We have received dozens of e-mails from readers trying to add Verizon Wireless’ coveted 4G $30 unlimited-use Mobile Hotspot feature to their accounts, with varying results.  We’ve compiled, with the help of our readers, a guide to assist you in scoring the only good thing to come from Verizon’s recent changes in data pricing.  If you follow these steps, you should be good to go.

Q&A

1. What is a Mobile Hotspot and What Is Verizon offering? — Verizon Wireless offers customers a service to turn their 3G or 4G phones into a Wi-Fi provider, letting you connect your other portable devices, like a tablet or laptop, to your Verizon Wireless data connection to access the Internet over Wi-Fi.  Technically, this feature is built-in to most smartphones, but cell phone companies monetize it by charging you an extra monthly fee to use the service.  Traditionally, Verizon charges $20 extra a month (on top of your data plan) to enable this feature, and has limited it to 2GB of use per month.  Each additional gigabyte will cost you $10.  But when Verizon introduced its new 4G LTE network, early adopters to 4G phones got access to this feature for free, for a limited time.  On 7/7, Verizon’s new limited-use data plans took effect, and Verizon expired the free 4G Mobile Hotspot feature.  To placate 4G owners, it offered them the chance to continue getting unlimited use of this feature, for an extra $30 a month.

That’s a stiff price to pay on top of your monthly data plan, but because Verizon’s LTE network is currently fast enough to serve as a home broadband backup (we consistently get speeds of 11/3Mbps on LTE from our headquarters), $60 total for unlimited wireless Internet isn’t completely outrageous at those speeds.  Yes, it’s ridiculous Verizon disabled a feature built in and functional on phones in other countries, but it is the same story with other carriers as well.  We even agree with the proposition you should be able to use your unlimited data plan for anything you want, but that’s just not a reality at the moment.

2. Who exactly qualifies for the $30 unlimited Mobile Hotspot? — We have been able to confirm for sure that anyone who activated or at least ordered a 4G phone before midnight on 7/7 is qualified to upgrade to this plan.  You cannot, however, activate the plan on a 3G phone.  Only 4G models qualify.  Where things get murky is whether or not customers who currently have 3G phones can still upgrade to a 4G model after 7/7 and get this plan.  Droid Life believes the answer to this question may be “yes” based on two tweets sent from Verizon Support:

We are more skeptical, however, based on the accumulated responses we’ve collected from Verizon Wireless from our readers, which admittedly are all over the map.  Verizon reps have not been offering consistent information about the Mobile Hotspot plan since it was first announced more than a week ago.  The company is preoccupied with reassuring existing customers they were not at risk of imminently losing their unlimited data plans, an entirely different subject.

I would not upgrade to a 4G phone today in hopes of scoring this Mobile Hotspot plan unless you have the name of an employee you can use if you complete the order, try to activate the feature, and encounter resistance.  In truth, Verizon can do anything they want for any customer, new or otherwise.  The trick is finding an employee with the authority to make things happen.  Be prepared to escalate or call back if you encounter a roadblock.

3. What happens if I have a 4G phone and start a Hotspot session with a 3G signal, is it still unlimited? — Yes.  Any Mobile Hotspot session originated on this plan on a 4G phone is unlimited regardless of what network conditions you encounter, as long as you are on Verizon’s network.

4. Does this apply to mobile broadband, provided by a dongle or a MiFi device?  — No.  Only 4G smartphones qualify for this plan.

5. How many people can share my Mobile Hotspot connection at the same time? — Verizon traditionally says five, but my phone (Samsung Charge) supports up to 10 concurrent Hotspot connections.  That’s a lot, so if everyone piles on, expect some slowdowns from the shared connection.

6. Can you add and drop the featured plan and get it back later? — Verizon has not said.  The company has not responded to questions about the longevity of this plan, whether it could be withdrawn, or whether customers can add and drop it (and add it back) at will.  We see that as evidence this is a promotional add-on that is likely to be withdrawn for new customers at some point in the future.  Verizon traditionally grandfathers customers already on a plan indefinitely, which means if you have it, you can keep it.  If this feature is important to you, we recommend you add it and keep it active.  When it’s gone for new sign-ups, it’s gone.

