Verizon employees rally in New York. (Photo: Gary Schoichet)

More than 45,000 Verizon landline workers are on strike this morning after union workers overwhelmingly rejected a proposed contract from Verizon Communications that could result in as much as $20,000 in reduced benefits per employee, per year.

Workers employed by Verizon East, which serves the company’s northeastern and mid-Atlantic regions from Massachusetts to Virginia, left their jobs as their contract with the company expired over the weekend.  Two unions — the Communications Workers of America and the International Brotherhood of Electrical Workers, are pitting the dispute as part of a corporate war on the middle class.

Verizon has been demanding serious concessions from union workers in negotiations for a new contract agreement.  But employees are expressing serious concern over draconian salary and benefit concessions that could drastically reduce their pay and benefits package.  According to William Huber, president of IBEW Local 827:

• Verizon is seeking to tie pay increases to company-defined performance reviews;
• Employees would pay significant sums towards health care premiums;
• Pensions would be frozen at the end of 2011;
• Sickness and death benefits would be eliminated;
• Disability benefits would be slashed from 52 to 26 weeks and authorized “sick time” curtailed.

Verizon officials claim the benefit and pay concessions are part of the reality of today’s landline telephone business, which has been in decline for several years.

“We need to reach a contract that addresses economic realities,” said Lee Gierczynski, a Verizon spokesman. “The wireline business is constantly in decline. In order for Verizon to compete, Verizon and the unions need to make some difficult decisions.”

That contention is seriously disputed by the two unions and employees.  The CWA called Verizon one of the most profitable companies in the U.S., noting the company earned $19.5 billion in profits in the last four years and paid over $258 million in compensation to just five top executives.

“So tell me, where is their loss?” said Dino Cantillo, a facilities technician and 17-year employee. Cantillo told the Star-Ledger that Verizon’s CEO, Ivan Seidenberg, earned more than $18 million in total compensation in 2010 – roughly $49,000 every day.

“It takes these guys a year to make that,” said Cantillo, pointing at the two dozen or so protesters who picketed in Howell, N.J.

“They are trying to get rid of the working class,” said Bill Gebhart, a lineman who has worked for Verizon for 15 years. “They are totally annihilating it.”

The unions are especially upset Verizon has been aggressively trying to contract work out of the region, hiring workers offshore in Mexico, the Philippines, and other countries to perform tasks formerly done by regional employees.  The unions also point to significant corporate welfare Verizon received recently — a $1.3 billion federal tax rebate paid for by taxpayers.

“These negotiations are all about good jobs,” said CWA District 1 Vice President Chris Shelton. “Companies like Verizon should be investing in rebuilding the American economy, not contributing to the destruction of good, middle-class jobs.”

Verizon appears to be in no hurry to negotiate, cancelling several bargaining sessions last weekend.

During the last strike by Verizon employees in 2000, requests for repair service, installation, and other construction work languished for weeks, so it is very likely consumers with phone or Internet service problems or new order requests will face growing delays the longer the strike lasts.  Union officials plan to move against company plans to reassign managers and workers from other regions with strike protests and what one union official said would be a “blizzard of paperwork.”

Union workers also suggest the quality of repairs and installations done by those pressed into service with little experience may be below standard.

The CWA recommended that union workers and supporters retaliate against Verizon by canceling their phone, Internet, and cell phone service.  That could be an expensive proposition, particularly for wireless customers who would certainly face the prospect of early termination fees.

[flv width=”640″ height=”500″]http://www.phillipdampier.com/video/Verizon Strike 8-8-11.flv[/flv]

Visible strike actions by Verizon workers have served as catnip for local reporters, who are extensively covering the strike up and down the eastern seaboard.  Stop the Cap! has assembled coverage from stations all across the region. (28 minutes)

“We’ve been talking for some time that broadband for us is not just about customer growth… it’s about revenue growth.” — Anthony Thomas, Windstream’s Chief Financial Officer

For the first time in some time, Windstream reported revenue growth during the second quarter of 2011.  The independent landline telephone company that last week acquired Rochester-based PAETEC Corporation managed to win new revenue from its business services unit and equipment sales, even as it continues to lose core landline customers, who are disconnecting service in favor of cell phones or cable telephone products.

