A bone toss by Time Warner Cable (just over a week before the opening of baseball season) to get Southern California satellite and cable providers to pick up carriage of the Los Angeles Dodgers’ SportsNet LA at a discount has backfired and further inflamed critics of the cost of sports programming.

Now two years old, the cable channel jointly owned by the Southern California division of Time Warner Cable and the Los Angeles Dodgers has been a sore spot for sports fans who don’t subscribe to Time Warner Cable or Charter Communications — the only two major providers offering the sports channel. It is the exclusive home of all-things-Dodgers and the Major League Baseball team was well compensated by Time Warner Cable with $8.35 billion for the 25-year deal.

Because of the huge amount of money on the line, Time Warner Cable priced SportsNet LA at $4.90 a month wholesale per subscriber — a stunning amount for a channel devoted to a single sports team. Providers serving Southern California, including DISH, DirecTV, Verizon, Cox, and AT&T, refused to carry the channel, and for two years Dodgers games have not been seen by more than half the region’s pay TV customers.

The issue has sparked outrage among sports fans and politicians, who have complained about the ongoing impasse between Time Warner and other providers. Only Charter Communications, now in sensitive negotiations with the California Public Utilities Commission over its acquisition of Time Warner Cable, relented and agreed to pick up the channel for its customers last summer.

Time Warner Cable has consistently refused to allow the channel to be sold a-la-carte. Instead, every cable TV customer has to pay to make Time Warner’s expensive deal with the Dodgers pay off for the cable operator. Because other companies have consistently boycotted the network, Time Warner Cable has lost a reported $100 million a year from SportsNet LA.

That may explain why this year Time Warner Cable suddenly announced it would offer one year of the channel at a discount – $3.50 a month wholesale, closer in line with other regional sports channels.

Under normal circumstances, the price cut should attract other providers to get a deal signed, but these are not normal times in the cable television business.

Time Warner’s offer has been met with angry accusations of hubris in the Los Angeles sports press. None of the providers boycotting the channel seem interested in the deal either. The reason? The discount only lasts one year, after which the price shoots back up.

Imagine the customer service call centers at DirecTV and Verizon taking heated phone calls in March 2017 when the sports channel gets dropped for its too-high renewal rate.

“Why would anyone give everyone a taste of something for a year?” Mark Ramsey, a media consultant based in San Diego, told the Los Angeles Times. “All the leverage goes to the seller, not the buyer. It’s a temporary fix. This is not a free sample for Sirius XM. Dropping a channel is worse than not carrying a channel.”

Cable subscribers, particularly non-sports-fans, are also incensed at the prospect of their TV bill going up $3.50-5.00 a month for a single channel.

The dispute continues to fuel speculation that these kinds of money disputes are sure to hurry the demise of the one-size-fits-all cable TV package. Around one-quarter of Americans don’t subscribe to cable or satellite and less than two-thirds of those that do are adults 18-29. That demographic reality spells eventual doom. Cable TV is increasingly a must-have service only among older Americans. At least 83% of those 50 and older subscribe to cable television. That number drops to 73% for those aged 30-49. The younger you are, the less likely you see a need for cable television.

As a-la-carte alternatives grow, an ever larger percentage of Americans are expected to abandon the cable package. So far, the only party that doesn’t seem to care much either way is the Dodgers — they got their $8.35 billion and can sit on it for the next two plus decades.

Time Warner Cable likely underestimated the blowback on its wholesale pricing plans for SportsNet LA, but seems happy enough for now to offer only a temporary discount. But it also gives their customers another excuse to scrutinize their cable bills, which now include a “sports programming” surcharge, and scream for a-la-carte across the board.

“So, I am supposed to be excited that TWC is going to lower the price of the Dodgers to other providers? Right?,” complained Scott Bryant from Apple Valley. “Now myself, and others who could care less about the Dodgers will be forced to add another $3.50 a month to get the Dodgers, a team I could care less about? This is a joke, right? It’s time to force all cable/satellite providers allow us to pick our own channels and pay for what we want. This is nothing more than corporate welfare. When I see another added fee to my bill for local sports coverage, I will do it, too! I’m an Angels fan. Forcing me to pay for the Dodgers is criminal. I’m a sports fan, but this is out of control. Where are my scissors?”

Charter Communications is in talks with Amazon.com about joining Comcast to pitch cable service to the online retailer’s giant customer base.

Unlike Comcast, a Charter spokesperson told the Wall Street Journal the company wasn’t necessarily ready to jump in with both feet and was undecided.

One reason for that apparent reluctance may be the scathing reviews Amazon customers are writing about Comcast, which as of today has managed 1.2 out of 5 stars with 452 published reviews. Comcast probably rates even lower because most of the 5-star reviews are purely tongue-in-cheek:

• 5 Stars for Being Soulless Corporate Demons. Comcast feeds on the weak. In all seriousness, they are awful…. Anything for a profit….
• Hitler highly recommends Comcast: Adolf Hitler was quoted saying this about Comcast: “Beeindruckend, das ist böse.” Rough translation: “Wow, that’s evil.”
• Trump Should Send Them To China: Amazing, amazing product that would do very well in China.

