Frontier Communications is ready to deliver some customers faster DSL speeds in portions of West Virginia that have, until now, been stuck with 3-6Mbps from the phone company.

Residential and business customers in certain exchanges within Kanawha and Putnam counties can now upgrade to speeds up to 25Mbps for $54.99 a month, which Frontier claims also includes a combination modem-wireless router. Small business customers can get up to 40Mbps DSL service, where available.

Dana Waldo, senior vice president and general manager for Frontier’s operations in the state told the Charleston Daily Mail the company’s new Broadband Ultra and Ultimate DSL will be gradually extended within both counties by the end of this year. In order to sell faster DSL service, Frontier has to replace portions of its existing network with fiber optics and install new equipment to reduce the length of copper wire between the phone company and the customer.

Larger businesses in West Virginia are being marketed an even faster Metro Ethernet product, which can deliver gigabit speeds and beyond, for an exceptional amount of money.

The speed expansion, which covers both the city of Charleston and the growing suburbs to the west in Putnam County along Interstate 64 towards Huntington, is likely designed to curb customer defections to competing cable providers, which have delivered faster speeds in the rapidly growing region.

Frontier has not indicated when it plans faster broadband service for the rest of the state.

A Stop the Cap! reader working for a Kansas City non-profit group dropped us a note this morning indicating she has received an invitation from Google to join the company at a special event Thursday, July 26 which will be Google Fiber’s formal launch announcement.

“There is buzz all over town about Google launching the fiber service on a limited basis in certain Kansas City neighborhoods next week,” Cathy writes us. “The local media has definitely been invited and encouraged to attend and several non-profit groups are going together in a group to also informally meet with some Google officials at the conclusion of the event regarding access and pricing issues. We have already been told this will be a formal launch event.”

Google has kept its pricing and exact service availability information tightly under wraps, but the company is inviting local residents to sign up for e-mail invitations and additional information as it is released.

The anticipated launch has not been missed by Time Warner Cable, which has taken to placing signs around the workplace offering $50 “rewards” for insider tips about Google Fiber’s launch and marketing plans. Although some in the tech press have characterized this as “fear” of Google Fiber, a Time Warner employee tells Stop the Cap! the “reward” program is not unprecedented and the cable company has occasionally offered goodies to employees who can deliver tips about competitors like Verizon FiOS and community fiber broadband networks for years.

Courtesy: Gigaom

Kansas City residents will certainly have a choice when Google Fiber launches its gigabit network. In addition to fiber broadband from the search engine giant, customers in different parts of the area can also get cable from Time Warner Cable or Charter and U-verse from AT&T.

Google will join Chattanooga’s EPB Fiber as America’s gigabit residential broadband providers. Cable operators and phone companies are expected to downplay Google’s fiber introduction — likely telling customers they do not need gigabit speeds and chastising its likely monthly cost.

Google’s competitors may have to prepare to deliver that message beyond Kansas City, however.

Dow Drukker, senior vice president of CapStone Investments, believes Google is in the mood to grow:

Initial Indications Google Fiber Is Likely Expanding Beyond Kansas City.

We saw an ad for an Inside Sales position in Mountain View, CA for selling Google Fiber to small businesses. The ad said the position would be tasked to build a team to sell a national broadband network indicating Google likely plans to build a fiber-optic network in additional cities.

This was the ad Drukker saw, which can be vaguely interpreted to indicate the company has plans to place Google Fiber in more cities (underlining ours), although we see nothing that specifically mentions a “national” broadband network:

The area: New Business Development

At Google, we set ourselves goals we know we can’t reach yet. Our New Business Development team works on game-changing ideas, from technological experiments to the expansion of existing businesses into new territories. We’re a team of technologists, entrepreneurs and leaders with an eye for what’s next, working across Google to develop products and ideas that revolutionize the way people connect with information.