7. I do not see the plan under Verizon’s My Services on their website.  Should I be concerned? — No.  The plan was being offered to customers initiating new Mobile Hotspot sessions on their 4G phones, but not to all.  We never found it on Verizon’s website.  The only indication it is active on your account is finding this: “4G SMARTPHONE HOTSPOT” listed on this page (to access, you must first login to your Verizon Wireless account and select the line on which the feature was ordered.)

Ordering Advice

We have found multiple methods of securing this plan, and with the thanks of Stop the Cap! reader DJ, we have even located the all-important plan number, which you can reference when contacting Verizon.  If you run into a roadblock calling Verizon customer service, or can’t get the plan added while visiting a Verizon Wireless corporate store, we have some other suggestions.

1. Customers who already had a 4G phone before 7/7 can call Verizon Wireless from your phone at 611 or 1-800-922-0204 Monday-Sunday 6am-11pm ET.  Tell them you wish to add plan code #76153 — $30 Unlimited 4G Mobile Hotspot.

2. If you activated a new 4G phone after 7/7, call VZW’s Orders & Activations Hotline at 1-877-807-4646.  Work through the prompts.  You may be prompted to accept a customer agreement and get “trapped” in a menu asking you to press “1” or “2” after accepting the customer agreement.  Press “0” and wait to be transferred to a live agent.  Tell them you wish to add plan code #76153 — $30 Unlimited 4G Mobile Hotspot.

3. If rebuffed by either, try calling 1-316-681-9940, the number to a Verizon store in Kansas that has employees active in several phone forums helping people trying to get on this plan.  They should be able to add the plan to any 4G phone account, whether you are in Kansas or not.  Again, reference plan code #76153 — $30 Unlimited 4G Mobile Hotspot.

Let us know if you still have any problems in our comments section!

The impact of the last minute stampede by Verizon Wireless customers (new or otherwise) to lock in the company’s unlimited data plans before they were retired last week has reached Wall Street, but the ripples extend far beyond Verizon Wireless itself.

Macquarie USA analyst Kevin Smithen this morning downgraded AT&T stock to “neutral,” expressing concern about AT&T’s slowed growth in wireless revenues.

“We see increased headwinds to wireless revenue growth, limited improvement in enterprise and a lack of clarity on the status of the [pending acquisition of T-Mobile],” he writes. “We view projected organic revenue growth of 0.5% in 2012 as uninspiring. At current levels, we believe absolute and relative risk-reward to roughly balanced given these issues.”

Customers concerned about Internet Overcharging schemes being implemented by Verizon Wireless began fleeing other providers to “lock in” unlimited data service with Verizon before it was nigh.  One big victim of that was AT&T.

“We were waiting for the next iPhone to finally jump to Verizon, even if it meant paying a termination fee to AT&T, just to escape the dreadful service,” says Shai Lee, who was among several dozen readers contacting Stop the Cap! for assistance securing unlimited data plans with Big Red.  “When Verizon announced $30 for 2GB, there was no way we were going to be locked into paying that, so we jumped early.”

Many followed.

Smithen believes customers are also fleeing other carriers, especially T-Mobile, which he believes will lose two million customers before AT&T closes the deal or faces ultimate rejection for its merger by Washington regulators.

Some analysts believe T-Mobile customers are leaving over a combination of the company’s inherent weakness as a provider-now-in-limbo while others dread the reality of being ultimately stuck with AT&T.

“It’s like fleeing a country before the invading army reaches your town,” shares Samuel, a T-Mobile customer leaving for Verizon. “I won’t live under AT&T’s regime.”

Smithen sees even greater challenges for AT&T with the arrival of iPhone 5, which will either cost the company to subsidize or start another wave of AT&T emigration.