The “one star” reviews, which represent more than 95% of the reviews, are decidedly less charitable:

• Having Comcast has been the worst experience of my life. You are better off with anything else: FiOS, Google Fiber, Carrier Pigeon, anything.
• I’m getting third world internet service at top dollar prices which go up if I’m stupid enough to remain a customer.
• Jumping into Comcast is like jumping into a pool, only the pool isn’t filled with water; it’s filled with lies, stress, hate and death.
• Capitalism at its scummiest.
• Worst company on planet – Comcast is proof there is NO god…only chaos.
• False advertising, hidden fees, incompetent customer service…and that’s just for starters!
• Burn in hell!
• Investing with Bernie Madoff would be better choice.
• Dealing with this company is akin to having your fingernails removed with pliers on a regular basis.
• Worse than that burning feeling when urinating.

But the reviews weren’t all bad.

“The speeds and services in my area are awesome,” wrote Tracey Fobia. “Xfinity is a game changer.”

A quick Google search revealed Mr. Fobia (coincidentally) is employed by Comcast as a facilities supervisor.

Comcast’s head of its cable division Neil Smit hoped Amazon’s reputation for excellent customer service might rub off on Comcast. To test that premise, Comcast is trying something new only for Amazon customers – delivering something approaching tolerable customer service:

A Comcast spokesman said it has set aside customer call centers in Tucson, Ariz., and Spokane, Wash., employing about 90 representatives trained just to receive inquiries about Comcast sales made through Amazon. The customer representatives’ goal is to “answer your call in 60 seconds or less,” with no waiting, according to Amazon’s landing page.

The Amazon site provides an easy link to help customers know how to “avoid leasing fees” by buying their own compatible modems and Wi-Fi routers. The site also promises that people can cancel Comcast subscriptions within 30 days or select a no-term contract to downgrade or disconnect whenever they wish.

“We’re partnering with a company that’s so good at the customer experience — I think that’s really what excites me,” Smit told the Wall Street Journal.

Amazon receives a commission for each Comcast sale, according to the newspaper, but based on the hostility of the reviews, it isn’t likely Amazon has earned enough to buy anyone lunch.

Time Warner Cable has a new friend from the “diversity” community.

This week, the National Gay & Lesbian Chamber of Commerce (NGLCC) announced it has a new corporate partner in Time Warner Cable.

“Time Warner Cable is excited to partner with NGLCC and we look forward to new opportunities as we expand our supplier diversity program with LGBT-owned businesses,” said David Wiehagen, TWC’s vice president and chief procurement officer. “As a long-time supporter of diversity and inclusion, we believe that working with diverse suppliers is reflective of our employee and customer population and truly benefits the business.”

What benefits the business often doesn’t benefit customers, however. Many of the groups financially supported by Time Warner Cable end up penning advocacy letters to regulators and elected officials that support the cable operator’s corporate agenda.

While a press release from the gay business organization claimed the partnership will help “elevate its supplier diversity programs among peers and colleagues,” in most cases these partnerships are more about trading favors, advocacy, and PR opportunities.

“Time Warner Cable is a leader within the telecommunications industry that stands at the forefront of diversity and inclusion initiatives,” said Justin Nelson, NGLCC co-founder and president. “We are thrilled to welcome Time Warner Cable as a corporate partner as we know their commitment to supply chain diversity is unwavering.”

In turn, the NGLCC has been an unwavering opponent of Net Neutrality, favors big telecom mergers like the failed AT&T/T-Mobile acquisition and has generally opposed expanding Internet-related consumer protection.

Rep. Calfee

“The sheer audacity of Charter Communications’ offer of free airtime to legislators following the defeat of a broadband access bill is breathtaking,” wrote the editors of the Knoxville News Sentinel in a heated editorial this week. “The spectacle of lawmakers accepting the offer would be revolting.”

The newspaper was responding to the optics of Charter Communications’ generous offer of free airtime for politicians willing to record “public service announcements” just a day after the Tennessee House Business & Utilities Subcommittee killed a bill that would have allowed public utilities to expand fiber broadband service outside of their current electric service area. If that bill became law, it had the potential of giving Charter the formidable competition AT&T, Frontier Communications, and CenturyLink have failed to deliver in Tennessee.

In an election year, anything that gives politicians exposure to voters is worth its weight in gold, which is why taxpayer-sponsored “newsletters” and “voter updates” fill voters’ mailboxes a few months before Election Day. Charter’s plan to saturate subscribers with dubious “PSAs with Politicians” during ad breaks is harder to ignore than another piece of campaign junk mail destined for the recycle bin.

