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Cord-Nevers Still Not Interested, Even With “Skinny Bundles”

Phillip Dampier June 14, 2017 Competition, Consumer News, Online Video 4 Comments

Consumers who refuse to pay for cable television today still won’t pay for it tomorrow, even if they are offered a slimmed-down “skinny bundle” of cable networks for less money.

Sanford Bernstein media analyst Todd Juenger continued a series of focus groups with consumers to find if alternatives to cable television are attractive to consumers. The under-40 sample mixed cord-cutters and current cable and satellite customers and presented them with a range of recently available options from Sling, DirecTVNow and YouTube TV and asked if they would subscribe.

Once again, Juenger discovered the group most likely to subscribe to a cable-TV alternative already had pay television and often paid for the top-tier of service. So far, many of those customers are sampling different services but have not taken the last step of dropping their existing cable television package.

Multichannel News reports most won’t disconnect because of the lack of DVR service from most cable-TV alternatives. Until robust cloud-based DVR service is widely available and not hobbled by a lack of fast-forwarding functionality, new streaming services like DirecTVNow probably will never replace cable television.

Cable-nevers — mostly younger consumers that have never paid for cable television, still don’t seem to be willing to pay for online alternatives either. Most cited the fact they watched individual shows, not channels, and most “skinny bundles” invariably lacked certain networks with the programming they wanted to watch. Many would prefer to subscribe to television shows, not networks.

Cable TV pricing, widely slammed by many customers as too high, didn’t seem to matter as much to those participating in the series of focus groups. When asked what cable networks they would be willing to pay $5 a month each to watch, ESPN was rated on top, followed by Food Network, FX, HGTV, Logo, NBCSN, Syfy and VH1 — many carrying niche shows and original content not available elsewhere. If all eight networks were bundled together, that would cost $40, considerably more than the per channel price of much larger packages.

While older cable subscribers tend to watch programming from the same 6-10 cable networks, younger viewers seek out specific shows, and may not be able to identify what cable networks air them. They also watch on-demand more than older viewers.

How to Get a Better Deal from Charter/Spectrum in 2017

If you are one of the millions of former Bright House Networks or Time Warner Cable customers now facing a significantly higher cable bill courtesy of Charter Communications, you are not alone. While incessantly promoting itself as “redefining what a cable company can be,” customers from around the country are complaining Spectrum is charging considerably higher prices for fewer channels and discourages customers from upgrading to higher speed internet services with unjustified setup fees amounting to $200.

It’s all a part of a strategy laid out by Charter Communications CEO Thomas Rutledge, who sees a mission in correcting years of Time Warner Cable and Bright House’s “mispricing” of packages just to keep customers from leaving.

Long term Time Warner Cable customers know the drill. Every year, many call and complain about the high price of cable service and ask customer retention specialists for a better deal to stay. As the economy struggled to recover from The Great Recession, former Time Warner Cable CEOs Glenn Britt and Robert Marcus consciously adopted aggressive “customer retention” deals from 2010-2013 to keep customers threatening to cancel service. Some of these packages were cheaper than new customer promotions. The concept of retention pricing is simple: keeping current customers is less costly than attracting new ones. As a result, customers quickly learned all they had to do to pay a lower cable bill is to ask for a lower cable bill.

Time Warner Cable developed pricing promotions for virtually everyone. Older, fixed income customers were offered cut-rate cable television service when they called to cancel over the size of the bill. Families under economic distress were offered lower priced bundles that included savings as much as $600 annually. Millennials and cord-cutters were offered a half-dozen internet speed tiers at all price ranges, and were usually later targeted with relentless offers to add cable TV to broadband-only packages at cut-rate prices. Time Warner even targeted those stubbornly holding on to low-priced, low-speed DSL by introducing its $14.99 Everyday Low Price Internet offer, at speeds of just 2/1Mbps. That tier, available to anyone, would later become a de facto low-income internet package for those unable to afford the company’s regular broadband prices.

Charter Communications CEO Thomas Rutledge arrived at Charter after spending years at Cablevision, a company that had already started cracking down on promotions and the customers that depended on them year after year as it fought an ongoing price war with Verizon FiOS. Cablevision eventually adopted a “one promotion per customer” policy, refusing to extend new promotional offers to customers rolling off old ones as they expired. Company officials admitted the policy would cost it customers it deemed undesirable, but would assure investors that prices, and earnings would continue to rise well in excess of inflation. The policy of “rate discipline” was applauded on Wall Street where it was seen as serving the interests of shareholders. The increased churn (customers leaving) rate was forgiven as long as revenue continued to grow.

By 2013, Time Warner Cable was under growing pressure to raise prices. Incoming CEO Rob Marcus told investors that year the company would back off on extending promotions and special offers and would stop trying to save every customer that threatened to cancel. He also announced the company would begin restricting who was authorized to offer customer retention deals. Employees were instructed to forward calls from rate-sensitive customers to new national customer retention call centers, where representatives were trained to get customers to voluntarily cut back their cable package before offering a lower rate.

That summer, Time Warner took a beating as more customers chose competitors or followed through on their threats to cancel.

