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Leaked Memo: Despite Apology, Painful Comcast Retention Call Was Right on Script

Phillip Dampier July 22, 2014 Comcast/Xfinity, Competition, Consumer News 1 Comment

comcast highwayDespite near-automatic apologies from Comcast over an 18-minute customer retention call that seemed to never end, an internal memo written by a major Comcast executive and leaked to several consumer sites, including Stop the Cap!, admits the ruthless length the representative went to avoid disconnecting service was exactly the way Comcast intended it, but next time maybe 18 minutes was a little too long (underlining ours):

A Message From Dave Watson,
July 21, 2014

You probably know that there has been a fair amount of media attention about a recording of a phone call between one of our Customer Account Executives (CAEs) and a Comcast customer. The call went viral on social media and generated news headlines. We have apologized to the customer privately and publicly on Comcast Voices, making it clear that we are embarrassed by the tone of the call and the lack of sensitivity to the customer’s desire to discontinue service.

I’d like to give you my thoughts on the situation.

First, let me say that while I regret that this incident occurred, the experience that this customer had is not representative of the good work that our employees are doing. We have tens of thousands of incredibly talented and passionate people interacting with our customers every day, who are respectful, courteous and resourceful.

That said, it was painful to listen to this call, and I am not surprised that we have been criticized for it. Respecting our customers is fundamental, and we fell short in this instance. I know these Retention calls are tough, and I have tremendous admiration for our Retention professionals, who make it easy for customers to choose to stay with Comcast. We have a Retention queue because we believe in our products, and because we offer a great value when customers have the right facts to choose the package that works best for them. If a customer is not fully aware of what the product offers, we ask the Retention agent to educate the customer and work with them to find the right solution.

The agent on this call did a lot of what we trained him and paid him — and thousands of other Retention agents — to do. He tried to save a customer, and that’s important, but the act of saving a customer must always be handled with the utmost respect. This situation has caused us to reexamine how we do some things to make sure that each and every one of us — from leadership to the front line — understands the balance between selling and listening. And that a great sales organization always listens to the customer, first and foremost.

When the company has moments like these, we use them as an opportunity to get better, and that’s what we’re going to do. We will review our training programs, we will get financial advisor coaching programs, and we will take a look at our incentives to ensure we are rewarding employees for the right behaviors. We can, and will, do better.

Thank you for your support, and many thanks to the thousands of exceptional employees all around the country who work so hard to deliver a great customer experience every day. I am confident that together we will continue to improve the experience, one customer at a time.

Dave Watson
Chief Operating Officer, Comcast Cable

Comcast retains one of the lowest customer service ratings of any company in America.

 

Comcast: When Your “Customer Service” Center Needs Bulletproof Glass, You Are Doing Something Wrong

comcast bullet proof

“Comcast: When Your “Customer Service” Center Needs Bulletproof Glass, You Are Doing Something Wrong”

Inner city KFC? Nope. It’s a Comcast “Customer Care” center. Dane Jasper tweeted this photo out this afternoon, but it’s hardly an isolated case. Last fall, we reported on Comcast’s ‘Don’t Care Customer Center’ in Philadelphia — Comcast’s home. This “misery incarnate” has made certain it keeps customers away from Comcast employees who communicate through a system that resembles a high security bank.

Philebrity describes it far better than we ever could:

“There is a place, way down yonder in the minor key of Delaware Avenue, where even the most resistant Philadelphia lifer can agree that, yes, this area is so stupid that it’s actually okay to call it Columbus Avenue. This is where the United Artists Metaphor-For-The-Failing-Film-Industry Sadplex is, and this is also where the Comcast Get-Out-Of-TV-Jail Center is.

If you have ever had to return your cable boxes or pay your shut-off cable bill in cash because there’s a big pay-per-view wrestling event you need to see that night, you know this place. We know you know. And we know you feel hot shame for ever even knowing what this place is, or standing in its soul-sucking lines on the other side of the bulletproof glass, and we know that you don’t want anyone to know you’ve been there. So we’ll talk about it for you. To know the Comcast Get-Out-Of-TV-Jail Center is to know failure up close, to be on intimate speaking terms with failure, and to know that the conversation with failure is always mostly in the bitter parlance of popular t-shirts from the 1980s: Life’s a bitch and then you die. Sh*t happens.

