Frontier Communications faced unhappy investors Thursday after announcing it was slashing its dividend nearly in half in an effort to raise money to sustain the company’s cash flow and reduce its debt.

The company’s earnings fell 8.1% as customers continued to leave for the competition, seeking better service and lower prices.

The poor earnings results and the dividend cuts delivered a one-two punch to Frontier stock, which slid to $4.20 a share, down 16 percent in the last three months.

Among Frontier’s biggest challenges remains the quality of its broadband service to customers.  Where competition exists, Frontier DSL continues to lose the speed battle, and recent junk fees padding customer bills, including a “High Speed Internet surcharge,” and increasing modem rental fees have alienated some customers.

Frontier’s chief operating officer and executive vice president Dan McCarthy told investors 83 percent of Frontier’s service area has access to the company’s broadband product.  However, fewer than 20% of Frontier’s customers have access to speeds as high as 20Mbps.  Only just over half can access the Internet at 6Mbps.  Many of Frontier’s customers can only access lower speed service (66% can choose 4Mbps, 76% — 3Mbps, and the rest 768kbps-3Mbps).

“We’ll be investing throughout the year to improve speed-reaching capability in all our markets,” McCarthy told investors on a conference call last week.

In the second half of 2010, Frontier is expected to increase the amount of Ethernet in its middle mile network, which McCarthy expects will allow the company to deliver faster speeds over VDSL2 and VDSL2 bonding as means of driving both speed increases in the residential and the commercial markets.

However, Frontier’s preoccupation with an internal system conversion, to integrate its acquired Verizon service areas with the rest of its network, has stalled much of the company’s marketing.  Promotions, in particular, have been anemic over the last several months and will likely remain that way until later this year.  Where competition exists, cable operators have successfully been picking off Frontier’s customers.

• Broadband and satellite TV additions are down, in part due to the lack of promotions and marketing;
• FiOS video losses continue as the company shuns its fiber video service in favor of satellite TV cross-marketing;
• Line loss rates remain very high: 8.3% of Frontier’s customers disconnected their landline service in the last quarter, 5.9% in areas that were not acquired from Verizon.
• Once customers leave, they rarely return.  Churn rate of Frontier customers coming and going is at just 1.6%.

As with similar Verizon landline sales in the past, initial revenue growth from acquired customers starts out high, boosting revenue numbers and often the value of a company’s stock.  But the heavy debt load incurred from acquisitions and ongoing line losses to the competition eventually take their toll, and Frontier’s revenue now reflects the reality of a company trying to sell more services to a declining number of customers.

Morningstar notes the company’s debt problems are significant:

Frontier has struggled to bring leverage down and hasn’t successfully placed new debt since closing the Verizon transaction in 2010. Management has talked about taking care of the $580 million maturity it faces in early 2013 for the better part of a year, with no result to date. Yields on the firm’s existing debt have increased over the past year, despite the sharp decline in Treasury rates.

Standard & Poor’s Ratings Services reduced its outlook on the company from stable to negative, noting the competition is increasingly hurting Frontier’s capability to raise revenue.

The company’s decision to slash its dividend in an effort to reduce debt has created consternation for some investors who stuck with the company when the share price was above $7 and the dividend was declared safe for two years.  Neither seems to the be case any longer.

CenturyLink runs specials on their website that offer extra savings when ordered online.

Your $50 monthly broadband bill has been burning a hole in your wallet and you think there should be a cheaper price available somewhere, right?

The answer is, for most of us, there is.  You just have to look.

The most expensive Internet access around comes when you buy broadband-only service from a provider.  Both cable and phone companies have been incrementally punishing their “broadband-only” customers for years, tacking on $5, $10, even $15 to the price because you have chosen not to bundle broadband with other services the company sells.  It is not unusual to see some cable companies charging $55-60 for standard Internet service.  When you call to inquire, they are sure to begin aggressively upselling you to a bundled service package, arguing you can add cable TV and phone service for $20-30 more a month.  That sounds like a better deal, unless you honestly don’t care about either service.

Welcome to the world of marketing, where the “value perception” is key to driving the average revenue collected from each subscriber higher and higher.  You end up buying services you probably would not have considered, but because they seem so inexpensive when compared with the price of the service you are interested in, why not?

Phone companies do the same thing, but many of them also love to bury hidden charges in the fine print and commit you to 1-3 years of service to guarantee the advertised price.  Companies like Frontier Communications may pitch DSL service for just $15 a month, but keep reading and you will discover the taxes and fees raise that price substantially.  In fact, that particular phone company is notorious for charging substantial modem rental fees and what they call a “High Speed Internet” surcharge.  To get the lowest price from them, you will be a Frontier customer for at least a year, depending on the promotional offer selected.