“As we discussed before, this [new pricing] approach represents a conscious decision to pursue subscribers with higher ARPU, higher profit and lower churn even if that means fewer connects,” Marcus told investors in July 2013, defending the results. “So it’s not a surprise that as in the first quarter of 2013, subscriber net adds were down in the second quarter on a year-over-year basis.”

The more Time Warner Cable tried to hold the line on pricing, the more customers left, especially if the competition had a better deal. In early 2014, Comcast announced its intention to acquire Time Warner Cable, starting a lengthy merger review process and distracting the company as it contemplated getting the deal approved in Washington. To protect the value of the company, Time Warner Cable quietly began offering aggressive promotions once again to hold onto customers. Those promotions largely remained as the deal with Comcast collapsed all the way through its acquisition by Charter Communications, which was completed last summer.

Customers were allowed to keep their existing Bright House and Time Warner Cable packages and promotions, and could even sign up for new ones until the company managed to complete rolling out its Spectrum packages and pricing across its acquired service areas over late 2016 and early 2017. Once Spectrum arrived in an area, new customers had to select a Spectrum plan and if a current Bright House or Time Warner Cable customer switched to a Spectrum plan, they could not return to their old plan.

What drives most customers to contemplate switching plans is the bill shock that occurs when an existing promotion or bundled discount expires. Time Warner Cable gradually increased prices on customers coming off of a promotion. Charter hits them all at once with an immediate rate reset to regular prices. The result is a bill increasing $20-50 without warning.

When customers call to complain and attempt to negotiate a better deal, Charter representatives are trained to sell customers regular priced Spectrum plans and bundles. Rutledge calls it sensible and simple pricing. But some customers call it highway robbery, especially when they find out Charter does not consider them to be “new customers” qualified to get the heavily promoted new customer pricing advertised in newspapers and on the website.

Negotiations over pricing with Spectrum’s representatives largely go nowhere. Customers are typically offered “a deal” in the sense Charter’s regular pricing is usually less egregious than Time Warner Cable or Bright House’s “rack rates.” Getting a lower price from Charter as an existing TWC or BH customer typically means cutting back on services.

Charter is likely to continue to lose around 50,000 customers every quarter, if not more, as promotions continue to expire and rates increase dramatically as a result. Rutledge believes once the last Time Warner Cable and Bright House promotions end, the churn rate will settle down. We’re not so sure that is true. Charter’s heavy focus on differentiating its TV package while offering one advertised broadband speed for all is likely to trigger family discussions about cord-cutting over one issue: price. Time Warner Cable customers moving to Charter’s popular Select TV package guarantees losses of several popular cable networks. Getting those channels back will cost at least $12 a month, if not more. That could prompt customers to consider whether cable TV is still worth the price. Time Warner Cable avoided spiking cable TV rates over the last three years precisely to avoid the kind of customer departure stampede Charter is experiencing today.  (To be fair, Time Warner Cable did increase its Broadcast TV and Sports Programming surcharges, but Charter also adopted the Broadcast TV surcharge for its own customers.)

Charter does not prominently publish its retail rates on its website, only promotional rates for new customers. To help readers intelligently decide what package is right for you, we’ve obtained Spectrum’s rate card and enlisted 15 regular readers to interact with Charter to get the best deal possible. This special report is the result as customers navigate to maximize savings without spiking your bill.

Option A – The Big Money Saver: Cancel Service and Come Back as a New Customer

If you want the lowest possible price on Charter service, you will have to cancel your current Time Warner Cable or Bright House package, return your equipment, and potentially survive a 30-day waiting period without Charter service before again qualifying as a new customer. This isn’t a problem if your area is well-served by a competing phone company and many customers in those areas bounce between new customer promotions offered by the cable and telephone company year after year. But if your phone company hasn’t seen fit to upgrade and is still trying to sell low-speed DSL, our savvy readers discovered you can bypass the waiting period and get service back within 24-48 hours, as a new customer at the new customer price.

To manage this, you will need another member of your household willing to put service in their name. Here is how our readers managed it, and following these instructions is important if you want to minimize downtime.

Step 1: Handling your Time Warner Cable/Bright House phone line and email address.

If you have phone service with Time Warner Cable or Bright House and want to keep your phone number, you will need to move it to a new provider. You can pick up a cheap cell phone for under $20 at Walmart or other discount stores and usually port your Time Warner Cable or Bright House phone number to a cheap prepaid cell phone plan you will set up for about a month. Follow all instructions on the cellular provider’s website on how to transfer your number. There is usually no cost for this service. Do NOT cancel your existing cable service until you are notified your phone number was successfully transferred, which can take 24 hours to a week. When you dial your number, it should ring the cell phone. The cable company will automatically cancel your phone service when the number is successfully ported out. If you use TWC’s Phone2Go app, you need to deauthorize all devices on your account from inside the app before canceling service. This will allow you to re-register those devices under your new account.

Also be aware you will lose your rr.com or twc.com email address after canceling service. If you are using either, why? Avoid the hassle by getting an online email address from Gmail (or another provider). This will protect you from future frustrating delays informing your contacts of your latest email address.

Step 2: Return your equipment and cancel service.

