Next generation cable or a spray-on solution to a really bad quarter?

Time Warner Cable has a plan for multi-gigabit broadband speeds over a state of the art network that, for the first time, might include fiber to the home service.

TWC Max is Time Warner Cable’s code name for selected markets where customers will be given first class treatment and provided what incoming CEO Rob Marcus calls “best-in-class reliability and service.”

Marcus made it clear in a conference call to investors this morning that TWC Max will only be available in specially chosen markets, most likely those facing intense competition from Google Fiber (Austin, Kansas City), Verizon FiOS (New York, parts of Dallas, etc.) or upgraded AT&T U-verse.

TWC Max might also be offered in cities where community-owned fiber-to-the-home providers best TWC’s broadband speeds and prices. North Carolina, in particular, would be a logical choice as Time Warner Cable recently acquired DukeNet, a major commercial fiber broadband provider headquarted in Charlotte, also a major hub for Time Warner Cable’s data services. Wilson, Salisbury, Mooresville, Davidson and Cornelius are all served by publicly-owned broadband providers.

Beginning next year and over the next several years, those chosen will get major broadband speed upgrades — up to several gigabits, totally new customer equipment, and an all-digital experience.

“We will replace modems with state-of-the-art DOCSIS 3 modems and advanced wireless gateways, so we can meaningfully increase broadband speeds,” said Marcus. “And by the way, we’re not talking about tweaks here but rather quantum changes to our speed tiers. We’ll also replace standard definition and older HD set-top boxes and roll out new DVRs, better user interfaces and more advanced versions of our TWC TV apps to fundamentally improve the video experience.”

If the competition is DSL, you may have a really long wait to be considered a TWC Max city.

Marcus added that in some mixed business/residential areas, fiber to the home service is increasingly possible because of declining costs and pre-existing fiber infrastructure already serving commercial customers and cell towers.

But Marcus was quick to stress that his philosophy about upgrades is to provide them in focused markets, not share them with every city where Time Warner Cable provides service.

“The goal here is, really, to fundamentally change the customer experience in a given market, said Marcus. “So rather than spread our efforts like peanut butter throughout the footprint, I’m very anxious to deliver a complete experience.”

“That means not only going all-digital but also ensuring that we have state-of-the-art modems in every customer’s home, ensuring that they have the best video and that the overall experience is really optimal,” Marcus added.

“So we’re going to concentrate market by market rather than take individual components and run them through the entire footprint.”

So what are the chances your city will be designated a TWC Max target area?

After reviewing the transcript for this morning’s conference call,  Stop the Cap! has created this handy-dandy, simple to use guide:

• If your community has or was chosen for Google Fiber: A VIRTUAL CERTAINTY!
• If your community is served by Verizon FiOS or AT&T’s Next Generation U-verse: EXCELLENT
• If your community has a fiber to the home provider competing with Time Warner Cable: VERY GOOD
• If your community is served by copper-based DSL from the phone company with no prospect of getting U-verse or FiOS: WHEN PIGS FLY!

Time Warner Cable’s summer was “horrible,” to quote one analyst, after three percent of customers left over programming disputes and increasing prices for broadband and telephone service, with more likely to follow as price promotions expire and rates increase further.

Cable analysts were shocked Time Warner Cable lost 308,000 customers in the last three months, most leaving over interruptions of CBS and Showtime over a contract dispute. But customers were also ready to leave over increasing modem rental fees, rate increases, and the company’s growing pullback on promotional pricing. Time Warner Cable’s poor results have ironically caused its stock price to increase this morning, but only because investors suspect a shareholder value-boosting merger with Charter Communications could come within months.

“Just horrible,” MoffetNathanson analyst Craig Moffett wrote in a note to investor clients this morning. “The CBS dispute apparently took a much larger toll than anyone would have imagined, and this colored all the results.”

Sources have told Reuters that cable billionaire John Malone has approached Time Warner Cable about a full takeover by Charter Communications, but has been rebuffed by Britt so far. But with Britt exiting and Time Warner Cable’s underperformance, shareholder pressure for a deal with Charter will only increase.

“This enhances Malone’s appeal to Time Warner Cable shareholders that they would be better off with another management team,” Brean Capital analyst Todd Mitchell told Reuters.

