This digital transport adapter from Motorola is commonly installed on secondary television sets, such as those found in bedrooms, offices, or the kitchen to ensure reception of digital cable television channels without the size and expense of a traditional cable set top box.

Time Warner Cable has announced it will cease analog cable television service within five years, as the cable company embarks on a wholesale transition to all-digital cable.

The announcement came from CEO Glenn Britt during this morning’s investor conference call, and represents a major transition for the cable operator and its customers.

While Time Warner Cable already runs older digital cable systems in New York City and parts of Los Angeles, today’s announcement represents the company’s de-emphasis on Switched Digital Video (SDV), the technology the cable operator initially supported to free up channel space on its systems.  SDV allowed Time Warner Cable to maintain analog cable lineups for consumers who detest cable set top boxes.  Instead of converting the entire lineup to digital, Time Warner changed the way it delivered certain digital cable channels, only sending their signals to viewers in neighborhoods actually watching them at the time.

“We always said we would supplement switched digital video with going all-digital,” Britt said. “Our plan is to migrate all systems to all-digital over the next five years.”

The decision means Time Warner Cable has opted to follow Comcast’s lead towards all-digital systems, instead of trying to support both analog and digital video.

Britt said the company’s first target city for the all-digital switch is Augusta, Maine.  Customers there will be given the choice of taking the cable company’s traditional set top box or new Digital Transport Adapters (DTAs), devices which convert digital signals into standard definition analog video, suitable for televisions where customers may not need or want a full-powered cable box.  DTAs have traditionally been given away in small numbers or rented for a nominal fee (usually under $2 a month) by other cable operators like Comcast.  But Time Warner has not made any specific announcements about pricing for impacted subscribers just yet.

When complete, every Time Warner cable subscriber will need to have either a cable box, a DTA, or CableCARD for every cable-connected television in the home.

While Netflix has grown like wildfire across Canada, providing unlimited streamed video entertainment for $8 a month, a few cable operators at risk of premium channel cord-cutting have responded with their own movie streaming services, at least one that temporarily found itself the subject of controversy when it was introduced a few weeks ago.

Shaw Communications’ Movie Club is that cable company’s answer to Netflix — offering a flat rate streaming service available over broadband or through your Shaw set top cable box for $17 a month ($12 if you forgo HD movies).  For that, Shaw promises unlimited viewing, without any usage caps so long as you stream movies from your cable box and not from your home computer.

But is it worth it?

With the assistance of one of our readers in Calgary, we were able to give Shaw’s Movie Club a trial run.

Availability

Evidently, Shaw Movie Club works best if you live in Calgary or Edmonton, where Shaw has been testing their new “Gateway” system, which is a combination home video terminal/DVR designed to compete with phone company DVR boxes which can record 4-6 shows simultaneously and deliver recordings to multiple sets in the home.  A number of Shaw customers on less-advanced, older cable systems may find the service a lot less convenient to use.  Outside of urban Alberta and in British Columbia, we found instances where customers could request to view Shaw Movie Club titles, but they had to be watched on your cable set top box.  For now, the most aggressive marketing for the service seems to be in Calgary and Edmonton, perhaps for this reason.

The Selection

When we sampled the service, we found about 150 titles available for viewing — hardly a wide selection.  Although many popular, semi-recent movies were available for viewing, the selection was comparable to what one would find from one or two premium movie channels.  Existing premium subscribers may find more than enough to watch from Super Channel or Movie Central On Demand, which are included with your subscription to one or both networks.  In the States, HBO, Cinemax, and Showtime all offer their own virtual “on-demand” channels that let viewers select most of the titles shown on each respective network for instant, on-demand viewing.  Shaw Movie Club felt very much like one of these channels, based on the limited selection.

In comparison, Netflix does not make it easy to count the actual number of streamed movies they have on offer at any one time, but the selection was clearly more substantial on Netflix, with a much deeper catalog.  But Canadians are also punished by Netflix because the service does not yet have agreements in place with studios to stream the same titles to both American and Canadian audiences.  Americans have a much larger selection of titles to stream.  Shaw’s agreements with studios clearly emphasize more current titles, and there are titles available on Shaw’s service that are not available from Netflix.

Winner: Netflix – You have a better chance of finding something to watch on Netflix.

Loser: Shaw Movie Club – But the service may have access to movies you wish Netflix provided.

Shaw's biggest competitor

The Value

At up to $17 a month, Shaw Movie Club is expensive.  In fact, it’s a lot more expensive if you do not subscribe to Shaw’s cable television.  It’s required to sign up for the streaming service.  That seems counter-intuitive to provide video streaming but deny broadband-only customers the opportunity to buy, but not when you consider such services are designed to prevent cable-TV cord cutting, not enable it.  Shaw charges nearly $40 in Alberta for basic cable service, so that’s a steep entry fee to pay before handing over another $12-17 just to stream movies.

For those uncomfortable video streaming on home computers, Shaw’s set top box solution lets you watch shows on-demand directly on your television.