Gather your cable box(es), remote(s), cable and/or phone modem and return the equipment to the Charter Cable Store and tell them you are canceling service. When you are asked why you are leaving, explain the rates are too high and you are finished with them. Keep the receipt you are given for returning the equipment until after your final bill arrives to make sure there are no discrepancies.

Step 3: Go home and have a fellow household member sign up as a new customer.

Return home and visit the Spectrum website. You will be entering your home address and will likely be told there is already service at that address. You must return all equipment and cancel service before ordering new service or your order will be canceled.

Proceed by selecting “No, I would like to setup new service for this address.” You will then be shown options to configure your new service. Remember, Charter requires a 30-day waiting period without service before it will consider you a “new customer.” But your spouse, in-home relative, or legal age children can be considered new customers immediately if service is put under their name (if you get pushback for having the same last name, tell them the original account holder has moved out and canceled service and you want to establish service under your own name, or use your maiden name). You can sign up online or use the online chat feature to help expedite your order. If you end up talking to a representative, it will probably be from an offshore call center less likely to hassle you about your qualifications as a new customer. A credit check will be requested. Ask if you can waive that requirement by using a credit card to cover the first month’s payment and skip the inquiry that may land on your credit report.

Building Your New Package

At the time this article was prepared, Charter was heavily promoting an offer of cable TV, broadband, and phone service for $29.99 each for 12 months. Additional cable TV services are available in two packages known as “Silver” and “Gold.” Silver costs an extra $20 a month, Gold effectively costs $40 more when you review the offer carefully. Both bundle premium movie channels with extra basic cable networks you probably used to have with Time Warner Cable or Bright House package. It is important to check what channels are included with each package or you will find some channels missing from your lineup if you switch to Select. If you discover some “must-have” channels are missing, you need not buy premium movie channels as part of the Silver or Gold package if you don’t want them. Charter sells add-ons consisting of bundles of several basic cable channels missing from the Select package for $12 each.

If Charter wanted customers to consider them more honest than their predecessors, they have some work to do.

We found Charter’s promotion to be deceptive because it gives customers the impression they can build lesser packages at the $29.99 price for each component. For example, if you just wanted TV and broadband service, that should cost $59.98 a month for both under the $29.99 each formula, right? Nice try. In fact, that “$29.99 each” price is effectively meaningless because it only applies when choosing a triple-play offer! It would be more honest to advertise a price of $89.97 for Spectrum’s triple-play service. See below to understand what happens when a customer thinks they can save some money by omitting the phone line.

Pick a Package

  • Charter/Spectrum’s Select TV package + Internet 60¹Mbps + Nationwide Unlimited Phone Service: $29.99 + $29.99 + $29.99 = $89.97 
  • Charter/Spectrum’s Select TV package + Internet 60¹Mbps: $59.99 + $29.99 = $89.98 (It costs more without the phone line!)
  • Charter/Spectrum’s Standalone Broadband 60¹Mbps (¹-100Mbps in some areas) = $44.99

It gets even worse for double-play customers if they have a DVR box. Charter waives the $9.99 DVR service fee on the first DVR box in the home, but only for triple play customers. If you skip the phone line and have a DVR, your bill will be $9.99 a month higher without the phone line. You will be better off taking the phone line even if you don’t use it!

Choose Optional Upgrades

  • Add Silver TV to Select TV package (Adds additional basic channels + HBO, Cinemax, and Showtime) = Add $20/month
  • Add Gold TV to Select TV package (Includes all Silver channels/networks, plus even more basic networks and Starz, StarzEncore, Epix, and The Movie Channel) = Add $40/month
  • Add Spectrum Voice International (Unlimited toll-free calls to 70 countries) = Add $5/month
  • Add Wi-Fi capability = Add $5/month ($9.99 setup fee may apply)
  • Add Internet Upgrade = $104.99 for standalone 100Mbps (non-Maxx) or 300Mbps (Maxx) service + $199 setup fee. For a triple-play internet upgrade: Add $40/mo + $199 setup fee

Missing basic cable channels you want back? If you don’t want to pay the extra $20-40 for Silver or Gold, you can upgrade to get back the basic cable channels gone missing without getting any premium movie channels by choosing one or both add-ons:

Silver Digi Tier 1 ($12) for Select adds the following channels²:

Animal Planet, ASPiRE TV, AXS TV HD, Baby First TV, BBC World News, BET Jams, BET Soul, BYUtv, CBS Sports Network, Centric, CMT, Cooking Channel, Disney Junior, Disney XD, DIY Network, El Rey Network, ESPN Deportes, ESPNews, ESPNU, FM, FOX Deportes, FOX Sports 2, Fuse, FXX, fyi, GAC, Golf Channel, GSN, Lifetime Real Women, LMN, LOGO, MLB Network, MTV Classic, MTV Live HD, MTV2, Nat Geo Wild, NBA TV, NBC Universo, NFL Network, Nick Jr., Nick Music, Nicktoons, Ovation, OWN, Reelz, REVOLT, RFD-TV, Smithsonian Channel, Spectrum News (NYC), Sprout, TCM, TeenNick, Tennis Channel, The Impact Network, Travel Channel, TV One, Univisión Deportes, Uplifting Entertainment, Viceland