Frontier redefines "value": This attractive looking offer "fine prints" the $6.30 modem rental fee, is for service "up to" 1Mbps (so much for "high speed"), has a one-year service commitment with a $50 early termination fee, and does not include unspecified "taxes and surcharges" which run extra.

You can break free of the marketing circus by concentrating on finding the best possible deal for the service(s) you really care about.

1. Check advertising offers on television and in newspapers, but always read the fine print;
2. Visit the website of each local provider and look for “Internet-only” offers that may deliver extra savings, but only when you order online;
3. Call providers and ask them about their various deals and inquire “is this the best offer you have right now?;”
4. Use search engines and type in your provider’s name and words like “deals,” “offers,” or “promotion.”  Third party authorized resellers may have an offer that works better for you.

Sometimes you can get excellent results playing providers off each other.  Try contacting the social media representatives of different providers in your area to unlock hidden deals, and more importantly, customer retention offers.  One Rochester reader of ours got Time Warner Cable to open negotiations to keep his business with this tweet:

Getting ready to schedule my @TWCable disconnect after rate increase – should I go with @dishnetwork over @DirecTV or vice versa?

He received a substantial retention offer within hours of alerting Time Warner of his discontent (he’s also a rabid hockey fan, and the ongoing MSG-Time Warner Cable dispute made satellite an attractive alternative.)

[flv width=”360″ height=”290″]http://www.phillipdampier.com/video/KNXV Phoenix Which broadband provider saves you the most money 2-7-12.mp4[/flv]

KNXV in Phoenix helped residents in that Arizona city figure out who was cheaper, CenturyLink or Cox Cable.  And what about using mobile broadband for a home broadband replacement?  (3 minutes)

Your modem needs an expensive upgrade, even if you own your own.

Stop the Cap! reader Paul in Illinois e-mailed us (along with several other readers) sharing news that Frontier Communications intends to charge their DSL customers a minimum of $6.99 a month for the rental of a DSL-ready modem-router, even if customers purchased and use their own equipment for Frontier’s High Speed Internet service.  Even worse, some customers are being told the monthly combined rental fee for the company’s wireless-ready DSL equipment is a whopping $14 a month — just for the equipment.

The bad news arrived in the form of a postcard notifying customers that their current modem is “out of warranty” and a new “modem support and warranty fee of $6.99 a month will appear on your bill as of 1/12/12.”

Frontier’s alarming notice tries to scare customers, telling them their existing outdated equipment represents a potential security risk, and explains only with their new mandatory “modem support fee” will customers get “unlimited support” and a replacement modem, if necessary.

Eric, a Stop the Cap! reader and Frontier customer notes Frontier has been piling on price increases in the form of mandatory surcharges and fees this year, including a monthly $1.99 “High Speed Internet Surcharge.”

“Former Verizon customers are now being gouged an additional $9.00 per month or $108 dollars per year,” Eric notes, adding up just the cost of the modem rental and the surcharge.

Paul is especially upset because he purchased his DSL modem direct from Verizon just before the phone company sold its business in Illinois to Frontier.

“In fact, the Verizon modem is more ‘advanced’ than the Westell equipment they want to rent me,” Paul says. “The security is better on Verizon’s unit, and I got it as part of a $29.99 ‘Internet for life’ special offer Frontier now wants to renege on.”

“Frontier is running a scam from top to bottom, offering you l0wball Internet pricing that never includes the outrageous add-on fees that you only find out about on your next bill,” Paul says.

Other Frontier customers on Broadband Reports’ Frontier forum are reporting Frontier has been inconsistent explaining the fees, and some are finding promotions that were supposed to protect them from price increases do nothing of the sort.

Stop the Cap! reader Isabella in Indiana wrote us to say her contact with Frontier customer service was likely going to be her second to last.

“Not only do they intend to collect the $7 a month from customers with their own equipment, those of us with wireless are being told it will cost $14 a month for two of their wireless routers we have on their ‘double DSL line’ promotion,” says Isabella.  “The price for their 3Mbps Internet, on special, was $14.99 a month with a multi-year agreement.  The add-on fees they never tell you about are more than the advertised price of the service.”

Isabella calls her Frontier service “bait and switch Internet” and says when the company applies any additional fees to her account, she will terminate her contract and will refuse to pay a penalty, claiming Frontier unilaterally changed the terms.

“The only ‘price protection’ Frontier offers is for the benefit of their bottom line; Frontier representatives told me there was no way for me to avoid these new fees, even though I am supposed to be guaranteed no price increase for two years,” she says.

Paul also ran into a brick wall with customer service.