It added up to a measurable, but meager growth of 0.1 percent for the company year-over-year during the second quarter.

Like many traditional wireline phone companies, Windstream is betting the farm in their largely rural and suburban service areas on selling broadband and maintaining the allegiance of their business customers, challenged in larger cities by increasingly aggressive “Business Class” products from competing cable companies.

Windstream executives responded to questions from Wall Street bankers during their second quarter conference call held last Friday.

While several investment firms were happy to see Windstream manage some revenue growth, several zeroed in on the company’s increased capital expenditures.  Windstream reports the company will continue major investments in fiber and broadband services, but not primarily for their residential retail customers.  Instead, Windstream hopes to capitalize on the “high margin” business of selling fiber-based cell tower services, primarily to support forthcoming 4G deployments.

Windstream officials faced some hesitancy from Wall Street about the company’s spending during Friday’s conference call, particularly from Bank of America and Goldman Sachs.

Anthony Thomas, chief financial officer for Windstream, defended the investments.

“The most important part of fiber-to-the-tower projects are the initial investments. Those are very high-margin businesses,” Thomas said. “But you have be comfortable with the upfront capital and be patient at recognizing those are 6-to 12-month investment time horizons. But once you start bringing those revenues in, the actual cost of operating a tower is low.”

Wall Street also expressed concerns about consumer broadband traffic growth, but did not broach the subject of usage control measures like usage caps or metered billing.  Windstream acknowledged the growth, primarily from online video, and said it had well-equipped data centers to handle the traffic.

Windsteam’s Consumer Strategy: Bundle Customers & Keep Them Away from Cable TV

It's all about the bundle.

Online video may be an asset for Windstream, which is facing increasing challenges retaining landline customers and up-selling them other products like broadband.  That competition comes primarily from cable companies, who are targeting Windstream customers with invitations to cut their landline service and bring all of their telecommunications business to cable.

Traditional phone companies have a major weakness in their product bundle: video.  Independent phone companies, in particular, are usually reliant on satellite TV partners to support the television component of a traditional “triple play” bundle.  Windstream’s network is capable of telephone and slow speed broadband in most areas, but the company’s involvement in video is largely left to a third party satellite-TV provider.

Customers who do not want satellite TV service may be easily attracted to a local cable provider.  But as an increasing amount of video viewing is moving online, Windstream may find customers increasingly tolerant of doing their viewing online, reducing the importance of a video package.

Windstream’s strategies to keep customers:

• Sell customers on product bundles, now enhanced with online security/antivirus options and on-call technical support for computer-related technical issues;
• Pitch Windstream’s Lifetime Price Guarantee, which locks in a single price for basic services, good as long as you remain a customer;
• Challenge cable competitors head-on with its “Quitter Campaign,” which tries to convince cable customers to “quit cable” in favor of Windstream;
• Offer faster broadband speeds in limited areas to satisfy premium customer demand.

Windstream Tries to Convince Customers the Broadband Speeds It Doesn’t Offer Do Not Matter for Most

Windstream’s efforts at winning over new broadband customers have been waning as of late.  One of the primary issues Windstream faces is the cable industry’s effective portrayal of DSL as “yesterday’s” technology, incapable of delivering the broadband speeds consumers crave.

Instead of investing in improved broadband speeds for everyone, Windstream spends its time and efforts trying to convince most customers they don’t need the faster speeds being pitched by most cable companies in the first place.

Windstream tries to convince customers they can make do with less speed (as low as 1.5Mbps), and there is no difference in speed between different providers — both questionable assertions.  (4 minutes)

The COO says 3Mbps is Windstream's biggest seller -- their website says something else.

