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Hulu Live TV Raising Prices to $69.99/Mo, But Subscribers Will Get Disney+ and ESPN+ Included

Phillip Dampier November 19, 2021 Competition, Consumer News, Hulu, Online Video 11 Comments

Hulu’s live streaming TV service, known as Hulu Live, will get more expensive starting Dec. 21, with a stiff $5/month rate increase, bringing the cost of the 75+ channel ad-supported streaming and live TV package to $69.99 a month. Customers opting for ad-free Hulu streaming + Live TV will pay $75.99. The rate increase applies equally to new and existing customers.

The Disney-controlled service hopes to boost the perceived value of its streaming and live TV package by bundling in Disney-owned ESPN+ and Disney+, which will boost subscriber numbers for both services. Subscribers may balk, however, if they do not perceive much value from the two additional services they are now forced to pay for as part of an ongoing subscription. Subscribers might rebel and drop Hulu Live in favor of another streaming provider, while maintaining more affordable Hulu streaming-only plans ($6.99/mo for ad-supported, $12.99 for commercial-free).

Current Hulu Live subscribers that also have active subscriptions directly with Disney+ and ESPN+ can convert those paid subscriptions to credit towards the new Hulu Live bundle package. Your e-mail address must be the same for both services. If not, you can contact customer service for assistance.

Although cord-cutting continues to accelerate, the potential savings from switching to less-costly online packages of live channels has diminished as service providers boost prices. Hulu last raised its Live TV pricing by $10 a month in December 2020. YouTube TV has also seen steep rate increases, although both providers would argue their growing packages of channels offer better value to subscribers. Some cable and satellite operators have used these rate increases to their advantage, offering “win-back” discount promotions to former subscribers to return, with limited success. Spectrum has seen some growth offering streaming cable TV packages that bundle local channels and popular cable networks over wireless devices, smart TVs, and Roku for about $30-35 a month.

Spectrum Mobile Cuts Pricing on Multi-Line Unlimited Data Plans

Charter Communications this week reduced prices on multi-line unlimited data plans.

A customer with one line of unlimited data service will continue to pay $45 a month for the plan, but each additional line of unlimited data will now cost $29.99 a month — a $15 reduction from Spectrum’s old pricing.

Xfinity Mobile, Comcast’s similar wireless service, already cut multi-line unlimited pricing to $30 a month back in April 2021.

Rutledge

Charter CEO Thomas Rutledge told investors last spring that he wanted to drive customer growth in Charter’s mobile phone offering by slashing mobile service pricing.

“Our goal is to do the same with mobile in our service area as we did with wireline voice, where we made Charter the predominant wireline phone carrier by reducing consumer telephone bills by over 70%, meaning Charter can grow for a long time because we remain under-penetrated and our growth will reduce customer costs,” Rutledge said.

For several years, Charter charged most bundled customers $10 a month for a flat-rate, unlimited long distance home phone line. The company raised prices $3 a month for landline service earlier this year, but claims it still delivers significant savings over traditional landline service.

Both Charter and Xfinity Mobile operate their wireless mobile services using a combination of Wi-Fi calling and roaming on Verizon’s 4G and 5G networks. Customers must agree to bundle home broadband service to get the lowest mobile pricing. If a customer drops internet service, mobile pricing increases $20/mo per line.

Charter’s new pricing undercuts T-Mobile, AT&T, and Verizon:

Service pricing for two-line unlimited data plans

  • Spectrum Mobile: $75/mo
  • T-Mobile: $105/mo
  • AT&T: $125/mo
  • Verizon: $130/mo

Cuomo Administration Capitulates on Affordable Broadband Law; State Laws Cannot Regulate Broadband Pricing

Phillip Dampier July 27, 2021 Consumer News, Empire Access, Public Policy & Gov't, Rural Broadband Comments Off on Cuomo Administration Capitulates on Affordable Broadband Law; State Laws Cannot Regulate Broadband Pricing

Cuomo

As expected, New York’s efforts to lower broadband pricing through a state mandate has been effectively killed in a Brooklyn federal court, putting an end to Governor Andrew Cuomo’s efforts to require providers to offer a $15 broadband tier to income-challenged state residents.