The role: Sales Manager, Inside Sales, Google Fiber

Does winning new business get your adrenaline pumping? Drive growth for Google’s Online Sales Group as part of the Inside Sales Organization, the sole acquisition engine at Google. You collaborate with our Account Management teams to devise strategies to acquire specific segments of your market. Work independently, travel to trade shows, visit large prospective clients–it’s all part of this role. Be rewarded for being an overachiever while driving incremental growth in your market. You prescribe the right marketing mix based on Google’s core advertising products through acquisition of predefined mid-and up-market clients. You are product-and industry-savvy, and your energetic drive propels you toward new acquisitions and building and managing your own book of business.

If you want the opportunity to work on a state-of-the-art high-profile program, look no further than the opportunity to frame the future of broadband. The Fiber Sales Manager will build a team to evangelizes Google Fiber services to small and medium business and multi unit dwellings. Fiber Sales manager will develop a plan for our approach in the market including multi unit dwellings, small business, restaurants, and hotels. Inside Sales Representative, you reach out proactively to both small businesses, while articulating how Google Fiber Solutions can help make their work more productive. (And then, you seal the deal!) You excel at product pitching, cultivating a strong base of new clients and working with fellow technical Googlers to devise solutions and support for your clients.

One of the most potentially valuable lessons Google may teach with its new gigabit broadband network is one for Washington lawmakers. To date, cable and telephone companies have portrayed gigabit fiber broadband as unnecessary, unwanted, and too difficult and expensive to offer residential customers. Google’s performance in Kansas City could prove those arguments wrong.

While AT&T endures zoning-related delays to build out its fiber-to-the-neighborhood service U-verse, a scrappy anti-cap, pro-speed Internet provider in Santa Rosa has announced its intention to deliver gigabit speeds to San Franciscans over a fiber-to-the-home network that will begin construction early next year.

Sonic.net has been providing broadband services for years in northern California, using AT&T’s network of phone lines to deliver unlimited 20Mbps DSL service (including a phone line) for $40 a month.

Sunset District, San Francisco, Calif. (Courtesy: Stilfehler)

Now the company is branching beyond traditional DSL into fiber optics.  Sonic.net has already completed the first phase of its gigabit fiber network in Sebastopol, where it advertises 100Mbps service for $40 a month and 1000Mbps for $70 a month, both including phone service at no extra charge (two lines for the 1Gbps plan).

In San Francisco, Sonic plans to start with 2000 homes in the Sunset District, expanding its network to fully cover the city within five years.

Such a network could deliver serious competition to Comcast and AT&T, the currently-dominant providers.  AT&T’s U-verse buildout has been stalled over the need to install 768 large, unsightly metal cabinets on San Francisco street corners.  The company, as late as this summer, remains mired in zoning disputes and public protests.  Sonic’s fiber network will require similar equipment, and the San Francisco Chronicle reports Sonic filed its own application with the city Department of Public Works to install 188 cabinets, measuring 5 feet tall, starting next year.

Sonic may have a better chance if only because it does not have AT&T’s less-than-stellar reputation among some residents and customers who have been upset with the company’s wireless performance, and ongoing battles over cell tower placement.  Sonic.net CEO Dane Jasper tells the Chronicle:

“There is a huge demand in San Francisco for higher bandwidth services, and fiber is the only long-term way to meet this demand,” he said.

Given the fact that the company’s all-fiber network will bring “the fastest and cheapest” broadband service to the city, Jasper says he thinks the chances of overcoming the obstacles experienced by his larger rival are “pretty good.”

Sonic.net has gained a reputation for excellent customer service and vociferously opposes usage caps and other Internet Overcharging schemes.  The company has attracted the support of Google, which is using Sonic to manage its gigabit fiber network on the campus grounds of Stanford University in Palo Alto.

AT&T has previously dismissed fiber to the home service as too costly to provide, and has adopted in its place a fiber-to-the-neighborhood system that relies on traditional home phone wiring for the last part of its network.