Verizon has already managed to secure 32 percent of the U.S. iPhone 4 market, according to a study by the mobile analytics company Localytics.  Since rumors about Verizon imminently ending unlimited data plans began in May of this year, Localytics has tracked a spike in Verizon iPhone purchases, one explained by existing customers upgrading to smartphones, and new customers arriving from other carriers.

For AT&T, customers on contract with smartphones are not adding additional services and those with data plans are trying to stay within plan limits, robbing AT&T of extra revenue.

Smithen says with this track record, average revenue per customer is “stalling.”

Dish Networks' ViP722: Leaving on a 60-watt bulb 24 hours a day uses just a tad more than the ludicrous power consumption of this set top box: 55W while active and 52W while in standby.

The average pay television subscriber is spending at least $4 a month in hidden electricity costs thanks to the small set top boxes found on top of many television sets across North America.  That’s more than you are paying to run a modern refrigerator.

That stunning revelation comes from a study by the Natural Resources Defense Council, financed by the Environmental Protection Agency.

Costs for residents in the northeastern United States, where electricity rates are often higher, can reach $10 per month for customers with a DVR in the living room and a traditional set top box in the bedroom.  That’s up to $120 a year in hidden charges.

The pay television industry, which has driven the set top box into millions of homes, has never paid much attention to energy consumption of their equipment, if only because they don’t pay the power bills of their customers.  The NRDC found that many boxes even attempt to fool consumers into believing they are running in a reduced-power mode, by programming them to slightly dim the front clock when the box’s “power button” is switched off.

In reality, most set top boxes use nearly as much power “shut off” as they use left on.

The cost of these little power demons to North America’s power grid exceeds 18 billion kilowatt hours. More than seven power plants could not sustain that level of power, even if running 24/7 every day of the year.  The combined electric use of Alberta and British Columbia in a year would still not match the power consumption of every set top box in North America.

These revelations have led the U.S. Department of Energy to lay the groundwork to regulate the power consumption of set top equipment.  Once again, the United States would be a follower.  Europe cracked down on excessive power consumption of electronic equipment years earlier.  In the United Kingdom, for example, satellite providers include a box that can achieve a standby status that only consumes a handful of watts.  The trade-off is that consumers have to wait up to 90 seconds for the box to re-boot every morning when the television is first switched on.  Consumers have the ability to choose different power states as a menu option on the devices.

Some cable operators program their DVR boxes to spin down internal hard drives overnight, assuming no recording is scheduled at those times.  But many of these initiatives were designed to spare the longevity of the hard drive, not reduce power consumption overall.

Popular Science dug through the data and uncovered the best reasonable options subscribers have for boxes that at least snort their way onto your monthly utility bill, as opposed to pigging out at the trough (your wallet):

If You Have Comcast

In terms of energy efficiency, Comcast comes out as the lesser of several evils, but not by much. Comcast’s most energy-efficient boxes tend to be slightly more efficient than their equivalents at Verizon, Time Warner, and the satellite companies, and they also offer more choices in terms of hardware. The NRDC’s data picks the Motorola DCH70 as the best standard-def box (sucking down 10W while active, and 10W while on standby), the Pace RNG110 as the best high-def box (13W active, 12W standby), and the Motorola DCX3400 as the best HD/DVR (29W active, 28W standby).

I spoke to a Comcast representative who told me that typically, the company installs whichever box they want, but that if you request a specific box that they have in stock, they’ll happily install that one for you. They won’t order you a box from elsewhere, and this kind of hardware rotates in and out of availability fairly quickly, but at least you might have the option to choose.

If You Have Verizon FiOS

Verizon’s most efficient boxes are just okay, while its least efficient are some of the worst of any surveyed. Even worse, Verizon gives the customer absolutely no option about which box they get–you can’t request a specific box at any point. That doesn’t matter too much for the non-DVR boxes, as the NRDC’s findings only turned up one standard-def and one high-def box, but there’s a big gap in efficiency between the company’s best and worst DVRs. The most efficient is Motorola’s QIP7216, at an unremarkably 29W active and 28W standby, but the older Motorola QIP6416 clocks in at a lousy 36W active and 35W standby.

