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Cable Customer Service Improvements: Fool Me Once, Shame on You; Fool Me Twice, Shame on Me

Phillip "More empty promises from the cable industry" Dampier

Phillip “More empty promises from the cable industry” Dampier

Listening to Time Warner Cable’s “Here today and gone much richer tomorrow” CEO-in-passing Rob Marcus prattle on endlessly about improving “the customer experience” on analyst conference calls, the cable company’s blog, and in various press statements always makes me pinch myself to be certain I am not dreaming.

Time Warner’s Rob Marcus:

I’m focused on ensuring we establish a customer-centric, performance-oriented, values-driven culture defined by four basic tenets:

  • We put our customers first,
  • We are empowered and accountable,
  • We do the right thing, and
  • We are passionate about winning

What does that mean for customers? If we expect customers to trust us to connect them to what matters most, we must put them at the center of everything we do.

How is that working out for you?

Based on consumer surveys, many of Marcus’ customers may have a different sentiment:

  • Time Warner puts what is best for Time Warner first,
  • Time Warner is empowered to raise rates for no clear reason and as a deregulated entity is accountable to no one,
  • Time Warner does the right thing for Time Warner executives and shareholders,
  • Charlie Sheen was also passionate about “winning.”

 

So much for Comcast's customer service improvement project promised back in 2007.

So much for Comcast’s customer service improvement project promised back in 2007. (Source: ACSI)

There is nowhere to go but up when it comes to improving the abusive relationship most Americans have with the local cable or phone company. CNN asked the question, “do you hate your Internet provider,” and within hours more than 600 customers sang “yes!”

Marcus

Marcus

This is hardly a new problem. Karl Bode at Broadband Reports reminds us that Comcast broke its promises for major improvements in customer service more than five years ago. CEO Brian Roberts at the time blamed the troubles on Comcast’s enormity — taking 250 million calls a year handling orders, customer complaints, etc., is a lot for one company to handle.

“With that many calls, you are going to have failures,” Roberts admitted.

With more than 10 million Time Warner Cable customers waiting to move in at Comcast, if what Roberts says is true, things are about to get much worse. In fact, even before the merger was announced Comcast was just as despised as ever, thanks to rate hikes, usage caps, and poor service often delivered from their notorious sub-contractors that appear on the news for falling asleep, murder, digging in the wrong yard or blowing up laptops, dishwashers or homes.

Judging from the enormous negative reaction customers of both Time Warner Cable and Comcast had to the news the two were combining, it’s clear this merger isn’t the exciting opportunity Marcus and Roberts would have you believe.

‘If you despise Comcast today, your hate will know no bounds tomorrow as Comcast spends the next two years distracted with digesting Time Warner Cable,’ suggested one customer.

Another asked whether Americans have resigned themselves to a trap of low expectations, seeking out one abusive telecom company relationship after another.

highlights“After twenty years of Time Warner’s broken promises, service you can’t count on, and price hikes you can, I made the fatal mistake of running away from one bad relationship into the arms of another with the Bernie Madoff of broadband: AT&T,” wrote another. “Slower service, an unnecessary allowance on broadband usage, and one rate increase too many is hardly the improvement we were promised in the shiny brochure. But we have nowhere else to go.”

Being stuck with an independent phone company with no cable provider nearby can mean even worse service.

“I live in Seattle, and the only option in my neighborhood is CenturyLink DSL,” wrote Jen Wilson.

CenturyLink’s top speed in Wilson’s neighborhood? 1Mbps. At night, speeds drop to 122kbps — just twice the speed of dial-up Internet.

CNN’s Frida Ghitis observed the current state of broadband in the United States is alarmingly bad, and allowing Comcast and Time Warner Cable to merge won’t fix it:

Americans are divided on many issues, but resentment against these telecom giants is so pervasive that it may just be the most heartwarming symbol of national unity. And that’s as it should be. Except that the resentment should extend to politicians who have made this disastrous system possible and allow political contributions to prevent them from fixing it. The problem is not just one of dismal customer service. Instead, it is a growing threat to the country’s economic and strategic position.

If you travel overseas, you will quickly notice that Web access in much of the developed world is light years ahead of America’s. You may also be irritated to discover that far better Internet is much, much cheaper in other countries.

Time Warner's notorious modem rental fee was just a hidden rate hike, according to the ex-CEO.

Time Warner’s notorious modem rental fee was just a hidden rate hike, according to the ex-CEO.