Gold Digi Tier 2 ($12) for Select adds the following channels²:

American Heroes, BeIN Sports, BeIN Sports Español, BET, Boomerang, BTN, CNBC World, Comedy Central, Crime & Investigation, Destination America, Discovery Family, ESPN Classic, ESPN College Extra, ESPN Goal Line/Buzzer Beater, FamilyNet, FCS Atlantic, FCS Central, FCS Pacific, FOX Soccer Plus, HDNet Movies, Military History, MLB Strike Zone, MTV, NBC Universal HD, NFL RedZone, NHL Network, Nickelodeon, Outdoor Channel, PAC-12 (Various Regionals), Science Channel, Spike, TV Land, TVG, VH1, Willow Plus Cricket

(²- Channel selection may vary in different geographic areas. This list applies to the Northeast U.S./former TWC territory)

Choose Equipment

Charter DVR box.

Next step is selecting equipment, and this is one area where Charter does better for its customers than its predecessors. At the current time, the cost of the HD-DVR box or an HD box is the same for new customers: $4.99/mo each. The DVR service fee, charged regardless of the number of DVR boxes, is usually $9.99 a month. However, a current triple play promotion waives the fee for the first DVR box. If you want more than one DVR, the $9.99 fee will be levied once on your bill regardless of how many extra DVRs you have. Therefore, if you want more than one DVR, you might as well choose DVR units for every TV set in the home because there is no difference in price between a traditional set-top box and the DVR.

  • HD-DVR $4.99/mo per box
  • HD Box $4.99/mo per box
  • DVR Service: $9.99/mo for two or more DVRs (waived if choosing Triple Play package and have only one DVR box)
  • Cable Modem: No charge
  • Phone Modem: No charge

If you own your own cable modem, you can continue to use it. If you sign up for both phone and internet service, Charter will likely supply you with a device that handles both the phone and broadband service, but can disable the internet side of the modem to favor your own equipment. Charter does not charge rental fees for either a cable or phone modem. If you do not already own a wireless router for Wi-Fi, Charter will lease you a Wi-Fi equipped modem (usually made by Ubee) for $5 a month. A setup fee of $9.99 may also apply.

Completing Your Order

A self-install kit.

To minimize service interruption, choose the option of a “self-install” kit instead of a service call or having equipment mailed to you. Self-install kits are free without a service charge for a technician to visit to hook up the equipment and you can pick up equipment immediately.

At the end of the order, you should be given your account number and an equipment reservation number. Both are extremely important so be certain to write them down. Use online chat if you did not get one or both. Various verification procedures to activate your equipment and apps may require your account number. If you don’t have it, you may have to wait up to two weeks for your first invoice to be generated showing your account number.

Step 4: Time to pick up your equipment.

Take both your account number and reservation number along with legal photo ID to the nearest Charter Cable Store to pick up your new equipment. Some of our readers accomplished this on the same day they canceled service. You might avoid an awkward encounter by returning equipment at one store location and picking up new equipment at another. The store should give you equipment if your ID at least shows the same physical address where service is located. It depends on local store policies whether the account holder must be present or not.

Step 5: Hook everything up and activate service.

Return home and hook up your equipment. There are a few things you should know, however:

  • If you ordered home phone service, there is a mandatory 24-48 hour waiting period before TV and phone services will become active. Internet service may be intermittent at times during this waiting period or not work at all.
  • You will be required to complete a quick third-party verification call to activate home phone service and understand Charter’s 911 policies.
  • Your cable TV equipment will not authorize until the end of any waiting period, but you can use the Spectrum TV website or app to access TV immediately.
  • You may be given a temporary phone number if you are transferring your original landline number back to the cable company until the port request is complete.
  • There may be a brief delay of several days before you can use TWC’s or BH’s Wi-Fi hotspots.
  • Your first bill will usually be generated within a few days of activating service. Charter bills one month in advance. You can access your bill from the MyTWC, Bright House, or Spectrum account apps. Configure autopay as soon as possible to avoid your account going past-due.

Enjoy 12 months of reasonably priced cable service!

Option B – Understanding Charter’s Pricing for Existing Time Warner Cable/Bright House Customers

The best deals always go to new customers while loyal ones pay more.

Charter Communications considers current TWC/BH customers to be current Charter customers as well and do not qualify for new customer discounts or pricing. However, that does not mean you need to give Charter more money than they deserve.

For most customers, the option of keeping a legacy Time Warner Cable or Bright House Networks package will depend almost entirely on price. Charter is honoring existing BH/TWC bundled service promotions, new customer discounts, and retention plans until they expire (usually after one year, but occasionally two years). To avoid customer bill shock, Time Warner Cable used to gradually reset rates back to regular price over an extended period. Charter does not. Once your promotion is over, your bill will spike by $10-50 a month depending on the promotion you used to have. This rate reset is by design. If you do nothing, Charter will pocket revenue from a rate increase it wouldn’t dare try to impose on every customer. If you call to complain, you just saved Charter marketing expenses trying to convince you to contact them to discuss changing plans.