Windstream chief operating officer Brent Whittington says his customers “don’t want to pay for incremental speed,” but is expanding their capacity to offer somewhat faster speeds.

“We still see that long term as [an increased revenue opportunity] because we know the demand is going to be there,” Whittington told investors.  “As we’ve rolled it out currently, it’s largely to — from a marketing benefits standpoint to talk about our competitiveness relative to our cable competition, but [consumers] are largely buying at 3Mbps.”

Either Whittington is mistaken, or Windstream’s website is, because it promotes the company’s 6Mbps $44.99 option as its “top seller.”  Many of Windstream’s cable competitors charge less for almost twice the speed, which may be another reason why Windstream’s broadband signup numbers are lagging behind.

Finding More Revenue: Universal Service Fund Reform & Business Services

Among the most important components of Windstream’s strategy for future growth are reform efforts underway in Washington to overhaul the Universal Service Fund.  Rural, independent phone companies like Windstream have reaped the rewards of this subsidy for years in its rural service areas.  But now Washington wants to transform the program away from simply underwriting rural landline phone service and redirect revenues to enhancing broadband access in areas too unprofitable to service today.

Windstream sees the reform as a positive development.

“It focuses USF on high-cost areas,” said Windstream CEO Jeff Gardner. “If you were a customer in a rural area of Windstream versus a customer in a rural area of a small carrier, your subsidy would much be higher, and we would get very little USF for that going forward. In this proposal, USF is really targeted towards those high-cost areas, so we kind of deal with this issue that we refer to as the rural-rural divide.”

Gardner says USF reform will end disparity of access.

“All rural customers are going to have the opportunity to get broadband out to them under this plan,” he said. The more customers paying monthly service fees, the higher the company’s revenues, assuming nothing else changes.

While redirected subsidies may help rural broadband customers, Windstream’s capital investments in expanding their network are going primarily to benefit their business clients, not consumers.

“On the small business side, our service there is very superior to our cable competitors,” said Windstream’s chief financial officer Anthony Thomas. “We’ve made investments in our network to offer VDSL and higher-speed data services. That’s going to be directed predominately toward those small business customers.”

Whittington added most of the company’s efforts at deploying VDSL technology are focused on the company’s small business segment to bring faster speeds to commercial customers.  For consumers, Windstream’s efforts are targeted primarily at keeping up with usage demands.

“Like a lot of folks in the industry, we’ve definitely seen increases in network traffic really due to video consumption,” Whittington said. “No question Netflix and other related type services are driving some of that demand. We continue to invest in broadband transport like we have in years past. And the good thing with a lot of things we’ve been doing from just a network perspective like rolling out as I mentioned before, VDSL technology in our larger markets. That’s really all about fiber deployment, which helps solve some of those transport issues. So we feel like we’ve been in good shape there, but it’s certainly something we’ve been very focused on operationally so our broadband customers don’t see a degradation in the quality of their experience.”

Frontier Communications claims its expansive broadband deployment efforts in West Virginia will take the Mountain State from the bottom of the broadband barrel to the very top within a few years.

Dana Waldo, Frontier’s senior vice president and general manager, said the company has completely turned around landline and broadband service in West Virginia just over a year after Verizon Communications left the state.

In a wide-ranging radio interview with MetroNews, Waldo claims complaints are way down while DSL broadband deployment is way up.  In just about a year, Frontier has expanded broadband to 76 percent of its West Virginia service area, adding 85,000 additional homes and businesses that previously had no access to wired broadband.

“We made a commitment to spend about $310 million, from the time of the transaction through 2013, to improve the network, to expand broadband across the state and for other capital improvements,” Waldo told MetroNews Talkline.

Frontier Communications’ Dana Waldo talks with MetroNews Talkline about phone and broadband service in West Virginia. July 19, 2011. (11 minutes)
You must remain on this page to hear the clip, or you can download the clip and listen later.