Rep. Daniel

Charter’s vague explanation it was going to offer the airtime before the Subcommittee vote only makes the scandal worse, because it means lawmakers were given advance notice they could be as well-recognized as Henry “The Fonz” Winkler selling reverse mortgages, circus animals and cheerleaders drumming up business for local car dealerships, and kids night at the local family restaurant — all too common tenants of the “local ad insertion” space cable companies get to make more money (or in this case win/reward influence) on the side.

But Charter’s plan appears to be backfiring, drawing unwanted attention on a cable operator Tennessee loves to hate. But more importantly, it gave the Knoxville press an opportunity to remind voters who the real villains of competition are: Republican Reps. Kent Calfee of Kingston and Martin Daniel of Knoxville — two local lawmakers on the Subcommittee voting with Charter, AT&T, and Comcast against their constituents pleading for more cable competition.

The local hero? Rep. Art Swann (R-Maryville) who voted yes (e-mail him a thank you note). He predicts the bill will be back.

The News Sentinel regards the love affair between Charter and lawmakers as compelling as a lunch date with Limburger cheese:

Actually, the stench emanating from the Capitol would indicate something worse than just bad appearances. Tempting lawmakers with free airtime during an election year — even if the commercial technically would not be a campaign ad — is like waving a treat above the snout of an obedient dog.

Charter has not commented on the matter, but its offer certainly gives at least the appearance of trading airtime for votes; surely legislators know better than to take him up on the offer. Tennesseans must hold lawmakers accountable if they do.

Readers can start by telling Reps. Calfee and Daniel they are watching them very closely on this issue and expect them to support public utility broadband expansion when the issue comes before them next time:

On Monday, Stop the Cap! joined 21 other public interest organizations in sending a joint letter urging the Federal Communications Commission to deny Charter’s bid to take over Time Warner Cable and Bright House Networks. Late last week, the Wall Street Journal reported that FCC Chairman Tom Wheeler may be planning to circulate a draft order approving the $90 billion merger.

The Center for Media Justice, CREDO Action, Daily Kos, Demand Progress, Free Press and Presente.org were among the media justice, Internet rights and public interest groups calling on the FCC to reject this deal, which would create a national broadband duopoly.

Together, Charter and Comcast would control nearly two-thirds of the nation’s high-speed broadband subscribers and would offer service to nearly 80 percent of U.S. households. The letter notes that this substantial increase in market power, coupled with Charter’s $66 billion in debt, would give the company both the incentive and the heightened ability to raise prices at will. This would broaden the digital divide, hitting low-income communities the hardest.

Stop the Cap! earlier filed objections to the merger with the FCC and in two states seen as critical to the deal – New York and California. In our view, no cable merger has ever resulted in better service or lower prices for consumers. Such deals deliver handsome sums to executives and shareholders while saddling customers with relentless rate hikes and no improvement in service. Charter’s history is troubling and its ability to meet its financial obligations while saddled in debt is dubious. Charter declared bankruptcy in 2009, after accumulating $21.7 billion in debt accumulated from years of mergers and consolidation efforts. As credit markets tightened up, Charter’s ability to manage its debt fell apart. Now the company is back to its old modus operandi, piling up debt buying Time Warner Cable — a much larger operation, and trying to combine it with Bright House Networks, another cable operator prominent in Florida.

Earlier this year, several of the signers delivered petitions to the FCC from more than 300,000 Americans opposing the merger, and thousands have called the agency in recent days to weigh in against the deal. Political leaders including Senate Democratic Leader Harry Reid have spoken out about the merger’s many harms.

“Too many Washington insiders have given up on challenging this deal despite its serious harms,” said Free Press policy director Matt Wood. “Instead of forecasting its chances for approval, the groups signing this letter will keep fighting to block this merger, along with the guaranteed price increases it would foist on people and communities who can least afford it.

“If Charter gets this merger approved, nothing will stop it from raising its rates for high-speed broadband and video customers who have nowhere else to turn. Temporary promises and weak conditions aren’t going to preserve competition and choice in the long run, and they’re not going to do anything to stop these price hikes. The FCC is charged with promoting the public interest, and there’s no way in which this merger benefits the public. Higher prices and fewer choices won’t help anyone but the companies pitching this bad bargain.”

“If its takeover of Time Warner Cable goes through, Charter will have a broadband footprint as big as Comcast’s,” said Demand Progress executive director David Segal. “This would turn an industry that’s already too concentrated into a duopoly, paving the way for higher rates today and the eventual formation of a new cross-sector behemoth that controls content production and delivery.

“Americans increasingly understand that corporate concentration is jacking up prices and lowering quality for all sorts of basic goods and services. At a hearing of a Senate antitrust subcommittee this month, lawmakers made it clear that they see companies that are allegedly too big to fix in many industries, not just the banking sector. This FCC must now decide whether it wants to stem the swelling tide of concentration, or enable these monopolies.”

Free Press and Stop the Cap! contributed elements of this story.