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AT&T Ends Unlimited Wireless Data Plans As New iPhone Arrives

Phillip Dampier June 2, 2010 AT&T, Consumer News, Data Caps, Video, Wireless Broadband 7 Comments

AT&T’s days of unlimited wireless data plans for smartphone customers officially end June 7th when the company launches new wireless data plans that all come with usage caps attached:

  • DataPlus $15 a month and limited to 200 megabytes  of data.  If you exceed it, your overlimit penalty is $15, good for an additional 200 megabytes.
  • DataPro $25 a month gets you just 2 gigabytes of data.  The overlimit penalty for those exceeding it is $10 which buys an additional 1 gigabyte of usage.

AT&T Smartphone customers will also be able to add tethering under the $25 DataPro plan for an extra $20 per month, with DataPro’s usage allowance applied.

Current AT&T customers can remain on their current unlimited Smartphone data plan indefinitely, even if they change or upgrade phones according to AT&T spokesman Mark Siegel.  That concession probably helps AT&T preserve anticipated demand for next week’s new iPhone launch.  Without it, customer demand could be tempered by the realization a phone upgrade could cost you your $29.99 unlimited usage plan.  If you were considering getting an AT&T phone with unlimited data, you have until June 6th to sign up for service under that plan.  After that date, you’re out of luck indefinitely.

AT&T is promoting the end of unlimited wireless broadband as a benefit to customers, claiming that 98 percent of its Smartphone customers use on average less than 2GB of data per month.  But that represents today’s usage.  AT&T’s decision to eliminate an unlimited option they claim 98 percent of their customers never exceeded would be curious without understanding the next generation of Smartphones will provide dramatic improvements in high bandwidth video streaming that will dramatically start eating into those low usage allowances.  The company’s next generation of faster wireless broadband will also include low limit plans, which makes them untenable as a home broadband replacement for all but the most casual users.

For new iPad customers, the $25 per month 2 GB plan will replace the existing $29.99 unlimited plan. iPad customers will continue to pre-pay for their wireless data plan and no contract is required. Existing iPad customers who have the $29.99 per month unlimited plan can keep that plan or switch to the new $25 per month plan with 2 GB of data.

AT&T offers up the common practice of boasting about how much you can do with a usage-limited account, based on the thousands of e-mails you'll never send, the 500 pictures you'll never take, or the 20 - one minute YouTube clips you'll never watch. Notice they never seem to include figures for streaming multimedia applications like music, movies, and TV shows or playing more bandwidth-intensive games. To do so would only upset customers further.

AT&T says customers can continue to use unlimited amounts of data when they access it over the company’s Wi-Fi network hotspots.

Wall Street is happy with AT&T’s elimination of unlimited plans, sensing higher profits and reduced costs will follow.

“The new plans appear well designed to reduce undue network stresses,” Craig Moffett, an analyst at Sanford C. Bernstein told The Wall Street Journal.

Analyst Philip Cusick at Macquarie Securities also told the Journal AT&T may see lower growth in data revenue in the short term as a result of the new changes, but will gain leverage over the heaviest data users, improving its ability to manage its network and charge for capacity. Tiered plans may also pull more customers into data plans, he said.

But because current customers can choose to remain on the grandfathered unlimited plan, existing heavy data users accused of chewing up AT&T’s wireless network can continue to do so as long as they remain customers.  AT&T will only be capping future customers who sign up on or after June 7th.

For those outraged by AT&T’s decision, fleeing to Verizon Wireless for unlimited data may not be an option for too much longer either.

Verizon Wireless Chief Executive Lowell McAdam indicated in an interview with the Journal last month that he, too, is looking at pricing based on use.

“The old model of one price plan per device is going to fall away,” McAdam told the newspaper, adding that he expects carriers to take an approach that targets a “bucket of megabytes.”

One company that doesn’t plan to end an all-you-can-eat wireless data buffet is Sprint, which now sees its unlimited data plan as a potential marketing asset.

A Sprint spokesperson spoke the words you were already thinking:

“We’re giving customers a better value. With data usage growing, customers don’t want to worry about going over their limits.”

Some customers upset that AT&T only sold an unlimited plan welcomed the lower cost options because they didn’t spend a lot of time using the data features of their phones, but several wondered why the company didn’t simply introduce lower cost options -and- leave the unlimited plan in place for those who wanted it.

Overall, AT&T is getting an earful from angry customers over the announcement — even those who don’t exceed 2GB per month.  They sense greed and overcharging.   A sampling:

If 3% are using data “a lot” now, then in another two years, it’ll be 15% and then 60%. Simply put, this is gouging customers, where pricing is decided by dudes in a board room looking at charts and graphs and sales numbers, figuring out how to gouge people for maximum profit.