Because only a minority of customers ever paid regular Time Warner Cable pricing, Charter’s own rates may seem lower in comparison. Retail prices at a cable company are about as useful as the manufacturer’s suggested retail price on a piece of clothing. When the MSRP on a shirt is $55 and you pay $19.95, you may think you are getting a bargain. But if nobody was ever charged $55 for that shirt and it routinely sold for $19.95, that is no deal at all.

Our analysis shows Charter’s rates for existing customers are considerably higher for those who used to bounce from one Time Warner Cable promotion to the next and owned their own cable modem. For customers who just pay the bill and never attempt to negotiate a lower price, Charter’s regular pricing is comparable to slightly less that what customers used to pay Bright House and Time Warner Cable, if you don’t mind losing some TV channels.

The biggest winners of Charter’s Spectrum prices and plans are customers who rent a lot of equipment and subscribe to multiple premium movie channels. Charter charges considerably less for cable equipment and has no modem fee at all. Premium movie channels are bundled into Spectrum’s Silver and Gold TV plans, resulting in significant savings for customers who subscribe to multiple networks. DVR equipment and DVR service fees are also lower.

So get out your current cable bill and review these prices from Charter and compare. Charter does still offer some additional bundled discounts not reflected here. You will not get them unless you ask what offers are available to you. Don’t expect any gift card rebates or other big dollar promotions like Time Warner Cable used to offer. Charter is not a big believer in those kinds of marketing efforts, but the company will pay up to $500 towards any early contract termination fees charged if you switch to them from a satellite or telephone company competitor.

Our recommendations:

  • Do not attempt to negotiate using the new customer promotions Charter is advertising. You will get shot down because you are considered an existing customer. If you are primarily focused on price, strongly consider Option A above, despite the hassle. A representative can only give you the deals they are authorized to offer, and Charter’s management has severely curtailed promotional plans, even if it means losing you as a customer.
  • You will pay about $65 a month for a basic TV package that, in our area at least, includes just shy of 200 channels. We found that was more than adequate, although we will miss Comedy Central, Nickelodeon, Turner Classic Movies, and BBC World News which are not a part of Spectrum’s base Select package. Adding another $12-24 a month to get these channels back isn’t worth it.
  • Charter still sells the equivalent of Broadcast Basic — a small package of over the air stations and some ancillary channels for around $24 a month. It isn’t advertised and frankly is overpriced for what you get, but it is an option if you just want local TV stations.
  • If you want HBO, Cinemax, or Showtime, upgrading to Spectrum Silver is worth it. For $20 a month more, you get all three of those premium movie channels plus a number of basic networks that used to be a part of your TWC or BH lineup.
  • Check bundled promotions for existing customers carefully. Ask what is currently on offer. You may still find in certain circumstances the triple-play offer of TV, internet, and phone service is very closely priced to the double-play packages.
  • If you have a DVR, ask if there are any promotions that waive the $9.99 DVR service fee for the first DVR box. If you are going to have to pay the DVR service fee, check the rates for HD-DVR boxes vs. a traditional HD-set top box. You may just want to put a DVR on every set in the home if the prices are nearly the same. Charter does not offer Whole House DVR service.
  • Always choose to pick up any equipment in the local cable store. You will avoid Charter’s truck roll fee to send a technician to your home. Ask about any shipping fees if you want Charter to mail equipment to you. Those fees may be substantial.
  • Customer self-install kits are a good option if your home is pre-wired for cable and you require no rewiring. You can get equipment and connection cables for free almost immediately. Don’t spend money at Best Buy or other retailers on HDMI cables and coaxial patch cables. Charter supplies cables at no extra charge that work just fine.
  • Charter overprovisions broadband speeds to help the company meet FCC expectations that advertised speeds are comparable to actual speeds. Charter’s 60Mbps (100Mbps in some areas) basic internet service actually performs at around 70/6Mbps in most areas. Charter’s Internet Ultra package (100 or 300Mbps) is not worth the extra expense, particularly when factoring in the $199 setup fee. The more customers that reject upgrading because of the setup fee, the more likely Charter will eventually remove it. There is no justification for the fee other than to gouge consumers looking for faster speeds.
  • If you are looking for Charter’s $14.99 Everyday Low Price Internet option and live in New York State, if Charter tells you it isn’t available we would like to know about it. We are monitoring Charter’s compliance with the state’s conditions included in the order granting Charter’s merger with Time Warner Cable and we will forward your complaints to both the state Public Service Commission and Attorney General’s office. If you do not live in New York, this plan is no longer an option unless you already have it.
  • Charter’s phone service performs equivalently to Time Warner Cable, but includes a much smaller international toll-free calling area. Spectrum Voice International ($5/mo) gives toll-free calling to 70 countries and is a good value if you regularly call those places.

The following rates are effective April 2017 and packages and pricing will vary slightly in different regions of the country. All prices exclude applicable taxes, franchise fees, and the Broadcast TV Surcharge, which can vary considerably in different service areas (expect to pay an average of $4-7 a month). Charter does not appear to levy a sports programming surcharge.

