps, the punitive charges if you go a single byte over your limit. In the case of TelstraClear it’s $2.95 per GB or part thereof.

TelstraClear - The Internet. Overcharged.

Readers shared their two cents:

I have a 40GB cap which I regularly go over. Telscum charge $20/Gb so it hurts like hell. I tried [switching] to TelstraClear but after three months all I had from them was a bill for services I didn’t receive.

We have 20Gb shared between the three of us and it is rare to go over but we do try like you to use it all up simply because we have paid for it. There is a company in NZ that allows you to roll it over it is Trust power Kinect. A friend uses them and roughly every three months he reckons he can save a month. You do need to have your power and phone with them though and for us it would actually work out more expensive but for others it might not. I do think caps suck though and wish they could be scrapped as I think we would actually use less bandwidth.

I think this part of the world and UK is an exception when it comes to data caps. In Europe data caps are very rare (except in UK which is not typical for Europe in any aspects). Being from Sweden I was a bit surprised moving to NZ and discovered data caps as well as very slow and expensive Internet. Sweden is similar to NZ (e.g. size, population) so it’s a fair comparison. You are being ripped off!