“They will not exempt you from the fees — for my ‘convenience’ they will be automatically added to my bill starting next month, with or without the new equipment,” Paul shares. “I am beyond outraged.”

“I am contacting my state Attorney General on Monday to file a formal complaint against Frontier for cheating customers on ‘price protection’ plans,” Paul says.

Modem rental fees offer a lucrative opportunity for broadband providers to raise prices while still advertising a low monthly price for the service alone.  Equipment rental fees often run extra and are typically only disclosed in the fine print.  But must providers will exempt customers who purchase and use their own equipment.  Frontier is apparently ending this policy, forcing some customers to pay the fee for equipment they neither need nor want.  Frontier’s $7 a month fee is particularly steep, especially for equipment that can easily be purchased new or used for prices averaging $50 or less.  Frontier will earn back the cost of the equipment within the first year, with the rest simply padding profits.

One of our readers notified us Frontier customer service agreed to “note their account” to not send the new equipment or charge the fee, despite the fact the representative repeatedly encouraged the customer to “upgrade their router.”  But the customer isn’t so sure he believes the company, telling us an earlier victory getting them to waive the “HSI Surcharge” was hollow: Frontier simply began charging it anyway, and refused to remove it despite the earlier agreement.

“What is next — special fees for reading e-mail and visiting web pages?” asks Paul.

Frontier Communications continues to lose access line customers at a rate of 8.5 percent overall, 9.8 percent in the former Verizon service areas they acquired more than a year ago.  The company’s third quarter results show lackluster performance as revenue declines of 30 percent impacted both their residential and business customer units.

Company officials spent most of the question and answer session responding to Wall Street concerns about revenue, spending, promotions, customer churn, the company’s pension fund, and the outright defection of Frontier FiOS TV customers away from the fiber network the phone company inherited from Verizon.

Mike McCormack of Nomura Securities suggest the weak figures should concern investors because it may show Frontier unable to compete effectively with cable companies, which also offer phone service.

Frontier CEO Maggie Wilderotter put her best face forward trying to promote the company’s successes, particularly bringing DSL broadband to former Verizon service areas:

“Our broadband expansion reached an additional 126,000 new homes in the acquired properties during the quarter, bringing our year-to-date total to 352,000 which is on track to reach our 2011 goal of increasing broadband availability to more than 400,000 additional homes. Broadband availability in the acquired properties is now 80%, a significant increase from the mid-60% range when we acquired them. As a result of our expansion and sales efforts, we had a very strong quarter for broadband growth, adding 16,900 total DSL subscribers, a 38% sequential increase from Q2. We also added 2,300 wireless data customers. This growth reflected the effectiveness of our local engagement model, as well as organic demand for broadband in both legacy and acquired properties.

“We have also largely completed our efforts to migrate middle mile congestion, which now gives us the ability to more effectively market higher speeds in markets that were already enabled.”

Frontier executives sought to portray West Virginia as their biggest success story.

Daniel J. McCarthy, Frontier’s chief operating officer and executive vice-president, claims Frontier’s installation of 12 integrated fiber rings throughout the state provides broadband capacity and integrated network capability beyond what is available anywhere else in the United States from a state-wide perspective.  McCarthy claims Frontier is on track to turn West Virginia from one of the least connected states in the nation to one of the most connected.

But Margaret Kings from MacArthur, W.V. says she’ll believe it when she sees it, and she hasn’t seen it yet.

“My extended family has experienced endless problems dealing with Frontier in this state, and I have relatives in the Panhandle to boot,” Kings says. “We have collectively won more than $300 in service credits for out of service broadband and phone service, slow speeds when it rains, and missed appointments, billing errors, sneaky charges, and contract disputes.”

Kings’ immediate family left Frontier for Suddenlink more than a year ago when she moved.

“Why pay Frontier more for phone service and 1.7Mbps broadband when I can pay Suddenlink less for their phone service and 10Mbps Internet access,” she asks.

Frontier hopes to win back former customers with new broadband services, such as their newly-introduced “Second Connect” service, which delivers a second DSL line for existing broadband homes for what the company claims is $14.99 a month.  Frontier says a few thousand customers have signed up for the service, which is now being pitched aggressively by Frontier’s call centers.

But some customers who have signed up for the service are accusing Frontier of billing fraud for wildly misleading customers about the true cost of the service.

The $14.99 price tag Frontier advertises omits modem rental fees, taxes, surcharges, and other fees customers first discover on their monthly bill.

Chris Photoni discovered, after five calls and a combined two hours on hold, the true out-the-door price for Frontier Second Connect is actually $48 for him.  The Broadband Reports reader elaborates:

Don’t waste your time. Even after the ‘corrections’ the Second Connect line cost around $48. I say ‘around,’ [because] I haven’t met a staff member yet that could correctly calculate tax. How convenient for you Frontier. Their computer system can calculate it for your bill, but is unable to calculate it when inquiring about the service.