Currently, West Virginia ranks 47th in the United States for broadband access, mostly because large sections of the rural, mountainous state simply don’t have access to any provider.  What access most do have, outside of major cities like Charleston, Huntington, Wheeling, and Parkersburg comes from telephone company-provided DSL.  Verizon used to be the dominant provider in West Virginia, with Frontier providing service in limited areas.  But after Verizon sold its operations in the state to Frontier, the independent telephone company is now the only telecommunications provider for many rural communities.  For the majority of customers outside of the largest cities, Frontier markets DSL at speeds up to 3Mbps, hardly cutting-edge.

Frontier’s backbone network is deemed the worst in the nation for a wired provider, according to statistics collected and analyzed by Netflix.

“When comparing broadband in states like New York or New Jersey with West Virginia… there is no comparison,” shares Stop the Cap! reader Steve who lives in Hempstead, N.Y., but owns a cabin outside of Beckley, W.V.  “You can get Cablevision’s cable broadband at rocket ship speeds or Verizon FiOS fiber-to-the-home, which is even faster, in New York.  For my neighbors and me in West Virginia, there is one choice – Frontier Communications’ DSL, which can manage 800kbps on a good day.”

“I almost drove off the road laughing as I listened to the sheer nonsense of Mr. Waldo’s empty promises,” Steve shares. “This company’s idea of broadband access is up to 3Mbps DSL while nearby states like Virginia and Pennsylvania are getting fiber or cable broadband speeds ten times faster.  How he expects to make West Virginia a top-5 broadband state with their obsolete DSL is a question the gushing host never bothered to ask.”

Steve doesn’t think too many of his Mountain State neighbors are as excited as Mr. Waldo by Frontier.

“God help you if your line goes out, because they can take days to get around to fix it,” Steve says. “Waldo tries to sell you his possum pie with claims the company takes longer to effect repairs so they are ‘done right the first time,’ which is a real hoot considering all of the repeated outages customers experience.”

Steve doesn’t lay the blame entirely at Frontier, however, claiming Verizon fled the state after mangling their outdated landline network and keeping it running with electrical tape.

“Frontier bought into a real mess, and I’m sure they will eventually fix a lot of the problems Verizon didn’t ever care to fix, but that doesn’t make West Virginia a broadband nirvana — certainly not with Frontier’s DSL.”

Rest in Peace, AT&T DSL

AT&T CEO Randall Stephenson doesn’t think much of the company’s largest-reaching broadband product – DSL service, telling an audience at the the National Association of Regulatory Utility Commissioners summer seminar in Los Angeles that AT&T developed DSL mostly to compete with Comcast, but “now that’s obsolete.”

That’s a remarkable admission for AT&T, which continues to provide the bulk of its Internet access to consumers over DSL on its copper-wire telephone network.  Comcast spokeswoman Sena Fitzmaurice, in attendance, promptly tweeted the news to her followers: “AT&T CEO — to chase comcast we built dsl, it is obsolete now”

The story from GigaOm’s Stacey Higginbotham only got stranger when an AT&T spokesperson tried to explain away Stephenson’s careless remarks:

Stephenson was answering a question from an audience member about how state regulators should think about new technology cycles when they are considering things like USF. He said that new technology used to be amortized over a 10-15 year period, but that has shrunk to about 5 years now. He said that DSL was introduced in the 1990s, it has been surpassed in speed by U-verse and Comcast’s DOCSIS 3.0. He also gave the example of deploying 3G in 2006 … and now 5 years later we are rolling out 4G. His point was — new technology is being surpassed by the next generation much quicker than ever before. We have millions of customers using DSL and remain fully committed to the technology — even as we constantly look to bring innovation to the marketplace.

That innovation comes mostly from the company’s more advanced DSL platform U-verse, which is only slowly working its way across urban AT&T service areas.  Unfortunately, that service will not likely be forthcoming for AT&T’s rural landline customers, who will be left with “obsolete” DSL service, if available at all, indefinitely.