The line moves slow. The person you meet at the end of the line may be polite and helpful, or they may very clearly be wanting, with their eyes and hair and soul and teeth, for you to die. None of it matters, because the feel is always the same: Governmental. Soviet. If you are in this line, you are on TV welfare, a cog in the entertainment-industrial complex, part of a system that neither wants nor needs you, but is not legally allowed to kill you yet. This is the emergency room of modern malaise.

And for as much lip service as has been paid to the corporate person known as Comcast around here in recent years — that they’re a massive job provider and will only grow, that they could have gone anywhere but they chose Philly, that they may actually help finally plug the brain drain — when many of us here in Philly think about Comcast, this is what we think of. Not the gleaming tower, nor the endless fun of Xfinity, but this place. This sad awful place. Because this is the place that says, “This is really what we think of you. We know you are worthless. Look at you, with your cardboard box of outdated remotes and modems, and your folded up twenties, hauling our sad sh*t back to us like a doting animal with a dead rodent between its teeth. Just look at you. You’re disgusting. You must really, really, really love watching f**king TV. Thank you and have a nice day.”

New York Public Service Commission Announces Delay in Comcast/TWC Merger Consideration

comcast twcAs more than 2,300 New Yorkers express fierce opposition to the merger of Comcast and Time Warner Cable, the New York Public Service Commission has announced a delay in the review of the proposal until October.

The PSC now expects to consider the matter at a meeting to be held October 2. The PSC is also extending the period for the public to comment on the proposed merger.

Your comments are now due no later than Aug. 8, with reply comments from various parties due no later than Aug. 25.

Your input is vital, so please take a few moments to send an e-mail to the PSC with your views.

Here’s an example of one of the letters we are seeing:

Via e-mail: [email protected]
Honorable Kathleen H. Burgess, Secretary
New York State Public Service Commission
Three Empire State Plaza
Albany, NY 12223

Re: 14-M-0183 – Joint Petition of Time Warner Cable and Comcast for Approval of a Holding Company Level Transfer of Control

Dear Secretary Burgess:

As a resident of this state, who is a customer of Time Warner Cable, I am writing to express my staunch opposition to the above-referenced joint petition. This application should be denied outright, simply put, because the merger of Comcast, the nation’s largest cable company, and Time Warner Cable, the nation’s second largest company, would be contrary to the interest of consumers in the State of New York, as well as antitrust laws.

Though executives of both applicants are adamant that this proposed merger would benefit consumers and enhance competition, the ominous, far-reaching implications that will undoubtedly follow render these claims, among others, implausible. That is, if this merger were to take place, a virtual monopoly would be created, giving Comcast unprecedented control over cable and broadband internet networks at the expense of not only consumers, who would receive nothing but fewer choices at higher prices, but also rival businesses, whose viability would certainly be stifled. The proposed merger would likewise pose a threat to net neutrality.

Given the abysmal record of Comcast, which includes being fined for failing to comply with the terms and conditions of its previous and similarly controversial merger with NBC Universal, as well as its political clout, it is clear that the approval of this joint petition would both be inconsistent with the mission of this Commission, as as well as the interest of consumers in this state. It should, accordingly, be denied in its entirety.

Respectfully submitted,
Patrick A. Berry
Volunteer, Common Cause New York

I Love You Comcast! An Amazing 180 for Former Antitrust Attorney David Balto

Phillip "I got whiplash just watching" Dampier

Phillip “I got whiplash just watching” Dampier

A former policy director at the Federal Trade Commission and antitrust attorney at the U.S. Justice Department has managed an impressive 180 in just a few short months regarding the merger of Time Warner Cable and Comcast.

In February, David Balto told TheDeal the proposed takeover of Time Warner Cable “is a bad deal for consumers.” Today, Mr. Balto’s panoply of guest editorials, media appearances and columns — suddenly in favor of the merger — are turning up in the New York Times, the Orlando Sentinel, Marketplace, WNYC Radio, and elsewhere.

Balto’s arguments are based on “research” which, in toto, appears to have been limited to thumbing through Comcast’s press releases and merger presentation. That was enough:

First, this deal should create benefits for Time Warner customers, who will gain a significantly faster Internet and more advanced television service.

