Comcast has announced it is opening up free Wi-Fi access to everyone in Hurricane Sandy’s impact zone, whether Comcast customers or not.

A Comcast representative tells Broadband Reports the free Wi-Fi access is available in affected communities in Delaware, the District of Columbia, Maine, Maryland, Massachusetts, New Hampshire, New Jersey, Pennsylvania, Virginia and West Virginia.

• Non-XFINITY Internet customers should search for the “xfinitywifi” network name and click on the “Not a Comcast subscriber?” link at the bottom of the Sign In page.
• Then select the “Complimentary Trial Session” option from the drop down list.
• Users will be able to renew their complimentary sessions every 2 hours through Wednesday, Nov. 7.

For a map of XFINITY WiFi hotspots, which are located both indoors and outdoors in malls, shopping districts, parks, and train platforms, please visit XFINITY Wi-Fi.

(Complimentary XFINITY Wi-Fi service may not be available in Partner Wi-Fi Hotspot locations).

Free Wi-Fi is always popular and Fort Wayne, Ind. is welcoming news that Frontier Communications intends to install and operate a downtown network of hotspots offering what local newspapers characterize as “free access.”

The area being outfitted with wireless Internet is bordered by Clay Street to the east, Broadway to the west, Headwaters Park to the north and Lewis Street to the south, according to city officials.

Frontier says it plans to offer 512kbps access on most hotspots, 1Mbps service on others, with a limited number operating at still higher speeds where fiber optics are available.

But Frontier’s Wi-Fi networks in other cities have some important considerations for those expecting wide open, free access.

Free has its limits.

In Rochester, N.Y., free access hotspots are extremely limited in number and offer very slow speeds (often close to dial-up) to entice users to upgrade to a premium Wi-Fi speed plan starting at $9.99 per month for current Frontier customers, $30 a month for non-customers. The vast majority of hotspots only offer five minutes a week of free access.

In Terre Haute, free access is available to only the first 100 users connected to the network. All others are required to pay. Those who do choose to subscribe can only use one device at a time.

The scheduled rollout of Frontier Wi-Fi in Fort Wayne has yet to be announced.

Wi-Fi access is about to become a lot more ubiquitous if you happen to buy broadband from Comcast, Time Warner Cable, Cablevision, Bright House Networks, or Cox.  All five companies on Monday announced they will open up their free Wi-Fi hotspots to customers of any of these companies nationwide.

The collaborative agreement extends the authentication platforms cable operators use to verify customer accounts when granting access to services like TV Everywhere — the online video streaming services operated by pay television providers. By sharing basic account information, customers traveling outside of their home cable service area can “roam” on free Wi-Fi networks operated by the other providers.

For example, a Cablevision subscriber who lives on Long Island will be able to access Bright House Networks’ Wi-Fi in central Florida or Time Warner Cable’s growing wireless network in Los Angeles.

The cable industry calls it a back door entry into mobile data, and unlike its existing partnership with Clearwire for WiMAX 4G service, Wi-Fi hotspots are available at no additional charge.

“We believe that Wi-Fi is a superior approach to mobile data,” said Kristin Dolan, head of projects at Cablevision. “Cable providers are best positioned to build the highest-capacity national network offering customers fast and reliable Internet connections when away from their home or business broadband service.”

More than 50,000 Wi-Fi hotspots are to be included in the project, all unified under the name “CableWiFi.”

Eventually, the companies hope to unveil automatic log-ins on the network, regardless of where customers access it.

The industry is aggressively expanding Wi-Fi services to give subscribers another reason to stick with their local cable company. Some may require customers to maintain both a cable-TV subscription and broadband to qualify for the service, others will only require a current broadband account. The free add-on may also make subscribers think twice about canceling service if it means losing access.

Comcast, Cablevision, and Time Warner Cable already have a deal in place to share their networks in southwestern Connecticut, New York City, parts of New Jersey and Philadelphia.

Cable operators will target high-traffic areas for Wi-Fi expansion — especially public parks, beaches, malls, eateries, stadiums and convention centers.  Don’t expect cable Wi-Fi to be common in residential neighborhoods, and users will have to temper their expectations. Most provide access suitable for web browsing and e-mail, but often have trouble keeping up with streaming video and other high bandwidth services.