Obviously AT&T is killing the unlimited plan to cut down on usage and to raise their profits. I also believe it is heavy handed to eliminate the unlimited access plan. If anything, offer other plans and raise the price of the unlimited plan. It will be interesting to see of the other players follow suit and also kill their unlimited plans (can you say “price fixing”? Sure you can!).

AT&T is always full of good ideas, like that Microcell thing. Hey, we can’t give you good service you paid for, so we are going to ask you for more money for this piece of equipment to supplement the service you are not getting.

Just another greedy ploy to make more money. They are selling air. The charges are ridiculous and this is one industry that should be under government control.

My spouse and I pay half of what AT&T would charge us for excellent Palm smartphones on Sprint. We also get turn-by-turn GPS included–something AT&T AND Verizon both charge extra for. Sprint’s network is top-notch. I can’t fathom why people continue to waste money on Verizon and AT&T.

If you’ve got a smartphone or you tether your computer, you really have no idea how much bandwidth your device is consuming. Even worse (or better if you are the phone company) customers can’t control the bandwidth that their devices consume. How often does your email client check for new messages? Can you even stop your computer from downloading a security update? What about that last application you installed, can you stop it from calling home every time you launch it? Do you even know that it does track and report your usage? That’s a huge difference between phone services and data services. You KNOW when you’ve dialed a number and talked for 10 minutes. You can’t control all the data consuming applications and services on your devices… and trying to bill customers for something that they can’t control the usage or cost must be illegal. Surely someone will address this problem soon. Surely.

[flv width=”576″ height=”344″]http://www.phillipdampier.com/video/CNN ATT Goodbye to unlimited data 6-2-10.flv[/flv]

CNN Money reports on AT&T saying goodbye to unlimited data plans for iPhones and iPads.  (1 minute)

Time Warner Cable Demonstrates 290Mbps Broadband; Company Also Plans to Upsell Customers ‘Homesuite’ in Charlotte, N.C.

Phillip Dampier May 13, 2010 Broadband Speed, Consumer News 6 Comments

Arris WBM760 DOCSIS 3 Cable Modem

Time Warner Cable is demonstrating 290Mbps downstream coupled with 90Mbps upstream broadband in its booth at the 2010 Cable Show in Los Angeles.  A Time Warner Cable insider told CED magazine it was the first public showing of the company’s ability to provide faster service outside of a lab environment.

The new high speeds are achieved using DOCSIS 3 technology which can bond multiple “channels” on a cable system together to create additional bandwidth.

The demonstration relies on an Arris CMTS and cable modems manufactured by both Arris and Motorola, which are connected to Time Warner’s Los Angeles cable headend.

CED notes Time Warner Cable has plenty of room for broadband speed growth.

The company is achieving the speeds using 8 x 4 channel bondingClick here!. With TWC’s top tier rated at 50/5 Mbps, the demo shows speed increases of greater than fivefold on the downstream and 18-fold on the upstream.

The TWC engineer compared the MSO’s achievement with the 300 Mbps that Bell Labs demonstrated on DSL recently.

“What they’ve got is something in the lab that goes 10 feet, and what we’re showing is live from our headend 22 miles away. We can compete (using) DOCSIS,” he observed.

Such developments are all part of a larger company plan to develop and market additional services the nation’s second largest cable operator can upsell to its customers.  For now, 290Mbps service is more theoretical than practical at Time Warner Cable’s likely pricing.  But it illustrates cable remains technologically ahead of what most phone companies can deliver over non-fiber-to-the-home networks.

MediaPost’s MediaDailyNews reports Time Warner Cable is about to begin market testing a new super-deluxe package that moves beyond the “Triple Play” packages common in the cable industry today.  Targeting wealthy, premium cable customers, Time Warner’s new “Homesuite” service would include all the bells and whistles:

  • Multiple DVRs for several rooms in the house, with can eventually be connected together to let you start a recorded show in one room and finish it in another;
  • A full range of premium channels at a bundled discount price;
  • Faster DOCSIS-3 broadband with free Wi-Fi in and outside the home;
  • Enhanced digital phone service, perhaps with more calling features;
  • Concierge-like customer service, which could allow Homesuite customers to jump to the front of the queue for everything from service installation, repair and customer service.

Other options might include access to Time Warner’s wireless mobile broadband (rebranded Clearwire service), extended hours for service calls, discounts on pay per view, more deluxe set top boxes, and in some areas, even home security systems.