TELEVISION PACKAGES

$23.89 BASIC SERVICE (Local Channels, C-SPAN, Public, Educational and Government Access, Various Home Shopping Channels)
$64.99 SPECTRUM SELECT (Includes Basic Service, Expanded Service of 120+ basic cable networks)
$84.99 SPECTRUM SILVER (Includes Spectrum Select, Digi Tier 1, HBO, Cinemax and Showtime)
$104.99 SPECTRUM GOLD (Includes Spectrum Silver, Digi Tier 2, TMC, Starz, Encore and EPIX)

Optional Services

$12.00 DIGI TIER 1 (Available with subscription to Spectrum Select, Silver or Gold)
$12.00 DIGI TIER 2 (Available with subscription to Spectrum Select, Silver or Gold)
$38.00 EXPANDED SERVICE (does not include basic service channels)
$7.99 LATINO VIEW (adds additional Spanish language channels not included in Select, Silver, or Gold)

Premium Channels

$15 each: Starz/Encore, EPIX, HBO, Cinemax, Showtime, The Movie Channel, or Starz

Subscription on Demand

$14.99 Too Much For TV On Demand
$6.99 Here TV On Demand
$4.99 Disney Family Movies On Demand
$3.99 Disney On Demand

Other Services (per month)

$9.99 Deutsche Welle Amerika (German)
$24.99 Filipino Pass Plus
$9.99 TV5Monde (French)
$39.99 TVB Jade World (Hong Kong – Cantonese and Mandarin)
$19.99 Mandarin Language Pack (China)
$25.99 Russian Language Package
$19.99 TV Polonia and Polski Radio Warszawa (Polish)
$19.99 SBTN & TVBV (Vietnamese)
$9.99 RAI Italia (Italian)
$19.99-69.99 Hindi Language Networks
$24.99 TV Japan (Japanese)
$12.99 ART TV (Greek)
$12.95 Playboy TV
$12.95 Penthouse
$12.95 Real
$12.95 TEN
$12.95 Hustler
$12.95 VIVID
$24.95 Adult 3-Pack

INTERNET PACKAGES

$14.99 Everyday Low Priced Internet (2/1Mbps) (New York State only)
$14.99 Spectrum Internet Assist (30/4Mbps) (qualified low-income customers only)
$64.99 Spectrum Internet (60/5Mbps or 100/10Mbps depending on area)***
$104.99 Spectrum Internet Ultra (100/10Mbps or 300/20Mbps depending on area)***
$199 One-time Upgrade Fee for Spectrum Internet Ultra
$5 Wi-Fi Service****

SPECTRUM VOICE TELEPHONE SERVICES

$29.99 Spectrum Voice*** (includes unlimited local and long distance calling in U.S., Puerto Rico, Guam, U.S. Virgin Islands, Mexico, Canada, and Northern Marianas)
$19.99 Additional Line
$5 Spectrum Voice International (per line optional add-on; adds unlimited toll-free calling to 70 countries)

INSTALLATION/SERVICE CALL (PER ACTIVITY)

$49.99 Primary Installation/Reconnect (when truck roll required)*
$49.99 Trip Charge**
$49.99 Custom Work Hourly Service Charge
$49.99 Service Call Truck Roll
$49.99 Wall Fish
$49.99 Move Transfer

UNRETURNED EQUIPMENT FEES

$123 Spectrum Receiver
$22 CableCARD™
$130 Tuning Adapter
$496.46 Guide Narration Laptop

MISCELLANEOUS CHARGES (PER MONTH)

(Varies) Broadcast TV Service Charge (expect $4-6/mo on average)
$8.95 Late Fee
$4.99 Reconnection Fee if no truck roll is required
$20 Insufficient Funds/Returned Check Fee
$5 Making a payment over the phone with a customer service representative

* An amplifier may be required for a dwelling with multiple outlets (outlet = digital receiver/modem/eMTA). Technician assessment and professional installation required.
** Applicable when adding and/or relocating outlet, upgrading and/or downgrading services and picking up equipment in some cases.
*** Prices are for standalone service. Rates are lower when service is bundled with TV, internet and/or telephone service.
**** Applies when customers use a Charter-supplied internet modem equipped with built-in Wi-Fi. A $9.99 setup fee may also apply. No fee if you use your own internet router.

Viacom, Booted Off Some Basic TV Tiers, Plans Own $10-20 Non-Sports TV Package

Viacom, which owns cable networks including Comedy Central, Nickelodeon, MTV, BET, and TV Land, will launch a cheap non-sports bundle of entertainment cable networks viewable online for $10-20 a month this year.

Viacom has lost basic cable viewers at an accelerating rate as cable operators drop their networks or repackage them in more expensive basic tiers as Viacom raises wholesale rates cable companies pay to carry the channels.

Viacom CEO Bob Bakish talked about the new service this morning at the J.P. Morgan Global Technology, Media and Telecom Conference in Boston. Bakish said most of the current “skinny cable TV” bundles were priced at around $40 a month, which is too expensive to attract “cord-never millennials” that frequently don’t subscribe to cable television.