The new ‘taxes’ come to $27.64!

Frontier is one of the worst phone companies. They have terrible customer service, and the wait times usually seem to be 20-30 minutes per call. Most issues take at least THREE calls to resolve. I’ve actually have been on hold for 25 minutes as I’m writing this.

Kings said she wouldn’t have bothered inquiring about Second Connect in the first place.

“Let me understand this,” she writes. “The same phone company that offers 1.7Mbps to my house wants another $15 a month to ‘double my speed?’  I could pay $100 a month to Frontier for 3Mbps broadband along with my phone line or pay Suddenlink $100 for 10Mbps broadband, phone and cable-TV service.”

Other highlights from the conference call:

• Frontier is getting into the home security business in a two state trial with ADT and Protection 1.  Customers will be strongly encouraged to bundle the home security service with other telecommunications products to hold them in contracts and provide discounts up to 15 percent;
• Frontier will begin to resell AT&T wireless voice and data services in bundles with existing products. Frontier plans to trial this service during the first half of 2012 before expanding it nationally.  This service is only going to be available to bundled service customers.  Why customers wouldn’t pursue an agreement with AT&T themselves, without the phone company’s involvement, isn’t well-explained;
• The company plans no significant high-value promotional offers for the 4th quarter.  They didn’t pitch any during the 3rd quarter either.  Customers with pre-existing promotions, including “free satellite TV for 2011” or “six months of free DSL” will find their bills rising considerably as those promotions expire in the next few months;
• Frontier’s pension plan is not in the best shape.  The company had to contribute $58 million of real estate to the plan fund to manage investment losses for the year;
• Frontier’s $500 FiOS installation fee has effectively kept new customers away from the fiber network.  Although the company claims it wants to maintain support for FiOS, video customers have left in droves and a smaller number of broadband customers have left as well, primarily for Comcast;
• Frontier plans to continue investment in its middle mile network to handle broadband traffic growth in 2012 and 2013.

Some of Clearwire’s very first, and most loyal customers in the Pacific Northwest are receiving an unwelcome message of thanks for their years of service with the company: a massive rate increase.

The company is nearly doubling rates for customers who were promised special “lifetime” discounts for agreeing to remain with the wireless 4G broadband service, which has been experiencing financial problems recently.

D.B. in Seattle has been a Clearwire customer for years, even before the company upgraded to WiMax speeds.  In 2009, Clearwire sent him an offer he couldn’t refuse: stay with Clear and pay just $22 a month (plus $5 modem rental fee) for life.

“Of course I accepted immediately,” D.B. writes. “Then Clear [sent me a letter recently] telling me my monthly fee was going up to approximately $47 a month with the modem fee.”

D.B. has been calling and e-mailing Clearwire asking what happened to the $22-for-life promotion he has in writing from the company, but “nobody knows anything.”

Clearwire says they have improved their service recently in Seattle, but D.B. isn’t impressed.

“I’m here to tell the world that is not true,” he says. “Plus the times I’ve had this thing freeze up has greatly increased, and usually I have to unplug the modem for five minutes [to get service back].”

Mireille in Seattle managed to get an even lower “lifetime” rate from Clearwire two years ago.

“They offered me a monthly rate of $19.95 for as long as I maintained uninterrupted Clearwire service. That means forever and ever until I cancel.,” she says.  “Last week they sent me an email letting me know that they were raising my rate to $35.95 a month (that includes a $10 a month ‘long time customer discount’) and since I was such a good customer I was being offered that rate for the life of my uninterrupted Clearwire service. Sound familiar?”

Mireille calls it something else: breach of contract.

“I spoke to three different people and no one had anything to say besides that they were sorry but they were not able offer me that rate anymore.”

Customers in the Portland, Ore. area are getting similar e-mails, and The Oregonian took note:

Clearwire Corp., a wireless Internet provider that operates as Clear, is raising prices for 30,000 customers who signed up for the service soon after its 2009 launch.

The Kirkland, Wash.-based company didn’t provide details of the rate hikes, but e-mails to customers show that monthly rates for some home Internet plans will rise from $35 to $45 beginning in October.

Clearwire said the rate hike affects both home and mobile customers who subscribed when the service was first available, at a time when rates were lower or promotional prices were available.

Clearwire still offers a home Internet plan for $35 a month, but it limits download speeds to 1.5 megabits per second — one-eighth the speed of Comcast’s standard plan. Clear’s standard plan, which now costs $45, promises downloads between 3 and 6 megabits per second.