For Chief Operating Officer Landel Hobbs, the idea of selling $100 a month Triple Play package promotions just isn’t good enough anymore.  Time Warner Cable, MediaPost speculates, is now looking at $250 a month as a potential target price for Homesuite clients.

Time Warner Cable customers in Charlotte, North Carolina will be the first guinea pigs for super premium cable.  Are there enough customers around in Charlotte to pony up $250 a month for service?

TWC has conducted a customer “segmentation” study allowing it to identify opportunities for up-selling. “Our analysis indicates that certain of our large and profitable customer segments continue to hold substantial untapped opportunity,” Hobbs said earlier this year.

TWC says in a recent government filing that it’s likely to continue to lose video subscribers, but is expecting to make up for it by persuading customers to take DVR service, premium channels and other add-ons.

Charlotte is a key market for TWC — a Time Warner Cable Arena is located in the city center. After launching there, “Homesuite” would presumably then roll out in other TWC principal areas, which include Ohio, New York, Southern California and Texas. The working “Homesuite” moniker could be altered.

Sorting Out the Apple iPad 3G Controversy: Is AT&T Throttling iPad 3G Owners?

New Apple iPad 3G owners launched a small controversy over the weekend about their discovery that certain video streaming services are showing lower resolution video (or no video at all) when using Apple’s new iPad 3G over AT&T’s wireless 3G network.

A range of sites pounced on the news.  It’s not easy to sort through who broke the story first, but by the end of the weekend, it developed a small life of its own.

iLounge was among the first to note serious video quality degradation when using the iPad over a cellular network, while it worked just fine over Wi-Fi:

…some video delivery applications act differently over the 3G network than they do on Wi-Fi. The iPad’s built-in YouTube application strips both standard and HD videos to a dramatically lower resolution over the cellular data connection, something that iTunes Store video previews notably do not do, instead staying at a higher quality and consuming a greater amount of data. Other third-party applications, such as the ABC Player, refuse to work at all over the cellular connection, producing a notification pop-up that states, “Please connect to a Wi-Fi network to use this application. Cellular networks are not supported at this time.”

YouTube streamed over AT&T's 3G Network on an iPad defaults to very low resolution. (Image: iLounge)

Electronista also jumped on the story, at first speculating AT&T may have had a hand on the speed throttling noting Sling Media ran into a similar blockade with AT&T before the wireless company relented and the software became available from the App Store.  PC Magazine quoted from the Electronista story (before Electronista’s editors modified their original piece) to build on the story.

By the end of the weekend, Electronista pulled back on some of their language in their original report and included a cryptic denial from AT&T, which claimed it was “a question for Apple.”

Stories of reported throttling and content walls will not take long to reach the public policy debate over Net Neutrality.  Is this an example of AT&T throttling Apple iPad customers and blocking them from accessing web content?

The answer, based on current evidence, is probably not.

There are technical issues behind the scenes which play a larger role here, but let’s begin with the average consumer and how a 3G network impacts on their “user experience.”

When designing a device like the iPad, engineers have to factor in usability and the overall impression customers will have using the product with a wireless network.  For many original iPad owners reliant on a Wi-Fi connection, pages render quickly, videos play properly, and applications that require higher bandwidth generally work fine.  Unfortunately, for those who lined up outside of Apple stores looking for the 3G wireless mobile broadband version of the iPad, the same may not always be true using AT&T’s 3G network.

AT&T promotes its 3G network as fast and capable of handling most any web application, including video.  But even the best 3G experience from AT&T is often much slower than a wired or Wi-Fi connection.  Despite the PR from AT&T, its 3G network frustrates many customers, especially in areas where cell sites are jammed with traffic or signals aren’t great.  Apple made sure larger-sized, streamed multimedia content seemed to work equally well on wireless by using adaptive video quality that can sense the speed of a connection, and reduce the quality of a video in order to make it play properly.  The theory is that a consumer using a handheld device probably wouldn’t notice the quality reduction on a small screen and would appreciate quick, uninterrupted playback.  Without such technology, a high quality video file can take longer to send over AT&T’s 3G network than it will take you to watch it.  That triggers the annoying “buffering content” pauses you see on slower networks.

AT&T officials told inquiring media “it’s a question for Apple,” which seems to confirm the reduced video quality is a function of the video player trying to adapt to AT&T’s speed.

Even with this in mind, some accused AT&T of employing social engineering to get customers to instinctively rely on Wi-Fi connections for higher bandwidth applications, reducing the demand on AT&T’s 3G network.