Second, competition is increasing in both the pay-TV and broadband businesses. Ninety-eight percent of viewers have a choice of three or more multichannel services, plus growing options online. Yahoo just announced a new video service, joining Netflix, Amazon and YouTube. In the last five years, cable has lost about seven million customers, satellite has gained nearly two million, and the telecommunications companies have gained six million.

Third, Comcast’s post-merger share of broadband falls closer to 20 percent when including LTE wireless and satellite providers. Over all, 97 percent of households have at least two competing fixed broadband providers — three or more if mobile wireless is included.

We used to wonder why government officials and regulators were so easily fooled by the corporate government relations people sent into their offices armed with press releases, talking points, cupcakes, and empty promises. We understand everyone isn’t a Big Telecom expert, but too often regulators’ reflexive acceptance of whatever companies bring to their table threatens to win them rube-status. We’d like to think Mr. Balto isn’t Comcast’s sucker, and we certainly hope there are no unspoken incentives on the table in return for his recent, very sudden conversion to celebrate all-things Comcast. Maybe he’s simply uninformed.

Balto

Balto

Although our regular readers — nearly all consumers and customers — are well-equipped to debunk Mr. Balto’s arguments, for the benefit of visitors, here is our own research.

First, Comcast’s Internet service is not faster than Time Warner Cable. Mr. Balto needs to spend some time away from Comcast’s merger info-pack and do some real research. He’ll find Time Warner Cable embarked on a massive upgrade program called TWC Maxx that is more than tripling broadband speeds for customers at no extra charge. Those speeds are faster than what Comcast offers the average residential customer, and come much cheaper as well. Oh, and TWC has no compulsory usage limits and overlimit penalties. Comcast’s David Cohen predicts every Comcast customer will face both within five years.

Second, that “advanced TV platform” Balto raves about requires a $99 installation fee… for an X1 set-top box. It also means equipment must be attached to every television in the house, because Comcast encrypts everything. At a time when customers want to pay for fewer channels, Comcast wants to shovel even more unwanted programming and boxes at customers. Older Americans who want their Turner Classic Movies have another nasty surprise. They will need to buy Comcast’s super deluxe cable TV package to get that network, at a cost exceeding $80 a month just for television. Ask Time Warner customers what they want, and they’ll tell you they’d prefer old and decrepit over an even higher cable TV bill Comcast has already committed to deliver.

Has competition truly increased? Not in the eyes of most Americans who at best face a duopoly and annual rate hikes well in excess of inflation. Even worse, for most consumers there is only one choice for 21st century High Speed Internet service – the cable company. Mr. Balto conveniently ignores the fact cable’s primary competitor is still DSL which is simply not available at speeds of 30+Mbps for most consumers. In some areas, like suburban Rochester, N.Y., the best the local phone company can deliver some neighborhoods like ours is 3.1Mbps. That isn’t competition. Verizon and AT&T have both stopped expanding DSL. Verizon has ended FiOS expansion and AT&T’s U-verse still maxes out at around 24Mbps for most customers. AT&T’s promised fiber upgrades have proven to be more illusory than reality, available primarily in a handful of multi-dwelling units and new housing developments. In rural areas, both major phone companies are petitioning to do away with landline service and DSL altogether.

Raise your hands if you want Comcast’s “benefits.” In New York, out of 2,300 comments before the PSC, we can’t find a single one clamoring for Comcast’s takeover. The public has spoken.

Cable "competition" in Minneapolis

Cable “competition” in Minneapolis. Charter and Comcast have also teamed up to trade cable territories as part of the Time Warner Cable merger package deal.

Satellite television’s days of providing the cable industry with robust competition have long since peaked. AT&T is seeking to further reduce that competition by purchasing DirecTV, not because it believes in satellite television, but because it wants the benefits of DirecTV’s lucrative volume discounts.

Any antitrust attorney worth his salt should be well aware of what kind of impact volume discounting can have on restraining and discouraging competition. Comcast’s deal for Time Warner will let it acquire programming at a substantial discount (one they have already said won’t be passed on to customers) so significant that any would-be competitors would be in immediate financial peril trying to compete on price.