Shaw initially found itself mired in controversy when it appeared they would exempt their video streaming service from their own usage caps — a clear anti-competitive move against Netflix, which does count against your cap.  But Shaw quickly clarified their position to state only set top box viewing was exempt from their caps.  We’re not certain exactly what distinction Shaw is trying to make beyond the political, because data is data — it all arrives on the same cable.  Shaw would argue their video may travel over their “television” bandwidth when delivered to set top boxes and their broadband network when delivered over the Internet.  But Time Warner Cable has shown it can deliver video over its Apple iPad app to cable subscribers over Time Warner’s internal network, which means it costs next to nothing to provide.  We suspect there is nothing technically precluding Shaw from exempting all of its Movie Club viewing from usage caps, beyond the political implications of doing so.

Winner: Netflix – $7.99 a month is an afterthought when you consider how much you can watch.

Loser: Shaw Movie Club – Up to $17 a month is a very steep price to pay for fewer than 200 movie titles to watch.

Video Quality

Both services delivered high quality video, even over a remote connection we used to sample Shaw Movie Club.  Shaw’s HD streaming performed with absolutely no technical flaws, evidence they are paying careful attention to deliver video from networks as close to their customers as possible.  Shaw’s HD streaming was often better than Netflix’s online streaming, but Netflix’s network consumes a lot less bandwidth, an important distinction if you have a large family piling on your broadband connection at the same time.  Shaw’s video is a bandwidth piggy, and will eat into your usage allowance fast if you use it over the Internet.

We recommend watching Shaw’s service over your existing set top box whenever possible.  It’s convenient and won’t count against your usage allowance.

A Tie: Netflix and Shaw Movie Club both deliver excellent quality video with no technical flaws experienced.  Shaw Movie Club has a larger selection of HD movies, but that is tempered by the fact watching them will rapidly erode your usage allowance if watching online.

News Corp.’s Fox television network has announced it will erect a pay wall that will delay access to popular Fox shows for eight days after airing… unless you are an authenticated cable-TV or other pay television subscriber.

The announcement is the first among the major broadcast networks to keep cord-cutters and those who don’t pay for their television entertainment from conveniently watching shows online.  With most Fox shows formerly available for free on Hulu one day after airing, many viewers simply watch programs online, enjoying a reduced number of commercials along the way.

Now, viewers will have to wait a week before those shows become accessible.  Or, they can pay Hulu $7.99 a month for a Hulu+ subscription and watch right away.  Or sign up for cable television.

The pay wall will be introduced Aug. 15 and was constructed at the behest of the nation’s largest cable, phone, and satellite companies to stop consumers from watching shows online for free.  Local Fox stations don’t mind the change either, if it means you will watch your favorite shows on local stations instead of a national website.

Michael Hopkins, Fox’s president of affiliate sales released a statement explaining the change was designed to “enhance the value” of cable, satellite, and telco-TV subscriptions.  Cable companies have been upset about paying retransmission rights fees for Fox’s local affiliate stations, only to see the network give away programming, for free, online.

Hopkins

“We’re concerned that cord-cutting is going to be a problem,” Mike Hopkins, Fox’s president of affiliate sales, said in an interview with the Wall Street Journal. “The more you enable it by putting content out there for free without any tether to a pay-TV subscription, the bigger that danger becomes.”

If Fox is the first broadcast network to erect a pay wall, it likely won’t be the last.  Disney’s ABC is exploring adopting a similar strategy, and CBS had withheld much of its programming from online ventures precisely because it believes it dilutes the value of its shows.  It will likely favor a similar pay television approach.

For consumers, the details of how the pay wall will work could become problematic depending on their pay television provider.  DirecTV is quickly working to keep free access to Fox shows for its subscribers after the pay wall takes effect.  But some cable companies like Time Warner Cable have dragged their feet on TV Everywhere online projects, and subscribers, even with cable TV packages, could still find themselves locked out behind the wall, unless they also have a Hulu+ subscription.

The risk of annoying viewers by keeping them away from their favorite shows could easily spark a renewed interest in piracy.  With a commercial newsgroup account, access to peer-to-peer software or file storage sites like Rapidshare or Megavideo, bypassing the industry’s pay-walls is as easy as finding the shows viewers want to watch, legally or otherwise.

If this is a new way to attract customers, it’s sure stumping marketing experts who are questioning Hawaiian Telcom’s launch of its new cable TV service to compete with Time Warner Cable’s Oceanic Cable.  Nobody knows where exactly the service is available for sale, or for how much, and HawTel officials are not saying.

“If you call Hawaiian Telcom and ask them about the service, they essentially say ‘don’t call us, we’ll call you’ and they are the phone company!” says Oahu resident and Stop the Cap! reader Dan Ho, who first discovered HawTel was getting into the cable business from Stop the Cap!  “I realize we’re talking about another form of U-verse here, but that could still be a good thing for Hawaiians who cannot get Oceanic Cable and are stuck with HawTel’s awful DSL service.”

HawTel’s new fiber-copper hybrid network tested successfully for 250 mystery families who participated in a secretive beta-test.  The new service is expected to be sold mostly in a packaged bundle with extra high speed DSL (presumably up to 25Mbps), a central DVR terminal that can record up to four shows off the company’s digital cable TV package concurrently, and unlimited phone service.