If You Have Time Warner Cable

Time Warner has a smaller selection of set-top boxes than either Verizon or Comcast, with only one averagely (in)efficient DVR and one startlingly inefficient standard-def box. For a high-def, non-DVR box, the Cisco Explorer 4250HDC is the most efficient, at 19W active and 18W standby, but Time Warner told me that that’s an older box that might be tough to find. The Time Warner rep was (surprisingly, given the company’s lousy reputation here in New York) quite helpful, and offered to try to track down one of the 4250HDCs if that was what I wanted.

If You Have DirecTV

Here we get to the satellite folks. DirecTV’s offerings are only slightly less efficient than Comcast’s or Verizon’s, with the (currently only) standard-def box coming in at 12W active, 9W standby, the best HD box (the DirecTV H24) at 16W active, 15W standby, and the best HD/DVR (the DirecTV HR24) at 31W active, 31W standby. The DVR is pretty lousy, efficiency-wise, but that’s nothing compared to the Dish Network’s craziness.

If You Have Dish Network

I don’t know what is happening inside the Dish Network’s DVRs. Given the energy usage, they might well be powering nuclear reactors. The “best” DVR Dish offers, the ViP922, uses 43W while active, and 40W while in standby–but the worst one, the ViP722, uses a ridiculous 55W while active and 52W while in standby.

If You Use Internet Video Streaming

Many are ditching traditional cable services for online services like Netflix and Hulu, and luckily, there are a whole bunch of gadgets that can play that content (and more) on a TV. They are also invariably more efficient than a cable box, to a startling degree. The Apple TV (reviewed here), which streams Netflix and plays music, movies, and TV from Apple’s iTunes store, uses a mere 3W while active and 0.5W while in standby. Roku‘s XR-HD, which streams Netflix, Hulu, Amazon Instant Video, and a whole bunch more, uses only 7W while active and another 7W while in standby. The Boxee Box, a curiously shaped media streamer that uses the open-source, ultra-powerful Boxee software, can play Netflix, stream video from other computers on its network, play media from a hard drive or thumb drive plugged into one of its USB ports, and stream from lots of apps (with Hulu hopefully to come soon). It was tested by an Ars Technica commenter whose measurements probably differ from the NRDC’s, but roughly estimates that it uses 13W while active and 13W while in standby.

[flv width=”640″ height=”388″]http://www.phillipdampier.com/video/CBC TV boxes guzzle power 6-27-11.flv[/flv]

CBC TV took a closer look at the pay television set top box: a real power guzzler.  (2 minutes)

Residents of Danville, Va., may have a collector’s item dropped on their driveway later this month with Verizon’s final automatically-delivered edition of the White Pages telephone directory.

Starting in August, Verizon customers in the commonwealth will need to request a printed copy of the residential listings or else they will no longer receive a copy.

Verizon says the cessation of automatic delivery of the White Pages will save at least 1,640 tons of newsprint annually.

But before environmentalists celebrate the preservation of trees, Verizon will continue to print and drop the much-larger (and more profitable) Yellow Pages on driveways from Jonesville to Virginia Beach.

Customers will be able to order free residential print and CD-ROM versions of white pages directories by calling 1-800-888-8448 as each local yellow pages directory begins delivery.  In addition, all white pages listings are accessible at www.verizon.com/whitepages.

Despite reduced expenses for Verizon, no savings will be passed on to customers in the form of lower bills.

A Verizon Wireless tweet from this morning welcoming customers to a new era of "wonderful usage based plans."

Verizon Wireless might be regretting having a Facebook page open for comments after users started excoriating the company yesterday, when it first publicly broached the subject of its now-implemented wireless Internet Overcharging scheme.

“The price is too damned high,” exclaimed one customer livid that new customers would pay $30 for just 2GB of data usage (one penny higher than the company’s now-retired unlimited use plan).  “$80 for 10GB?  And I thought AT&T was greedy,” commented another.