There is no need for a conspiracy theory like that when the simple, naked truth is far easier to grasp — AT&T has inadequate capacity and needs to upgrade their wireless networks to handle more traffic and sustain the speeds customers expect from a 3G-capable network.  AT&T is not purposely throttling the speeds of iPad 3G owners — their insufficient capacity results in a de facto speed throttle for all of their customers.  Unfortunately for those outside of the United States, the implications of AT&T’s slower 3G network can impact them as well.  Jesse Hollington in Toronto noted:

Unfortunately, these limitations don’t seem to be triggered by AT&T’s network, but rather in the iPhone OS or apps themselves, and the restrictions (at least on the iPhone) exist in every country where the iPhone is sold. There’s a general feeling outside of the U.S. that Apple’s kowtowing to AT&T’s “requirements” is actually ruining the experience for the rest of the world.

For instance, I can perhaps understand why YouTube videos need to be downsampled on AT&T’s slow 3G network, which even at peak performance is only 1.8mbps in most places.  As I noted above, however, Rogers up here provides 7.2mbps just about everywhere and provides better 3G performance than I get on some Wi-Fi networks. Yet we have to live with the same 3G restrictions as AT&T users do because they’re built into the iPhone OS.

That prompts the question what limits would have been “built-in” had AT&T’s own 3G network consistently delivered 7.2Mbps performance across its service areas.

As for ABC, and certain other content producers that restrict iPad owners to Wi-Fi viewing, that turns out not to be clear cut either.  ABC’s video streaming evidently exceeds a speed threshold that triggers the player to tell the user to use a Wi-Fi connection instead.  Licensing restrictions may also prevent the content from playing across a 3G network.

One of the most common arguments Net Neutrality opponents use to argue Net Neutality’s “unintended negative consequences” comes from bans on such adaptive speed controls.  Providers claim that by prioritizing or favoring certain traffic, they can maximize a consumer’s online experience so that they can use high bandwidth applications, as long as an intelligent network shaped the delivery of that traffic.

ABC restricts iPad owners to streaming its videos over Wi-Fi connections. (Image: iLounge)

So one might ask, because adaptive video quality lets people watch their favorite online videos over AT&T’s 3G network, wouldn’t a ban on speed throttles make it difficult or impossible to provide a customer with access to that video?  Isn’t Net Neutrality a bludgeon that kills intelligent traffic management tools?

There is no shortage of techie-speaking, industry-funded Net Neutrality opponents that argue it regularly.  Unfortunately, it doesn’t hold up to scrutiny.

Net Neutrality does not ban software that can sense the speed of your connection and request an appropriate web stream that will assure uninterrupted playback.  Even ancient RealPlayer technology can adaptively adjust streaming quality based on what your connection will support, if the content producer supports it.  Such technology directly benefits the consumer (who can also often shut it off), whereas the kinds of traffic shaping providers advocate really only benefits them.

That’s an important distinction.  Too often, the kinds of “intelligent networks” providers speak of are designed to protect providers from “costly upgrades” and opens up new revenue streams by manipulating or limiting traffic and then charging users and producers to be exempted from them (for the right price).

AT&T Bolsters Wireless Coverage for South By Southwest Conference in Austin

Phillip Dampier March 15, 2010 AT&T, Video, Wireless Broadband 2 Comments

AT&T Mobility doesn’t want a repeat of 2009’s wireless meltdown at Austin’s annual geek gathering South by Southwest (SXSW).  The wireless provider is bolstering coverage across Austin with temporary cell towers rising from trailers strategically placed around the convention center, as well as an indoor cell system inside the Austin Convention Center.

All this to avoid the embarrassment the company experienced last year when thousands of iPhone-wielding attendees slowed AT&T’s network to a crawl.  When smartphone customers notice slowdowns or dropped service, they become vocal.  That’s no good for a convention catering to the cool-kid techie.

Making a good impression at SXSW may represent a road back to credibility for many unhappy AT&T customers, who have repeatedly criticized the carrier for not keeping up with mobile demand in 2009.  In addition to “Cellular On Wheels” — the aforementioned AT&T cell tower trailers, the company has also beefed up its permanent cell sites with improved backhaul connections, which provides increased bandwidth.

Most of AT&T’s data demands come from its exclusive arrangement with Apple to provide iPhone service in the United States.  The deal brought millions of new customers to the company, which claims to have twice as many smartphones on its network that any other carrier.

The results of all the work seem to have paid off.  Many attendees report the network is performing better than expected.  Some have noted its working even better than the conference-provided Wi-Fi network.