Frontier Communications learned that lesson when it acquired a handful of Verizon FiOS franchises in Indiana and the Pacific Northwest. After losing Verizon’s volume discounts, Frontier was so alarmed by the wholesale renewal rates it received, it let loose its telemarketing force to convince customers fiber was no good for television and they should instead switch to a satellite provider they partnered with. It’s telling when a company is willing to forfeit revenue in favor of a third party marketing agreement with an outside company.

So what does this mean for a potential start-up looking to get into the business? Since programming is now a commodity, most customers buy on price. The best triple-play deals will go to the biggest national players with volume discounts – all cable operators that have long agreed never to compete directly with each other.

In the Orlando Sentinel, Mr. Balto seemed almost relieved when he concluded Comcast and Time Warner don’t compete head-to-head, somehow easing any antitrust concerns. It is precisely that fact why this deal must never be approved. Comcast has been free to compete anywhere Time Warner provides service, but has never done so. Letting Comcast, which has even worse approval ratings than Time Warner, become the only choice for cable broadband is hardly in the public interest and does nothing for competition. Instead, it only further consolidates the marketplace into a handful of giant companies that can raise prices and cap usage without restraint.

If Mr. Balto truly believes AT&T and Verizon will ride to the rescue with robust wireless broadband competition, his credibility is in peril. Those two companies, among others, are completely incapable of meeting the growing broadband demands (20-50GB) of the home user. With punishing high prices and staggeringly low usage caps, providers are both controlling demand and profiting handsomely from rationing service at the same time. Why change that?

No 3G/4G network under current ordinary traffic loads can honestly deliver a better online experience than DSL, and customers who attempt to replace their home broadband connection in favor of wireless will likely receive a punishing bill for the attempt at the end of the month. The only players who want to count mobile broadband as a serious competitor in the home broadband market are the cable and phone companies desperately looking for a defense against charges they have a broadband monopoly or are part of a comfortable duopoly.

One last point, while Mr. Balto seems impressed that Comcast would continue to voluntarily abide by the Net Neutrality policies he personally opposes, he conveniently omits the fact Comcast was the country’s biggest violator of Net Neutrality when it speed limited peer-to-peer traffic, successfully sued the government over Net Neutrality after it was fined by the FCC for the aforementioned violation, and only agreed to temporarily observe Net Neutrality as part of its colossal merger deal with NBCUniversal. It’s akin to a mugger promising to never commit another crime after being caught red-handed stealing. A commitment like that might be good enough for Mr. Balto, but it isn’t for us.

Not Only Was Comcast’s Customer Retentions Guy Annoying, He Was Also Factually Wrong

astound-broadband-logoNearly two million people have listened to the Comcast customer service call from hell since it went viral earlier this week.

Comcast quickly decided it was best to apologize:

We are very embarrassed by the way our employee spoke with Mr. Block and Ms. Belmont and are contacting them to personally apologize. The way in which our representative communicated with them is unacceptable and not consistent with how we train our customer service representatives. We are investigating this situation and will take quick action. While the overwhelming majority of our employees work very hard to do the right thing every day, we are using this very unfortunate experience to reinforce how important it is to always treat our customers with the utmost respect.

csrSetting aside all that, we decided to investigate why Mr. Block was willing to subject himself to 18 minutes of phone hell to cancel his service.

At one point, we learn he is switching to Astound, a provider of cable TV, broadband internet, and telephone services on the West Coast, serving over 325,000 residential and business customers within communities in the San Francisco Bay area. Astound is an overbuilder, which means it is one of those rare instances where Comcast faces head to head competition with a company that can deliver more than DSL.

Although Comcast’s rep swore Comcast had the fastest Internet speeds (it doesn’t) and can deliver maximum savings (also wrong), it turns out Astound offers both cheaper and faster Internet service. We’d probably switch too, although we wish Astound would dump its 1TB monthly usage cap. How many customers even come close to that isn’t known, but it is likely under 1%, which makes us wonder why they bother with a cap at all?

We collected pricing information from both Astound and Comcast’s websites and here is what we found:

Stop the Cap! will include this incident in our formal filings with the FCC and New York State Public Service Commission in opposition to the merger of Time Warner Cable and Comcast. Comcast customers tell us Mr. Block’s experiences, although extreme, are not uncommon when dealing with Comcast’s customer retention department.

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