With an increasing amount of AT&T’s revenue coming from its wireless division, there is little incentive for AT&T to expand DSL service into areas where it is not already sold.  In fact, most of the company’s landline-oriented lobbying has been directed at allowing the company to abandon its “universal service” obligations to provide decent, basic telephone service in rural areas.  The company has already won that deregulation in several of the states it serves, but has given no indication if and/or when it plans to shut off its landline service.

Landline providers hope American consumers will lead the way, as an increasing number disconnect their home phone lines permanently.

More than half of adults between the ages of 25 and 29 reside in wireless-only homes, according to the Federal Communications Commission.

“The number of Americans who rely exclusively on mobile wireless for voice service has increased significantly in recent years,” the FCC said, citing a January-June 2010 National Health Interview Survey.

Unfortunately, rural Americans overwhelmingly receive broadband over that landline network in the form of basic DSL, usually at speeds of 1-3Mbps.  If that network is discontinued, their opportunity for broadband service goes with it.

Meigs County, Ohio

Connect Ohio, one of the many state chapters working with telecommunications industry-backed Connected Nation, has released its 2011 Technology Assessment about how the state is adopting broadband technology.

Despite celebrating improvements, large parts of rural Ohio still do not receive any kind of broadband service, especially from the state’s dominant provider AT&T, one of the companies that has traditionally backed Connected Nation.

The friendly relations these broadband groups maintain with their sponsors results in reports that strenuously avoid any direct criticism of providers for ignoring rural Ohio, particularly in the southeastern part of the state where broadband is especially difficult to obtain.

Connect Ohio’s findings, mostly provided by voluntary data from Internet Service Providers and respondents to various surveys, downplays rural Ohio’s broadband drought:

Statewide, 5% of Ohio residents report that broadband is not available where they live, 85% say with certainty that broadband is available, and 10% do not know whether broadband service is available.  By comparison, Connect Ohio’s provider-validated Broadband Service Inventory found that 1.7% of households do not have terrestrial fixed broadband service access.

The disparity in Connect Ohio’s numbers is especially apparent in rural Meigs County, located in southeastern Ohio.

“Geographically speaking, nearly two-thirds of Meigs County does not have easy access to affordable broadband,” Meigs County Economic Development Director Perry Varnadoe told The Daily Sentinel. “In terms of infrastructure, access to broadband is just as important as water and sewer service to businesses.”

Varnadoe thinks the few major providers that do offer service in the county are basically done expanding their service areas, and Varnadoe believes broadband adoption has reached a ceiling in Meigs County.

With much of the county bypassed for DSL or cable modem service, the only exception to this is fixed wireless service from New Era Broadband.  Unfortunately, it’s a costly alternative to traditional DSL.

New Era Broadband of Coolville is a Wireless ISP

New Era delivers up to 1.5Mbps service for $60 a month with a $200 installation fee and a two-year service agreement, and provides service in the vicinity of the community of Racine.

The company is still waiting on a $2.9 million grant to expand service to an additional 3,000 residents, mostly in the area of Five Points, which only has access to dial-up Internet.

Only about half the residents of Belmont, Jefferson, Monroe and Harrison counties have broadband connections at home, the study also found.  The Intelligencer/Wheeling News-Register placed most of the blame for that on residents not being particularly interested in the Internet, but service and cost are likely more important factors, as cable and DSL service is also spotty in those counties as well.  If there is a computer in the home, there is a demand for broadband service, especially in households where children find Internet access increasingly important to complete study work.

For most residents, it has become a waiting game to see who will deliver access, if anyone will.  In most of Ohio, customers look to the phone or cable company for access.  Rural Ohio lacks good cable broadband coverage, and DSL from the phone company first requires an interest in providing the service, and AT&T has not proven to be aggressive in rural communities in the state.

In fact, the phone company has been seeking approval to discontinue providing rural landline service at a time and date of its choosing.  If the landline goes, the chance for wired DSL goes with it.