When promotional prices end, a growing percentage of TWC customers drop services or take their business elsewhere.

The subscriber losses pushed profits down 34 percent at the cable company, to $532 million. The triple play tragedy saw subscriber losses for all the company’s residential services. At a time when other cable companies cannot process High Speed Internet sign ups fast enough, at least 24,000 Time Warner Cable broadband customers left over rate hikes and equipment fees. Analysts had expected the company to pick up more than 46,000 broadband customers during the last three months, not lose them. The company’s phone service is also in decline. Only rate increases and customers upgrading to higher speed tiers delivered a slight revenue boost.

Outgoing CEO Glenn Britt set the stage for the current forced retreat on its revenue forecast for the year:

• Time Warner Cable executives made the decision at the end of 2012 to stop heavily discounting service and cut back on promotions. Their theory was the company would attract a larger base of stable customers willing to pay non-promotional rates and tolerate rate increases;
• Executives announced as Time Warner’s phone service was brought “in-house,” the company would stop aggressively pricing triple play bundles that included phone service. That turned out to be a bad decision for growth because customers, already prone to landline cord-cutting, downgraded their bundle or left when promotions expired and ditched the phone line;
• A year of broadband price increases and the introduction of a modem rental fee rubbed customers the wrong way. “We have raised prices recently in the form of modem rental fees, but it’s really just broadband price increase,” again admitted Britt this morning. Future rate increases on modem rentals will give broadband customers another push to shop around for a better deal. At least 24,000 did that over the summer and left, mostly for AT&T U-verse in the midwest and Verizon FiOS in the east.

The lengthy dispute between Time Warner and CBS did the most damage and not just to customers directly affected by channel losses. A major increase in call volumes from alienated customers overwhelmed national call centers, creating long hold times for everyone calling in.

Time Warner expects 40 percent of the cable company’s service area will be overlapped by major competitors AT&T U-verse (now 27%) and Verizon FiOS (now 13%). That represents one million more homes than last year.

Bye Bye: Time Warner Cable lost residential customers for all of its services during the third quarter.

Incoming CEO Robert Marcus said he was dissatisfied with subscriber results from current promotions and rates. New Time Warner Cable customers, Marcus noted, are paying higher prices for fewer or less robust services as part of current promotional packages. Although that has driven a “dramatic improvement in recurring revenue” among customers actually signing up, many choose the lower-priced competition instead.

Marcus also noted customers are taking fewer services and are resistant to upgrading to double or triple play packages, reducing the potential average revenue per customer (ARPU).

“To a great extent, these are expected outcomes of our pricing and packaging strategy and the trade-off between ARPU and volume, but I’m confident we can do better on volume without giving up the ARPU benefits we’ve been achieving,” Marcus told analysts on a morning conference call.

Instead of getting more aggressive on pricing, the company plans to trot out free gifts and pitch discounted slow speed Internet to attract price-resistant DSL customers.

“Next week, we’ll launch our holiday offer, which includes a free Samsung tablet loaded with all of our apps, including TWC TV, with the purchase of higher-end packages,” Marcus said. “I think this will generate lots of interest and really highlight TWC TV and the value it adds to our service offerings.”

Marcus called it inconceivable and unacceptable that at least 4.5 million people are still subscribed to telephone company DSL in Time Warner Cable service areas. The company plans an advertising blitz to steal customers away from companies like AT&T, Verizon, Frontier, CenturyLink, Windstream and FairPoint.

At the center of that effort is the recently announced 2/1Mbps Lite package, which will sell at the everyday price of $14.95 a month. Marcus wants at least 500,000 DSL customers switched to Time Warner over the next 18 months.

“Over time, as these customers’ speed and capacity needs increase, we’ll be well positioned to sell them higher-end product,” Marcus said.

Or they will switch back to the phone company if Time Warner increases the price.

Time Warner Cable customers in Los Angeles, New York, and Hawaii subscribed to the company’s top 50/5Mbps Ultimate speed tier will get a free upgrade to 100/5Mbps between now and the end of this year.

“Residential customers in Los Angeles who subscribe to our Ultimate 50 tier are being automatically upgraded to Ultimate 100 at no extra cost,” said Time Warner’s Andrew Russell. “Ultimate 50 residential customers in New York City and Hawaii will be upgraded by year’s end. By early 2014, all customers in these markets will have access to Ultimate 100, with more TWC markets to follow next year.”