U.S. District Judge Denis R. Hurley, who signed a preliminary injunction preventing the mandate from taking effect on June 15, signaled the concept was likely unlawful in a memorandum attached to the injunction. Several telecom companies challenged the mandate in a lawsuit heard in Hurley’s courtroom, claiming states have no regulatory authority to set broadband terms or pricing. Hurley was clearly persuaded in their direction, and was pessimistic the state could ever show a legal way to regulate internet pricing, something currently reserved to the FCC. As a result, a settlement has been proposed dropping the affordable pricing mandate.

Hurley was also moved by arguments from several smaller New York providers that claimed the new mandate would force them to sell service below cost. Empire Access, a fiber to the home overbuilder based in Prattsburgh, filed a declaration with the court threatening to cancel a major expansion project to wire customers in Livingston and Broome counties, including the city of Binghamton, if the mandate was implemented, because it would likely lose federal funding.

Because of the state’s definition as to who would have qualified for the affordable broadband tier, many smaller companies in rural, economically challenged area of upstate New York claimed they would face substantial economic losses to their businesses. Empire claimed it would lose “approximately $2 million per year,” Heart of the Catskills claimed top-line revenue would decrease $1,364,000 annually, Delhi Telephone claimed it would lose at least $90,000 per month, and the Champlain Telephone Company notified the court that “nearly half (48%) of its existing broadband customers will qualify for discounted rates,” causing the company to lose money on each customer.

“While a telecommunications giant like Verizon may be able to absorb such a loss, others may not,” Judge Hurley wrote in his order.

Gov. Cuomo bristled after learning of the lawsuit, threatening to revoke the franchise of any company that refused to implement the  state’s affordable broadband program. But the governor has made empty threats before, including a promise in 2018 to revoke the merger of Charter Communications and Time Warner Cable because the company failed to live up to the deal commitments it made to state regulators. A settlement was eventually reached between the cable giant and the state, and it appears a settlement between the plaintiff telecom companies and the state will also end this dispute and lawsuit. It appears the state has capitulated and plans to walk away from the affordable broadband proposal, although it reserved the right to appeal the case.

Stop the Cap! predicts the state will work with larger providers to increase public knowledge of the companies’ existing affordable internet programs, which usually have similar qualifications to the affordable internet law Cuomo proposed. Cuomo Administration officials will also likely lobby the Biden Administration to toughen federal oversight of broadband service and suggest a possible federal mandate for an affordable service tier and a return to net neutrality under a regulatory framework that opens the door for future price and service regulation.

The court decision signals states the solution to broadband affordability will not be found in state laws or mandates that attempt to regulate broadband pricing, at least until the current federal law changes.

The Magic of Broadband Competition: Sparklight Without Competition vs. Sparklight With Competition

Phillip Dampier June 29, 2021 Broadband Speed, Cable One, Competition, Consumer News, Data Caps, TDS Telecom Comments Off on The Magic of Broadband Competition: Sparklight Without Competition vs. Sparklight With Competition

America’s most costly large cable internet service provider is Sparklight, formerly known as Cable One. Its internet plans are usually data-capped and it barely offers new customers a pricing break before high regular prices apply. Sparklight primarily services small cities and towns, many income-challenged, in the middle of the country. Customers do not have much to rave about, because Sparklight puts its own profits far ahead of its customers. The cable operator was among the first to slap on data caps and was the nation’s most aggressive at getting rid of costly cable television channels.

About the only thing that does move Sparklight’s pricing is the presence of a formidable competitor. In Meridian and Garden City, Ida., TDS Fiber (formerly TDS Telecom) has been bringing gigabit fiber to the home service to area residents at prices low enough to motivate Sparklight customers to abandon the cable company. That motivated Sparklight to improve their plans and lower prices.