“The transformational opportunity is to bring in a new entry segment at a much lower price point,” Bakish said. The cable industry needs “a path to bring in someone who wants high-quality entertainment” but has no interest in expensive sports networks.

That is why Bakish wants to create a cheap entertainment-oriented bundle of networks that omits sports-related channels. But Bakish has also repeatedly stressed he has no intention of giving consumers a comprehensive online alternative to traditional cable TV, telling investors Viacom is “not creating inexpensive opportunities to serve as an alternative.”

Bloomberg News reported Viacom was talking to Discovery and AMC Networks about participating in the new service. The only complication may be a backlash from sports programmers like Walt Disney’s ESPN and 21st Century Fox, Inc., which have contracts requiring providers to include the sports networks in their most popular bundles. Some contracts even limit how many customers are permitted to sign up for a sports-free TV package, according to Michael Nathanson, an analyst at MoffettNathanson LLC.

“It’s meant to dissuade distributors from doing something like this,” Nathanson told Bloomberg. “The issue is how many subscribers they can have before the legal questions appear.”

Bakish may also be trying to remind cable and satellite companies that Viacom can always go direct-to-consumers if operators banish Viacom’s networks off the cable dial or move them to a more expensive tier, although there is no guarantee the new service will bundle all of Viacom’s networks.

Viacom has seen its relationships with cable and satellite providers deteriorate over the last few years under prior management. Some smaller cable companies including Cable One dropped Viacom channels from their cable systems over cost issues in 2014, and many more subscribers have seen Viacom networks temporarily dropped as a result of contract renewal disputes. Bakish has made repairing relations with cable and satellite customers a priority since taking over as CEO in December, but he still has a way to go.

Recently, Charter Communications moved Viacom networks out of its Select basic cable TV package and moved them to its most expensive Gold package for new customers. With only a minority of customers signed up for Gold service, Viacom networks could eventually lose millions of viewers as Time Warner Cable and Bright House customers adopt Spectrum packages in the next few years. If those customers do not subscribe to Gold or refuse to pay extra for a “digipak” of Gold’s basic channels without the premium networks, they will lose access to Viacom channels when they change TV plans.

That issue also concerns Wall Street analysts who believe it could eventually erode Viacom’s viewer base. Bakish made certain to tell investors Viacom was not surrendering to Charter’s “re-tiering.”

“We firmly don’t believe they have the rights to do that,” Bakish said. “We’ve been in discussions with them. We’ve got to get that resolved.”

If it is resolved, those networks may again be available to Select TV customers.

Viacom, AMC, and Discovery are partnering up to offer a $10-20 entertainment-only package on streaming basic cable networks for consumers, as this Bloomberg News story reports. (2:58)

Hulu’s Streaming Live TV Launches; $39.99 for Hulu, 50 Live TV Channels + Cloud DVR Service

Phillip Dampier May 3, 2017 Competition, Consumer News, Online Video, Video 3 Comments

The long anticipated wait for Hulu’s live streaming cable-TV replacement is over with today’s soft launch of Hulu with Live TV, offering 50 cable networks and local affiliates of ABC, CBS, NBC, and FOX in select larger cities.

“Hulu can now be a viewer’s primary source of television,” said Hulu CEO Mike Hopkins. “It’s a natural extension of our business, and an exciting new chapter for Hulu.”

The new service will bundle Hulu’s live/linear TV service with its well-known on-demand package of movies and television shows. The service represents a direct challenge to cable television subscriptions and for Hulu’s owners — Disney, 21st Century Fox, Comcast’s NBCUniversal and Time Warner, Inc., is the first major industry effort to keep subscription fees closer to home, and cuts out the cable middleman.

The lineup includes many, but not all, popular cable networks. There are very significant gaps — notably Viacom networks Hulu says it has no plans to add (Nickelodeon, Comedy Central, MTV). Also missing: AMC, Discovery Networks, HBO/Cinemax and Starz. Showtime is available for $8.99 a month.

The lineup:

Fox
Fox Local Station (New York, Los Angeles, San Francisco, Philadelphia and Chicago)
Big Ten Network
Fox Business Network
Fox News Channel
Fox regional sports networks
Fox Sports 1
Fox Sports 2
FX
FXX
FXM
National Geographic Channel
National Geographic Wild

Disney
ABC Local Station (New York, Los Angeles, San Francisco, Philadelphia and Chicago)
ESPN
ESPN2
ESPNU
ESPNEWS
ESPN-SEC Network
Freeform
Disney Channel
Disney XD
Disney Junior

Comcast/NBCUniversal
NBC Local Station (New York, Los Angeles, San Francisco, Philadelphia and Chicago)
Telemundo Local Station (New York, Los Angeles, San Francisco, Philadelphia and Chicago)
Comcast RSNs
NECN
USA Network
Bravo
E!
Syfy
MSNBC
CNBC
NBCSN
Golf Channel
Chiller
Oxygen Network
Sprout

A+E Networks
A&E
History
Lifetime
Viceland
Lifetime Movie Network (LMN)
FYI

Scripps Networks Interactive
Food Network
HGTV
Travel Channel

Turner Broadcasting
CNN
HLN
CNN International
TBS
TNT
TruTV
TCM
Turner Classic Movies
Cartoon Network & Adult Swim
Boomerang

CBS
CBS Local Station (New York, Los Angeles, San Francisco, Philadelphia and Chicago)
CBS Sports Network
POP
Showtime ($8.99 per month extra)

(Broadcast stations may be available in certain other cities, but not all network affiliates are included.)

