Nine of the ten lowest ranked firms in America are cable and telephone companies, according to a new report from research firm Temkin Group.
A poll ranking customer service at 235 U.S. companies across 19 industries found cable companies dead last, quickly followed by Internet Service Providers (often those same cable operators).
Participants were asked to rate their satisfaction with different companies on a scale of “1” (very dissatisfied) to “7” (completely satisfied). Not very many participants gave high marks to their telecommunications service provider. Temkin’s resulting net satisfaction score found familiar names in the cable and telephone business scraping the bottom.
America’s worst provider? Charter Communications, which managed an embarrassing dead last 22 percent satisfaction score for television service. Time Warner Cable managed second worst for television at 25%, followed by Cox and Cablevision’s Optimum service (both 28%). Bottom rated Internet service came from Qwest (now CenturyLink), Verizon (presumably DSL), and Charter — all scoring just 31%.
Oddly, Temkin’s survey participants gave top marks to the long-irrelevant AOL for Internet service, which may mean those dial-up customers don’t know any better. Highest marks in television service went to Bright House Communications, which ironically depends on Time Warner Cable for most of its programming negotiations.
Most suspect the ratings show long-term customer dissatisfaction with endless rate increases, poor customer service and reliability, and lack of choice in an increasingly expensive television lineup.
The Temkin Group gathered its data from an online survey of 10,000 consumers in the U.S. during January 2013, all asked to rate their experiences with companies over the past 60 days.