First, let’s examine the internet rate card for ordinary Sparklight customers typically stuck choosing either the cable company or DSL from Frontier, AT&T, or Windstream:

Sparklight regular pricing nationwide

Notice the entry-level internet plan (100/10 Mbps) costs $55 a month, does not mention the $10.50/mo modem rental fee (required if you choose the company’s Wi-Fi service), an internet service surcharge of $2.75/mo (not charged in all areas), and a stingy data cap of just 350 GB, which is at least 100 GB less than what the average U.S. broadband household now consumes each month. Internet overlimit fees are $10 for each additional block of 100GB of data in excess of your allowance, up to a maximum of $50 a month. Unlimited service costs an extra $40 a month.

When you add it all up: for an unlimited (100/10 Mbps) internet service plan with in-home Wi-Fi, Sparklight charges $108.25 a month.

If you happen to live in a competitive service area, such as Meridian and Garden City, Ida., speeds are faster, prices are lower, and data caps are nowhere to be found:

Pricing for Sparklight in Meridian and Garden City, Ida.

Customers still face a $10.50/mo charge to lease a cable modem, and that $2.75/mo internet surcharge fee might also apply.

The prospect of competition could cut dramatically into company profits, which is one reason telecom companies are fiercely lobbying the Biden Administration not to fund municipal broadband projects or supply funds to a new competitor as part of the 2021 Infrastructure Plan.

A Tale of Two Homes in Spectrum Territory: What Competition Does to Pricing

Phillip Dampier May 26, 2021 Charter Spectrum, Competition, Consumer News 14 Comments

Competition is a wonderful thing. A case in point is the enormous difference Charter Spectrum charges new customers in areas where competition exists, and where it does not.

Charter’s offers are address sensitive. The cable company knows its competition and almost exactly where those competitors offer service. That is why the company asks for your service address before it quotes you pricing.

Stop the Cap! compared promotional new customer offers in the metro Rochester, N.Y. market where Spectrum faces token competition from Frontier’s slow speed DSL service. Then we checked pricing in neighborhoods where a fiber to the home overbuilder called Greenlight also offers service.

In neighborhoods where Spectrum enjoys a broadband monopoly, here are the offers for internet-only service available to new customers. Notice they expire after 12 months:

Spectrum promotional prices in non-competitive service areas.

Just one street away, where Greenlight offers customers the option of gigabit speed over a fiber to the home network, Spectrum’s promotional prices are quite different. Notice these offers last 24 months, twice as long as in non-competitive neighborhoods:

Spectrum promotional prices in some areas where customers can choose a competitor offering fiber to the home service.

Spectrum does not even bother offering new customers its entry-level 200 Mbps plan in areas where it has significant fiber competition. For $20 less per month, you get double that speed. Gigabit service is $20 less in competitive areas, too.

Spectrum charges a hefty $199.99 compulsory installation fee for gigabit service in non-competitive neighborhoods. Where fiber competition exists, sometimes just a street away, that installation fee plummets to just $49.99.

Note similar pricing variability exists in Spectrum service areas around the country, with the most aggressively priced offers reserved for addresses also served by a fiber to the home provider or multiple competitors (e.g. cable company, phone company, Google Fiber or other overbuilder). Current customers typically have to cancel existing service and sign up as a new customer to get these prices.

Greenlight Networks has four internet plans that range from $50-200 a month. They do not offer promotional prices, instead marketing “what you see is exactly what you will pay” pricing. As a relatively new company, they charge an installation fee that helps recoup the investments they are making to dig and string fiber cables in neighborhoods across Rochester (and Buffalo as well, where they are expanding). Spectrum (and its predecessors) use pre-existing cable lines that have been there for decades.

Greenlight Networks pricing

Charter’s promotion strategy is designed to undercut the competition on price, believing customers will choose 400/20 Mbps service for $29.99 a month over Greenlight’s 500/50 Mbps service for $50 a month. Of course, after two years Spectrum’s regular prices can kick in, more than tripling the cost to around $94.99 a month, although customers usually get a less attractive secondary promotion after the original one expires, usually offering around $10 off per month.

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