Cerf

Vint Cerf understands the Internet.  Widely recognized as one of the two “fathers” of what eventually grew into today’s Internet, Cerf has watched a network launched by the United States Department of Defense grow into an economic powerhouse driving a knowledge-based economy.

Today, Cerf works as an Internet evangelist for Google, promoting the company’s innovation in the next generation of the broadband experience.  He brings decades of advice to Internet Service Providers the world over: upgrade your networks.  But more importantly, he told attendees of Juniper Network’s Nextwork conference, upgrade exponentially, not incrementally.

Cerf’s remarks Wednesday targeted the conundrum of coping with increasing video traffic on the Internet.  Cerf pointed to his employer’s construction of a gigabit fiber to the home network in Kansas City as the best antidote to traffic congestion.

Simply put, Cerf believes bandwidth must be increased exponentially and not through incremental upgrades that try and stay one step ahead of demand.  Google intends to prove gigabit fiber broadband is cost-effective and within reach of providers.  A side benefit of building next generation networks is the opportunity for innovating new online applications.  Many of tomorrow’s online innovations are simply impossible on a constrained, incrementally upgraded network that often requires accompanying traffic limiting schemes.

“When you are watching video today, streaming is a very common practice. At gigabit speeds, a video file [can be transferred] faster than you can watch it,” Cerf said. “So rather than [receiving] the bits out in a synchronous way, instead you could download the hour’s worth of video in 15 seconds and watch it at your leisure. It actually puts less stress on the network to have the higher speed of operation,” he said. 

Wu

So far, many providers are considering Netflix and other video traffic a threat to their networks, and are attempting to collect tolls to allow Netflix content to reach subscribers (Comcast), or are considering Internet Overcharging schemes that combine usage caps with overlimit fees to discourage customers from watching too much (AT&T, Time Warner Cable).

At another session held Tuesday, Tim Wu, Columbia University law professor noted efforts by several U.S. providers to do away with all-you-can-use broadband.

Wu said phone companies like AT&T are ideally looking towards replicating the cell phone model on broadband — leaving users to guess how much usage they will rack up over a month, knowing most will be wrong.  As the consumer, he noted, you end up buying too much or you face steep overlimit fees for underestimating usage — either way “you are screwed.”  Wu called consumption-oriented pricing “abusive.”

Wu also said wireless carriers in particular are uneasy with the open, “ownerless” concept of the Internet.  Their instinct is to own, control, and manage networks.  Their only success so far is trying to advocate for fast, premium-priced traffic lanes, and slow “free lanes” for everything else — a key reason why many consumers advocate to preserve the open model of the Internet through enforced Net Neutrality.

Wu called these efforts by phone companies to control traffic “dangerous.”

[Stop the Cap! will be closely following Google’s experimental gigabit fiber-optic broadband network.  We’ll be bringing regular updates about the communities applying, the strategies they are using to attract Google’s attention, what the competition thinks, and the impact of the project on American broadband.]

Columbia, Missouri is excited about the prospect of being chosen as a test city for Google gigabit broadband.

It’s just one of tens of communities seeking to apply for Google’s new experimental fiber to the home network delivering super fast broadband to residents and businesses.

Columbia is the fifth largest city in the state, with 100,000 residents who call the heart of mid-Missouri home.  Columbia is a classic college town, supporting the University of Missouri.  It’s uniquely known as one of the most-educated communities in the country, with over half of its residents holding college degrees.  Columbia residents are quick to embrace new technology, and this drive to adopt the latest and the greatest has fueled interest in Google’s fiber network.

Columbia’s Regional Economic Development, Inc. (REDI), promoting local business and economic development, has been coordinating what to do next.  They’ve been joined by ComoFiber, which is working to generate public interest in the project and help devise a strategy to win Google’s attention.

Columbia, Missouri

Mike Brooks, from REDI, said the city has seen a great deal of interest from the community to apply for Google’s plan.

Last week, both groups met to educate the public and start identifying why Columbia poses an attractive place for Google’s project.

