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ISP Crams Its Own Ads All Over Your Capped Internet Connection; Banners Block Your View

Bad clutter.

Bad clutter.

How would you like it if a banner ad was inserted on the bottom of every web page, on top of content you are trying to read and eating away at your usage allowance?

Customers of CMA Communications can tell you, because their web browsing experience now includes advertising messages injected by the cable company to earn more revenue.

CMA, which operates rural cable systems in Texas, Louisiana, Mississippi and Nevada, provides up to 7/1Mbps service with a usage cap of 250GB they borrowed from Comcast.

Zachary Henkel discovered the rude intrusion last month when he navigated to Apple’s website and discovered an intrusive banner ad for H&R Block.

Tired from the day’s events and travel, I had planned to quickly look up the specifications of a Mac Mini, respond to a few emails and then get some sleep. But as Apple.com rendered in my browser, I realized I was in for a long night. What I saw was something that would make both designers and computer programmers wince with great displeasure. At the bottom of the carefully designed white and grey webpage, appeared a bright neon green banner advertisement proclaiming: “File For Free Online, H&R Block”. I quickly deduced that either Apple had entered in to the worst cross-promotional deal ever, or my computer was infected with some type of malware. Unfortunately, I would soon discover there was a third possibility, something much worse.

[…] It was apparent at this point, that my parent’s ISP, CMA Communications, had started injecting advertisements into websites requested by their customers. I felt dissatisfied to say the least. […] You might not be surprised to know that CMA Communications won’t confirm or deny that they are injecting advertisements into their customer’s web traffic.

Customers of CMA Communications see this when they visit apple.com

Customers of CMA Communications see this when they visit apple.com.

CMA Communications is using JavaScript code injection that overlays third-party advertisements on top of various websites, opening the door to subscriber irritation and some obvious conflicts. In fact, visitors to CMA’s own website could find themselves staring at advertising for CenturyLink, AT&T, or a satellite competitor, unless CMA specifically opts its own website out of the third-party ads.

Amazon.com features an ad with Flo from Progressive Insurance, LinkedIn links to a Verizon 4G phone ad, and Bing’s home page pitches AT&T phones. Henkel wants customers to complain, but the affected websites may be in the best place to stop the ad injections by threatening lawsuits against the cable company.

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Recent Comments:

  • Frank D: Second Spectrum $20 price hike within a year. Signed up as $99/mo with time warner cable triple bundle. That became $130/mo after promo ended. Earli...
  • Dylan: Look at their prices. Absolutely ludicrous compared to many companies, especially Charter Spectrum. I pay $60 a month for 100/10 with unlimited data. ...
  • Paul Houle: For a long time communities have been frustrated in that they don't have any power to negotiate with cable companies. This town refused to enter into...
  • Ian S Littman: To be fair, you aren't wrong. Spectrum likely knows it won't have any competition for years in Lamar, so they'll quickly get take rates of >70% (re...
  • Ian S Littman: Are you in an area that can even get Spectrum service? Because in areas where they actually have to compete, they're actually pretty decent now. Yes,...
  • Ian S Littman: A more odd entry in that list is Chattanooga. The entire area has FTTH via EPB. Yet apparently folks can't swing the $57/mo starting price for 100 Mbp...
  • Ian S Littman: The issue here is that the NY PSC's threats have no teeth because, well, who will take over the cable systems if Spectrum is forced to sell? Either Al...
  • Bill Callahan: Phil, National Digital Inclusion Alliance just published interactive Census tract maps for the entire US based on the same ACS data. Two datapoints a...
  • Carl Moore: The idiots that run the cable companies must be also using drugs...a lot of people are cutting their cable services because of the higher rate and inc...
  • EJ: This will require a New Deal approach. Municipals need the ability to either be granted money or loaned money for broadband expansion. Until this is d...
  • Bob: I also got $1 increase for my 100/10 internet from Spectrum. A rep said it's for the speed increase that's coming in 2019. I complained that I was pro...
  • EJ: It makes sense to focus on wireless considering the government contract they have. The strange thing is they referenced fixed wireless in this article...

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