Panera Bread installed free Wi-Fi years before Starbucks got around to it, trying to boost customers in between breakfast, lunch, and dinner.  The experiment worked, according to USA Today, but now Panera has a new problem: their Wi-Fi networks are clogged and customers won’t leave to make room for others.

Panera executives say the company connects 2.7 million sessions a month at its 1,565 locations nationwide.  The result is Wi-Fi that slow to a crawl, overloaded with dozens of customers trying to get online at the same time. The problem has gotten even worse since wireless phone companies began usage capping and throttling their customers. That brings data-hungry people to Panera for the free Wi-Fi, but they don’t always stay for the food.

Now Panera is considering rationing its Wi-Fi service and giving priority to its most-frequent visitors who belong to the company’s MyPanera loyalty program, rewarding them with extra time on the network or prioritized traffic that forces non-members onto slower connections.

That could discourage casual visitors and those not purchasing food to look elsewhere.  JiWire, which sells ads on Wi-Fi networks, estimates 55% of those using free in-store Wi-Fi are searching for a faster connection than their wireless phone company provides. If Panera forces them to use slower speed connections, they may go somewhere else.

Panera, like coffee shops and other eateries, all face the same challenge: how to discourage the freeloaders who spend hours occupying tables and seats without buying anything while not alienating the customers that do buy and appreciate the wireless Internet connection as a free perk.

As wireless carriers continue to charge more for less service, those challenges are expected to only grow in the coming months.

[flv width=”640″ height=”380″]http://www.phillipdampier.com/video/USA Today Talking Tech Customers clog Paneras free Wi-Fi 5-17-12.flv[/flv]

USA Today visited Panera Bread to find out whether customers went for the food or the free Wi-Fi.  (2 minutes)

Vranish says the community's free Wi-Fi has to go because of a "complaint-happy climate." (Image: KVIA-TV)

A bizarre political dispute involving board members of the Tornillo, Tex. Independent School District threatens to shut off community-owned Wi-Fi service for more than 500 subscribers.

The Tornillo school board is no stranger to controversy, and evenly divided factions often create at atmosphere some local residents describe as the best political theater in town.

Unfortunately, the town’s Internet access may be a casualty of the school board’s latest dispute.

Tornillo, a small community of 1,600 in southeast El Paso County, needs Internet access.  With 36.8% of the population below the poverty line, commercial providers have shown little interest in selling broadband to the community, more than 99% of which are Latino-American.

Since 2004, the local school district has provided free wireless access for a one-time setup fee of $275.

Now school Superintendant Paul Vranish has said he will shut off the service because a majority of the school board failed to vote for a resolution that would pay for any legal fees incurred by school district employees respecting any potential complaints about the service.

Vranish blamed a local “complaint-happy climate” for necessitating legal protection, but some local residents suspect the real issue is a political dispute between Vranish, the rest of the school board, and Tornillo resident Ricardo Hernandez, who separately filed an unrelated complaint against Vranish with the Texas Education Agency.  Two state agencies are presently conducting investigations into allegations Vranish misused district funds for personal gain.

Hernandez, according to the resolution, has “questioned a former employee as to the legality” of the Wi-Fi service. Vranish apparently is unwilling to find out whether the service is legal or not, declaring he would simply terminate the service at an unspecified future date.

“It’s a simple personal and political dispute that may well cost Tornillo its Internet access and leave 500 residents in the dark, all because Mr. Vranish thinks the community will turn against Mr. Hernandez if the service does close down,” writes Maria, a local Tornillo resident. “What are these people hiding because this is certainly not about Wi-Fi.”

[flv width=”480″ height=”290″]http://www.phillipdampier.com/video/KVIA El Paso Tornillo ISD To Discontinue Free Community Wireless Internet 4-4-12.mp4[/flv]

El Paso’s KVIA sought answers to the Wi-Fi dispute, but found themselves chasing the school district superintendent down a hallway, unwilling to address questions about the matter.  (3 minutes)