Thus far, Time Warner’s remedy to improve service is yet another rate increase. Broadband prices are rising an average of $3 a month — $36 a year, with no speed enhancements on the horizon except in New York, Los Angeles, and cities where Google Fiber is threatening to kick the cable company in the pants. That means Time Warner’s 11.1 million broadband customers will deliver as much as $33.3 million more in revenue each month for broadband service alone. What will you get in return? In most cases, nothing.

Television customers will be pick-pocketed for the newly-“enhanced” on-screen guide many still loathe, which carries a new surcharge applied to the cost of set-top boxes and DVRs. This “enhancement” alone will cost most customers with two boxes an extra $30 a year. It will provide Time Warner with more than $170 million each year in revenue enhancement.

The cable company that fought a battle with CBS last summer “on behalf of customers” faced with paying extortionist pricing for CBS-owned cable networks and local stations will instead send their extortion payment direct to Time Warner, thanks to a new $2.25/mo “Broadcast TV Fee” imposed this spring by the cable company.

But Time Warner is unlikely to hang on to that money for long.

If it wanted to discourage programmers from demanding double-digit percentage rate increases, the plan is likely to backfire once the networks smell the money — more than $25 million a month, $300 million a year — Time Warner claims to be collecting on their behalf.

British Newspapers Giving Away Six Months of Free Broadband

Phillip Dampier March 18, 2014 British Telecom, Competition, Consumer News 2 Comments

free broadbandWhile broadband prices in North America now typically exceed $50 a month, competition in the United Kingdom has brought Internet access pricing down to as low as zero as part of a promotion between BT — Britain’s largest telecom company and Northern & Shell, a newspaper publisher and owner of Channel 5.

Readers of the Daily Star and Daily Express found a four page pullout this week offering six months of free, unlimited use 16Mbps BT broadband service. After six months, the price rises to a discounted rate of $26.50 a month.

Those taking advantage of the offer also get free access to sports channel BT Sport. Readers take advantage of the offer by phoning a toll-free 0800 number or visiting the BT website with offer codes published in the newspapers.

In Britain, newspaper publishers struggling to hold readership are increasingly launching marketing campaigns that bundle broadband, television, and newspaper service into a discounted bundle package. The offers are an effort to stem declines in readership of printed newspapers and can be moderately effective if the price is right.

 

Time Warner Cable Admits Usage-Based Pricing is a Big Failure; Only Thousands Enrolled

Phillip Dampier March 13, 2014 Audio, Data Caps Comments Off on Time Warner Cable Admits Usage-Based Pricing is a Big Failure; Only Thousands Enrolled
internet limit

Time Warner Cable customer hate usage caps and usage-based pricing.

Time Warner Cable admits customers don’t want usage-based pricing of their broadband service, with only a fraction of one percent of their nationwide customer base choosing to enroll in usage-limited plans in return for a discount.

Time Warner began offering customers a usage-based plan more than two years ago, with discounts starting at $5 a month for light users. Sources at the cable company have repeatedly told Stop the Cap! usage-based pricing has never been popular with customers with only a handful enrolling every month. That was confirmed this week by Time Warner Cable CEO Rob Marcus, noting despite offers of discounts for 5GB and 30GB usage-allowance plans, neither are popular. In fact, Marcus admitted customers strongly want to keep their unlimited use plans.

Speaking at the Deutsche Bank Media, Internet, and Telecom Conference, Marcus added that regardless of the plans’ unpopularity, he intends to keep them around to sell the idea that customers should get acquainted with paying based on usage.

twc logo“If you take the 30GB a month and compare it to what median usage is, let’s say high 20s — 27GB a month, that would suggest a whole lot of customers would do well by taking the 30GB service,” Marcus said. “Notwithstanding that, very few customers — in the thousands — have taken the usage based tiers and I think that speaks to the value they place on unlimited — not bad because we plan to continue to offer unlimited for as far out as we can possibly see.”

Despite the low enrollment, Marcus has no plans to jettison usage pricing anytime soon.

“I think that the concept of ‘use more-pay more – use less-pay less’ is an important principle to have established, so notwithstanding the low uptake of the usage-based tiers I think it is a very important component of our overall pricing philosophy.”

Time Warner Cable CEO Rob Marcus admits usage based pricing plans for broadband are exceptionally unpopular with customers, with only a few thousand enrolled. Mar. 12, 2014 (2:03)
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Unlike Here, British Broadband Customers Satisfied With Their Broadband Providers

Plusnet offers DSL and fiber broadband plans (in some areas) that offer budget-priced capped or unlimited use plans.

Plusnet offers DSL and fiber broadband plans (in some areas) that offer budget-priced capped or unlimited use plans.

While North American cable and phone broadband providers are among the most-hated companies on the continent, in the United Kingdom, customers gave generally high scores to their Internet providers.