[flv width=”480″ height=”380″]http://www.phillipdampier.com/video/KXAN Austin ATT trying to prevent mobile meltdown 3-12-10.flv[/flv]

KXAN-TV in Austin covers the opening of SXSW and AT&T’s service improvements throughout Austin (2 minutes)

Fear Factor: Media Sensationalizes Wireless Router Hacking Risk – ‘Borrowed Access’ Much Larger Threat

Phillip Dampier February 2, 2010 Data Caps, Video 3 Comments

They're in your neighborhood, just waiting to break into your home network, according to WXYZ-TV in Detroit

The biggest security threat most broadband users will encounter doesn’t come from identity thieves or kiddie porn rings roving neighborhoods looking for unsecured computers to exploit — it’s from your neighbors looking for free access to your broadband service.

Local newscasts have recently been running sensationalist stories of mysterious cars parked on neighborhood streets driven by ne’er-do-wells barging onto unsecured home wireless networks.

In fact, the most common threat isn’t from drive-by crime rings, but right next door.  With most broadband accounts providing flat rate service, the occasional uninvited guest ‘borrowing access’ probably goes unnoticed.  But should Internet Overchargers have their way, the consequences of account sharing in a world with paltry usage limits and usage-based-billing could show up on your monthly bill.

In countries where these overcharging schemes already have taken firm root, reports of customers receiving enormous broadband service bills are common.  In Australia, rarely a week goes by without someone reporting a hacked wireless network incident.  Consumers have been forced to become watchdogs, constantly checking usage statistics to ensure someone in the neighborhood hasn’t been “borrowing” their Internet account and blowing through their monthly usage allowance.

One customer, who lives in an apartment complex, shares a too-common story:

Over the past 24 hours someone (or something?) has been sucking the life out of my internet connection and chewed up 10Gb of my quota. How do I troubleshoot the cause of this? I have a Buffalo WHR-G54S Wireless Router and my network is secured.  I live by myself in a small block of apartments; I have had no visitors either.

Another customer discovered when it’s your word against your provider’s, the provider wins:

Yesterday, I was checking my broadband bill and was surprised to find out that they had charged me for downloading an extra 4 GB of data. I checked my usage online for the current month and it was already 8GB! This is despite the fact that I have been on holiday for ten days, and my normal usage involves casual browsing and downloading e-mails.

Furthermore, I never exceeded my download limit since I started with my ISP. My ISP also confirms that this is quite unusual and against my normal usage pattern. I have asked them to provide me some usage statistics but they can only give me the data that I already see on my account online.

The cost of exceeding the limit can be enormous.  BigPond in Australia, for example, has a few Internet plans that charge a $0.15 per megabyte overlimit penalty.  That’s $150AUD per gigabyte.

[flv]http://www.phillipdampier.com/video/WXYZ Detroit Open Wi-Fi Risks 1-26-10.flv[/flv]

WXYZ-TV in Detroit ran this sensationalist report on drive-by hackers breaking into wireless networks. (3 minutes)

The solution suggested by most Internet Service Providers is to enable built-in wireless security.  How much protection that provides and whether customers will be able to understand how to configure security remain open questions.

Some phone companies providing DSL service have plenty of older equipment still in customer homes that only supports the older WEP security standard.  That’s insufficient to protect consumers from intrusion because WEP security has been seriously compromised.

“WEP as a security measure is so broken that your (and everyone else’s) kid sister can easily circumvent it,” computer security researcher Ralf-Philipp Weinmann told the BBC.  Weinmann is co-author of the aircrack-ptw tool that can crack WEP in minutes.

Anyone caring about their privacy, said Weinmann, should not use WEP to stop others using their wi-fi hotspot.

Current generation wireless routers typically provide both WEP and the more secure WPA standard. But now there is evidence WPA can also be compromised, with a little help from “cloud computing,” which puts several high powered computers together to quickly work on cracking your password. A service has even been launched to let would-be crackers rent time on the “cloud” to “test” network security passwords, starting at just $17. In as little as 20 minutes, those with relatively simple passwords will find their network security compromised.

You can protect yourself by at least making sure your router is “secured” with a password.  Most every router comes with instructions or software that make this process as simple as possible.  When you have a choice of security standards, aim for WPA2, if available.

Thus far, most reported WPA network break-ins occur because the user is relying on a simple password — often a common word, name, series of numbers, or something similar that is much easier to break. Try to use a password that is not a word in a dictionary, doesn’t correspond to information anyone could mine off your Facebook page (city/town, school, birthday, parents or siblings names, etc.), and would be impossible to guess off-hand.

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How to secure your wireless network (6 minutes)

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