Lester Chu, a HawTel spokesman, wouldn’t tell reporters the prices for the new service, instead offering to accept bills from competing providers and allowing HawTel to competitively bid for your business.  The company also wouldn’t say where the service was for sale, “for competitive reasons,” added Chu.

But HawTel has been licensed to provide service on the island of Oahu, and intends to rollout the service in contiguous service areas, so once the first new customers do go public, we’ll be able to ascertain where the service is slated to be delivered next.

HawTel says they will begin targeted advertising to alert residents when the service will be available.  That traditionally means direct mailers, door hanger tags, and door-to-door visits from sales teams hired by HawTel.

“It’s a crazy way to build excitement for the product, by keeping it a secret,” Ho believes. “More important, I suspect their pricing is not going to be very good if they require customers to bring in a current bill from a cable competitor in order to get a quote.”

Ho should know, he’s a marketing professional himself.

“I suspect the company wants face time with a customer to explain away the lack of visible savings by instead talking up the features they will offer that Oceanic Cable does not,” Ho suggests.

Among those features – the four-recordings-at-a-time DVR, the 250-channel all digital lineup, and the presence of NFL Network, a network Time Warner Cable systems have perennially refused to carry on their basic digital tier because of its cost.

[flv width=”480″ height=”290″]http://www.phillipdampier.com/video/KITV Honolulu Hawaiian Telecom Bring Cable Competition To The Islands 7-7-11.mp4[/flv]

KITV-TV in Honolulu opened their newscast with the mysterious launch of Hawaiian Telcom’s new TV service.  (2 minutes)

[flv width=”360″ height=”290″]http://www.phillipdampier.com/video/KHON Honolulu Hawaiian Telcom launches cable TV service in select location 7-7-11.mp4[/flv]

KHON-TV in Honolulu covers HawTel’s introduction of cable competition on the island of Oahu, even though company officials won’t say where it’s available or for how much.  (Loud Volume Warning!) (1 minute)

The performance doesn't match the promise.

Time Warner Cable took a fine free iPad app allowing authenticated cable TV customers to watch dozens of national cable networks and turned it into a complete disaster in its latest upgrade, now dubbed TWCable TV App for iPad.

Under no circumstances should you consider running this until the inexcusable bugs are worked out in a future release.

We tried this app at Stop the Cap! HQ last evening and ran into immediate problems — troubles shared by the majority of app users who took the time to bottom rate the app in Apple’s App Store.

1. On several attempts, the application claimed we were running a modified version of the Apple iPad 2’s basic software.  While “jailbreaking” iPad to improve the user experience is important for some, it has never been for us, and we are running an unmodified original firmware version of iPad 2.  But you can’t tell that to Time Warner Cable — the app will refuse to run when this error message displays.
2. When we were able to launch the application, we found the expanded channel lineup, which now includes around 100 national cable networks enticing… if we could manage to watch any of them.  Within two minutes of launching any channel, we found a frozen, unrecoverable picture.  The only way to restore viewing was to exit the channel and start again.  It left things completely unwatchable.  A few dozen channels you can watch or 100 you cannot watch?  This was not an improvement.
3. The “interactive program guide” addition allows users to see program listings for up to 7 days. Customers can also configure the guide to display only their favorite channels, in order to avoid scrolling through the entire channel line-up.  That last feature is essential — it will take you 7 days of eternal tedium to scroll through hundreds of channels looking for something to actually watch.  Cable companies need to abandon the traditional “program guide” and deliver an improved service that answers this basic question: what do YOU want to watch.  If I am in the mood for mysteries, show me what I can see.  If I want one of those cheap “true crime” documentaries, let me select from a seedy list of those shows either on now or upcoming.  It no longer matters what is showing on each channel at any time.  We want program content, not a recitation of upcoming programming on the Yarn Channel.
4. The ability to tune the set-top box from within the new guide in the app. Simply tap on a network logo within the iPad program guide or the “watch on TV” button within the program description to tune directly to the channel.  Playing around with this feature only showed one of my set top boxes — the DVR in the living room.  The one in the bedroom is apparently the bad child you want to forget.  It doesn’t show up at all.  This feature turns your iPad into a glorified remote control.  Its most useful function is to annoy your family as you change channels from another room.  Sick and tired of your significant other watching Design on a Dime when you could be watching Columbo?  Just change the channel on them.  Again and again.
5. The new app theoretically allows you to remotely manage your DVR recordings.  I say ‘theoretically’ because it worked only inconsistently.  I repeatedly found recordings I wanted to “manage” were completely unmanageable with the app, exiting with an error message.

Time Warner’s control freak mentality over jailbroken versions of iPad no doubt deals with their nightmare scenario: you might be an “unauthenticated” cable cord cutter trying to watch their networks for free, or even worse, record them for later viewing.  It took all of a few hours for iPad enthusiasts to outwit the cable company and work around this roadblock.

Perhaps it’s wrong to complain loudly about a free app like this, but with all of the negative reviews and basic functionality problems, one wonders who beta tested this thing?