PC Advisor partnered with Broadband Genie, an impartial, independent, and consumer-focused commercial broadband comparison service. Together they engaged an independent survey company (OnPoll) to survey 3,000 broadband users, chosen at random, in late 2013 and early 2014. They asked those users how happy they were with their ISP, tested the speed and reliability of their connections, and found out other valuable tidbits, such as how much they were paying, and for what exactly. Altogether, more than 10,000 U.K. broadband users contributed to the data that made an in-depth assessment of British broadband possible.

The results might stun those on the other side of the Atlantic. Unlike in Canada and the U.S., British broadband users are satisfied overall with their providers, and are enthusiastic about recommending many of them to others. Even the worst-performing provider – BE – still had a 46% recommendation rating, and the company was sold to BSkyB well over a year ago and is in the process of being merged with Sky’s broadband service.

Around 68 percent of British broadband users responding still rely primarily on various flavors of DSL for Internet service. But BT, the national telephone company, is in the process of upgrading facilities and dramatically increasing the amount of fiber optics in its network. The result is what the Brits call “Super Fast Broadband.” Back here, we call it fiber to the neighborhood service similar to AT&T’s U-verse or Bell’s Fibe. In many cases, improved service is providing speeds much closer to 25Mbps vs. the 1-6Mbps many customers used to receive. The upgrade is an important development, especially in rural Britain, often left without Internet access.

Cable broadband is much more common in North American than in the United Kingdom. While cable television became dominant here, the British favored small satellite dishes like those used by DirecTV or Dish customers. With BT dominating wired infrastructure, the government required the company to open its landline network to third-party providers. Some cable companies do exist in England, but they hold only a 12% broadband market share, even lower than fiber to the home service now at nearly 20%.

Great Britain treats broadband as a national priority, and although the current government has controversially settled for a hybrid fiber-copper network instead of delivering fiber straight to every British home, it’s a considerable improvement over what came before, especially in rural areas. Usage caps that used to dominate British broadband plans are now an option for the budget-minded. Unlimited use plans are becoming more mainstream.

With all the upgrade activity and improved service, the Brits have gotten optimistic about their broadband future. Only 12% of those surveyed loathe their broadband supplier. Another 20% were neutral about recommending their ISP, but 51% considered themselves satisfied and another 17% considered their provider top rate. Many in Britain even expect their Internet bill will decrease in 2014, and compared with North American prices, it’s often very low already.

The average price paid by customers of various British ISPs (excluding line rental)

The average price paid by customers of various British ISPs (excluding line rental)

Average speed received by customers varies depending on the technology. Virgin operates cable broadband, Plusnet uses a mix of DSL and fiber, while the slower performers are primarily ADSL.

Average speed test results per ISP (kbps)

  • Virgin: 27,266

    virgin-media-union-logo

    Was top-rated for broadband reliability.

  • Plusnet: 24,529
  • BT: 13,164
  • TalkTalk: 6,910
  • EE: 6,818
  • Demon: 6,586
  • Sky: 5,942
  • Eclipse: 5,786
  • O2: 5,642
  • Be: 5,458
  • AOL: 3,809
  • Post Office: 3,255

Overall ratings and reviews from PC Advisor found Virgin Media (cable) and Plusnet (DSL/Fiber) near tied for top ratings.

[flv]http://www.phillipdampier.com/video/PC Advisor Best cheapest fastest broadband UK ISPs rated 2-19-14.mp4[/flv]

PC Advisor talks about this year’s British ISP review, which reveals Brits are generally satisfied with their broadband speeds and pricing. (3:51)

Comcast $avings: Your Bill Isn’t Going Down, Nor Will It Increase Less Rapidly

Phillip Dampier February 18, 2014 Comcast/Xfinity, Competition, Consumer News, Editorial & Site News, Public Policy & Gov't Comments Off on Comcast $avings: Your Bill Isn’t Going Down, Nor Will It Increase Less Rapidly

lousy tshirt

(Image: Crooks and Liars)

(Image: Crooks and Liars)

The mother of all cable mergers between Comcast and Time Warner Cable will bring tens of millions in executive bonuses and golden parachutes, massive job losses at Time Warner, a lucrative stock buyback that will help Comcast shareholders, and a higher cable bill and usage cap for you.

Back in 2008 when Stop the Cap! started we offered this tip for rational living: When a cable company promises you it has a great deal that will save you money, grab your wallet and run. Just as the sun rises in the east, cable bills never really go down, they just keep going up.

Comcast at least admits that fact of life when discussing the “benefits” of a merger with Time Warner Cable.