Hulu with Live TV is available on Microsoft’s Xbox One, Apple TV (fourth generation), iOS and Android mobile devices, and Google’s Chromecast. Future support for Roku, Amazon’s Fire TV and Fire TV Stick and Samsung Smart TVs will come later. Oddly, desktop viewing on a Mac or PC is not currently supported.

The new service joins an increasingly crowded marketplace of online cable television replacements, including Dish’s pioneering Sling TV, Sony’s game console-platform PlayStation Vue, AT&T’s DirecTV Now, and YouTube TV — the newest before today.

Hulu’s most formidable competitor in the streaming TV space will likely be AT&T’s DirecTV Now service, which offers a broader range of networks and has become popular for its promotional equipment offers. Hulu plans to counter AT&T with a marketing effort that highlights its existing on-demand service of more than 3,000 TV shows and movies is included with every subscription.

Hulu also comes bundled with its own limited cloud DVR storage service, which will record up to 50 hours of programming. But similar to Google’s YouTube TV, customers will not be able to skip the commercials that are included in the shows they record. In fact, advertisers will be able to dynamically change their advertising spots in recorded shows as long as the customer keeps them in their personal recordings library. Customers will need to upgrade to “Premium DVR” service ($14.99) to enable fast-forwarding through ads. The premium DVR add-on also includes 200 hours of storage, unlimited simultaneous recordings, and the ability to watch recorded shows outside of the home.

Customers signed up to the base package will be able to create up to six individual profiles for the household, which allows each user to track and “favorite” TV shows and movies they enjoy the most. The service will provide recommended shows based on each person’s viewing habits. The feature also allows each family member to choose their favorite sports teams and Hulu will automatically record any available game that includes a favorite team.

Base subscribers get up to two simultaneous streams of live and recorded content. An “Unlimited Screens” add-on ($14.99) removes the limit and allows unlimited home streams and up to three concurrent streams outside of the home. Customers who want both Premium DVR and Unlimited Screens can bundle both features together for $20 a month — a $10 savings.

An introduction to Hulu’s new interface and live TV option. (1:55)

Wide Open West Will Be Wide Open to Merger/Takeover After Launching IPO

Phillip Dampier March 27, 2017 Competition, Consumer News, Editorial & Site News, WOW! 2 Comments

One of America’s handful of cable overbuilders that provide competing cable television service will be ripe for an acquisition or merger after launching an initial public offering that could raise as much as $750 million and make them a juicy target for a takeover.

WideOpenWest, which customers know better as WOW!, provides almost a half-million customers in Alabama, Florida, Georgia, Illinois, Indiana, Maryland, Michigan, Ohio, South Carolina and Tennessee with a choice of a second cable company. It has consistently won reasonably high scores in ratings issued by Consumer Reports and often offers better speed and service than incumbent providers. WOW has been quietly and slowly expanding service, but in the last two years has attracted the interest of private equity firms and Wall Street banks. One of those equity firms — Crestview Partners, invested $125 million in WOW 18 months ago. UBS Investment Bank and Credit Suisse have teamed up to manage the IPO.

Jeff Marcus, who also happens to be a partner in Crestview, has been named chairman of WOW. Avista Capital Partners still owns almost 60% of the company.

By entering the public market, WOW could quickly come under pressure from Wall Street analysts to get out of the cable business by selling the company and profiting investors. The drumbeat for mergers and acquisitions has only intensified with a corporate-friendly Trump Administration that has sought to appoint “hands-off” regulators at the FCC and Justice Department. There are several likely buyers — the various cable companies that face direct competition from WOW and would like shut the company down and upstarts like Altice, which has targeted smaller cable operators like Cablevision and Suddenlink.

Marcus has telegraphed he is isn’t in a hurry to spend investors’ money, which could leave WOW flush with cash, something else attractive in a takeover. Multichannel News reports that one of WOW’s “main directives” would be to offer “video, voice, and data services in packages that consumers want,” — hardly a revolutionary concept. In a July interview, Marcus made it clear there was ‘no burning need to increase scale.’ That tells would-be buyers the company hasn’t any immediate plans to spend a lot of money or expand service, things that could drive away some buyers.

“It’s all opportunistic,” Marcus said. “When I started Marcus Cable with 18,000 subscribers, I had no idea that it would get to 1.3 million. One thing led to another and we took advantage of opportunities as they presented themselves. I think that’s what is going to happen here.“

A wealth opportunity for Marcus would be collecting significant proceeds selling the operation. There is a good chance WOW will either buy other companies or be bought itself as the cable industry consolidation wave continues. Other operators about its size — Cable ONE and until recently NewWave Communications, have been considered takeover targets for years. NewWave was acquired by CableONE in January for $735 million in cash, coincidentally slightly less than the potential upper limit of WOW’s proceeds from an IPO.

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