Some believe Columbia would be the ideal city to build such a network.  ComoFiber explains:

The reasons are numerous, but the biggest reason is really quite simple: Columbia is on the knife’s edge: the sweet spot between big, highly-developed cities and small, under-served towns.

The reason this is so important is because it’s easy to see why Google might want to deploy its fiber in either a big city or a small town, but it’s equally easy to see why they wouldn’t. The big cities have high-tech industry, universities, highly educated populae and other capabilities that allow them to produce the kind of applications and creative products that Google wants to research. On the other hand, major cities already have a great deal of fiber infrastructure, and their broadband prices are generally reasonable. So really, they’re already enabled; adding marginally-faster service to those markets won’t be the kind of sea-change that the plan is designed to study.

ComoFiber compiled a list of strengths from both the “big city” and “small town” perspective:

Columbia/Boone County, Missouri

Columbia as Big City:

1. Multiple colleges and universities, including world-class research facilities.
2. A major life sciences epicenter. Life-science is perhaps the most data-intensive industry in the world.
3. A highly-educated, technically-skilled populace. Thirteenth-most educated in America, to be exact.
4. Many high-tech small businesses, including Internet-centric outfits such as Newsy.
5. Several major hospitals and health care businesses, including some at the forefront of technological advancement.
6. Small-business incubators run in cooperation with universities and the city.
7. The world’s foremost journalism school and the Donald W. Reynolds Journalism Institute, which houses a state-of-the-art Technology Testing Center.
8. Several existing Internet service providers who can take advantage of this new open network.
9. Excellent data backhaul capability due to our position on the I-70 corridor.
10. With over 100,000 people, the population is high enough to meet Google’s goal for project scale.

Columbia as Small Town:

1. Sub-par broadband performance with high prices.
2. Very little existing fiber-to-the-home infrastructure.
3. High tariffed rates for enterprise-class data products (T1, DS3, etc.)
4. Midrange population density should be a good microcosm for suburbia nationwide.
5. Smaller building development (no high-rises) makes infrastructure deployment simpler.
6. ”The District” contains the kind of mom-and-pop small-town businesses that can innovate unencumbered by corporate imperatives.
7. Frequently listed in “best places to live” compilations, such as that of Money Magazine.
8. Location in the heart of middle America sends a powerful symbolic message.
9. Low cost of living will be nice for the employees Google will need to move in.
10. With only a bit over 100,000 people, the population is low enough not to dwarf Google’s goal for scale.

The incumbent cable operator, Mediacom, can’t understand why there is such excitement over Google’s fiber project.

“Google is going to be in select markets, and it’s kind of a test that they’re rolling out,” Mediacom director of operations Bryan Gann told KOMU-TV in Columbia. “It may be limited to some commercial applications in the beginning.”

Mediacom is Columbia's incumbent cable company

Mediacom doesn’t think most residents have any need for super fast broadband.

“I think when you get up to those higher speeds that fast, it’s a select group that would even be interested in it going at that speed,” Gann said.

Despite that remark, Gann quickly added Mediacom was already providing the fastest broadband access in town.  In early February, Mediacom boosted its top broadband speed to 50Mbps, and Gann says the company already has plans to boost that speed to 100Mbps in the future.

“We’re already supposed to go to 100, so we can press on the accelerator anytime we want to,” Gann said.

When a new fiber-based competitor threatens to arrive in town, most cable companies downplay the competitive threat.  Mediacom was no exception.

Gann told KOMU Mediacom was used to competition in broadband service and doesn’t see Google Fiber as a threat.

“With the technology that the cable industry put into Columbia, we’re ready to increase our speed to match competition,” Gann said.

[flv]http://www.phillipdampier.com/video/KOMU Columbia Faster Internet May Reach Mid-Missouri 2-16-10.flv[/flv]
KOMU-TV talks about Columbia’s prospects as a chosen city for Google’s new fiber-to-the-home experiment. (2/16/10 – 1 minute)