“We’re certainly not promising that customer bills are going to go down or even that they’re going to increase less rapidly,” David L. Cohen, a Comcast executive vice president, said in a conference call with reporters.

Heaven forbid.

Bigger has never been better for the cable industry. As waves of consolidation reduce the number of significant cable operators from dozens to fewer than 10, cable subscribers have contributed mightily to finance the merger deals. What used to be a big basic cable bill of $20 a month will soon exceed $75, and rising. The industry has always tied itself to the value proposition that a month of cable television costs no more than a cup of coffee. In 1990, it was Maxwell House. Today it’s closer to a Starbucks Grande Latte once taxes, fees, and surcharges are included.

Image: Mike Keefe

(Image: Mike Keefe)

The New York Times reports cable prices have grown at more than twice the rate of inflation over the last 17 years. But Comcast likes to say you are getting a lot more bang for your cable buck.

“Where we might have had 100 standard-definition channels in a package more than a decade ago, today you have 250 standard-definition channels plus 100 channels in high-definition,” Cohen told the Times. “The level of service being provided is night and day.”

According to Cohen’s way of thinking, that matters a lot more to you and I than the “Please pay this amount” at the bottom of your monthly bill.

The bountiful cornucopia that is Cohen’s idea of cable television bliss includes networks like Bonsai Xtreme, Office Supplies Network, Glidden’s Paint Dry 24/7, and… no, we’re kidding. But are TV One, Ovation, Youtoo TV, and Retirement Living TV any more compelling? You are probably paying for one or more of them now. Extra credit to customers that can even find them on their cable dial.

Time Warner Cable and Comcast carry most of the same networks, but they arrange them differently. Time Warner likes the shovel-them-all-at-you approach with one simple digital expanded cable tier. Only a handful of networks that should be on the basic lineup cost a little more and most of them are HD movie channels (and inexplicably RFD-TV, which features cattle auctions every Friday afternoon). Comcast nails their customers with a range of tiers and compels many to keep upgrading to get the networks they really want. Just ask subscribers like Thomas Howell of Seattle who was livid when Comcast moved Turner Classic Movies out of the equivalent of basic cable and put it on an enhanced basic tier that cost him an extra $18 a month.

What channels will they add next?

What channels will they add next?

“The s*** they shovel on cable these days and they can’t give us one channel with good movies that aren’t loaded with sex and violence without raping us for more money?” Howell told Stop the Cap! “My wife and I took back their box and we got satellite TV instead. We don’t want to pay for the crap they keep putting on our TV, but they don’t give you much choice.”

Comcast executives are living in a parallel universe and are not listening:

“I think consumers are going to benefit from this transaction,” Cohen added. “They’re going to benefit by quality of service, by quality of offerings, by technological innovation, and I don’t believe there’s any way to argue that they’re going to be hurt from a price perspective as a result of this transaction.”

“Mr. Cohen can pay my cable bill, then,” responded Howell. “He’s obviously got the money to pay whatever Comcast is asking, if he doesn’t get it for free.”

Remarkably even some House Republicans that are normally reticent about interfering with corporate affairs are expressing concern about the deal — especially those who represent districts served by either cable company.

You're gonna love this merger. It's best best best!

You’re gonna love this merger. It’s best best best!

“The proposed merger between Comcast and Time Warner Cable could have a significant impact on competition in the video and broadband marketplace,” said Virginia Republican Bob Goodlatte, the House Judiciary Committee Chairman. Comcast dominates Virginia.

Comcast and Time Warner argue they are not competitors so it will have no impact on the competitive landscape.

The argument from merger proponents is that a larger Comcast will have a stronger position to fight programmer rate increases. But Comcast has a poor record of success at its current monolithic size, with no evidence making it larger will make much difference. Even if it did, will those savings be passed on to subscribers? Cohen signals they won’t when he warns cable bills will not go down as a result of the merger. In fact, Comcast recently added a $1.50 monthly Broadcast TV surcharge to alienate local television stations in the eyes of subscribers and boost Comcast’s profits. But most will blame the cable company for the rate increase, not the local CBS station.

Consumers generally hate their local cable company, with some minor exceptions (WOW! does very well by customers, as does Verizon’s FiOS in customer rankings). Why? Because in 1995 you paid an average of $22.35 for 44 channels of basic cable. In 2012, you paid $61.63 for 150 channels, 100 or more you never watch and don’t want.

Demands for a-la-carte — pay only for the channels you want — have fallen on deaf ears for years, with nothing on the horizon to change the current pricing model. Besides, some critics warn if a-la-carte does become reality, cable companies will dramatically jack up the per channel price to protect their revenue.

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