“Consumers are adding more and more connected devices into their digital lifestyle,” said Steve Cook, general manager of Time Warner Cable residential Internet. “These new ultra-fast Internet speeds are designed to satisfy their growing demand to stream, download and connect simultaneously across multiple devices.”

Time Warner Cable announced several speed upgrades over the last year, but it still remains the least aggressive major cable operator in the speed category. Among the largest five cable operators, Time Warner Cable’s premium speed tiers are the slowest, with top upstream speeds of just 5Mbps and a maximum downstream speed of 50Mbps for most. But Time Warner Cable has no compulsory usage caps or consumption billing.

Over the last year, Time Warner Cable increased speeds for all but their Extreme customers (30/5Mbps), the only plan to have not seen any major speed boost in most markets since being standardized as an entry level DOCSIS 3 tier.

Time Warner also announced a speed improvement for their budget-conscious Lite tier, now 1/1Mbps in most markets.

Priced at $14.99 per month, the new offering will deliver 2/1Mbps — adequate for basic web browsing, e-mail and limited multimedia use — and becomes available nationwide beginning Nov. 4.

“We’re making our entry-level product even better and more affordable for the casual Internet user and cost-conscious consumer,” said Cook. “At both ends of our speed options and everything in between, we’re focused on giving our customers the best experience at the best value.”

Time Warner Cable will now offer most customers seven different speed tiers, all unlimited use (except when opting in to usage limited plans in return for a discount):

• Lite: 2/1Mbps
• Basic: 3/1Mbps
• Standard: 15/1Mbps
• Turbo: 20/2Mbps
• Extreme: 30/5Mbps
• Ultimate: 100/5Mbps

Time Warner Cable, the nation’s second largest cable operator, has agreed to carry Al Jazeera America on its cable lineup nationwide, giving the network 10 million more potential viewers.

The contract, to be announced later today, will bring the English language U.S.-focused news channel to major cities, including Los Angeles and New York within weeks. Time Warner Cable customers in other cities will see the channel added by next March.

Al Jazeera America launched two months ago and has not been an initial ratings success. Despite being available in 44 million homes, fewer than 25,000 people watch the news channel at any given time. The ratings are comparable to Fox Business Channel after it launched.

“We said in January that we would consider Al Jazeera America,” Melinda Witmer, the chief video and content officer for Time Warner Cable. “Now that the channel is live, we think that it would be of value to our customers and are pleased to make it available.”

Time Warner Cable threw Al Jazeera’s predecessor, Current TV, off lineups the instant the network was sold to the Qatar-based news channel. AT&T U-verse also dropped Al Jazeera English just as it premiered, sparking a lawsuit.

The news network is touting the carriage agreement with Time Warner Cable as evidence the network is being taken seriously by cable industry executives. An Al Jazeera spokesman told the New York Times the company was in active negotiations with other cable and satellite providers to pick up the channel.

To win the agreement, Al Jazeera may have temporarily agreed to pay Time Warner Cable a launch fee described as compensation for marketing and ad support. Typically, cable networks receive payment for carriage, not the other way around.

Unlike Al Jazeera English, a global English language news channel intended for an international audience, Al Jazeera America is an American cable news channel, featuring recognizable news personalities including Soledad O’Brien and Ali Velshi, both formerly with CNN.

(Image: DownDetector)

A major outage caused by a failing fiber optic switch owned by Level 3 Communications left millions of cable subscribers along the eastern seaboard without Internet access Saturday.

The outage affected Cablevision and Time Warner Cable customers from Albany, N.Y. eastward to Long Island and north into Maine.

Some cable operators did a better job dealing with Level 3’s troubled equipment than others.

A Cablevision spokesperson indicated technicians discovered the problem, routed around it, and restored service about an hour later.

Time Warner Cable apparently waited for Level 3 to repair or replace the switch, leaving their broadband customers offline for most of Saturday morning.

The switch failure did not just affect Internet Service Providers. Some content distribution networks and regional servers for major websites including Facebook and Twitter also had problems.

Although the outage was too brief for Cablevision customers to qualify for a service credit, affected Time Warner Cable customers can use the company’s online chat platform or call to request a one day broadband service credit for the interruption.