Judging from the countless hundreds of negative comments, Sprint is about to have a robust quarter of new customer additions defecting from Verizon.  Sprint retains its unlimited use plans on both its 3G and 4G networks, although the speeds do not compare favorably to Verizon’s LTE/4G network.

Matt Hamann summed up the sentiment of customers who despise usage caps, even if they are currently grandfathered on an unlimited use plan:

Hey, Verizon…I will *never* add another smartphone to my plan until you come up with fairer data prices. $30 for 2GB?? You gotta be kidding! How is this fair? How is it in your customer’s best interests?

Bottom line: IT ISN’T! It’s 90% corporate greed. What’s the best way to get more revenue from customers, huh?

Listen here: I’m already looking for better options. As soon as I find one, I’m gone. And I’ll take every family member and friend that I can along with me.

The best mobile provider you are no more.

Verizon created considerable confusion for their customers by saying nothing until just a day before the new plans took effect.  Although the media has covered the imminent end of unlimited data for over a week, customers have not been notified by Verizon itself, despite one customer’s claim Verizon told him they mailed letters in advance of the plan changes.

As we have reported, those customers with pre-existing unlimited data plans will be able to retain them indefinitely, even if they upgrade to a new phone in the future, and even if they renew their contract.  Only new customers, those changing plans or any new lines added to a family plan will face the “wonderful” tiered pricing Verizon tweeted about this morning.

To commemorate Verizon Wireless’ new mobile data prices, we present a clip from the leader of ‘The Rent is Too Damned High’ party.

Mobile Hotspot App from Verizon Wireless (Courtesy: Pocketnow.com)

Things got considerably more confusing over the mobile Hotspot feature — a tethering application built into most Verizon smartphones.

Verizon Wireless representatives were sharing conflicting information with Stop the Cap! about the availability and pricing of this feature as late as this morning, but we’re now confident we have an answer the company will commit to for impacted customers.

For 3G Verizon Wireless smartphones, nothing changes.  It was $20 a month for 2GB before July 7th, and remains the same going forward.  For LTE/4G phone owners, things are much more confusing.  Existing customers have been enjoying free tethering on a special promotion made available only to 4G customers for several months now.  That promotion officially ended this morning.  A software update is imminent for 4G phone owners which will remove the free Hotspot feature and replace it with a prompt for one of two options:

• a $20 for 2GB Hotspot plan
• $30 Hotspot plan with unlimited usage

Most would be foolish not to lock in unlimited tethering with the $30 plan, which is a much better deal going forward.  Where the confusion comes in is for customers rushing out to upgrade their existing phones to a 4G phone just to lock in unlimited data -and- unlimited Hotspot tethering.

We spoke yesterday afternoon to Verizon Wireless representatives who denied any knowledge of the $30 unlimited tethering plan or confused it with the basic unlimited data plan.  Eventually, we were told only pre-existing customers with already-activated 4G phones would qualify for the option of choosing the $30 unlimited tether plan.  It was too late, even before yesterday at midnight, for others to hop on board this deal.

But by this morning, we were starting to get different answers, culminating in a Verizon representative telling Stop the Cap! any customer who placed an order for a 4G smartphone through Verizon Wireless that invoked a plan change (part of the process of ordering the phone direct from Verizon assures that) would have likely found the addition of the “Verizon Mobile Hotspot Promo” as one of the line items added to your plan as part of the order.  If so, that qualifies you for the $30 unlimited tethering option, even if you are still waiting for your 4G phone to arrive in the mail.

Verizon claims after you receive and activate your new 4G phone, attempts to use the Hotspot feature should offer you the choice for the $30 Hotspot plan.  If it does not, we have the name and contact details of a Verizon employee that should be able to cut through the red tape and get you this plan.  The only requirement is you had to order the phone before midnight on July 7th.

Verizon does not know at this point if customers will be offered the promotional $30 unlimited price for a limited time only, or will forfeit it forever if they do not accept it immediately (or drop the optional add-on at some point).