Tiny Ringgold Telephone, which serves 122 square miles of northwestern Georgia, has pulled the plug on the company’s own video IPTV package and is encouraging customers to watch all of their television shows online or through a satellite TV package offered by DISH Network.

Ringgold was in the IPTV business long before AT&T began offering U-verse, having launched video over phone lines back in 2003.  The phone company invested heavily in producing local programming for their customers, including local sports, issues in the news, health and fitness, and educational shows for and about the region.  The hope was that the phone company would give cable subscribers enough reasons to cut the cable cord for good.  They’ve invested heavily to remain on the cutting edge, something uncommon for traditional wireline phone companies.

In 2000, Ringgold announced they would deliver a High Speed Internet connection to every single customer who wanted it throughout their entire service area.  The company has continuously upgraded their facilities, offering traditional copper wire customers bonded DSL service up to 25Mbps and their growing number of fiber customers speeds up to 50/50Mbps.  That’s an enormous difference over other nearby providers, including AT&T, Frontier Communications, and CenturyLink which deliver customers 1-3Mbps DSL with no fiber in sight.  The other alternative is service from Charter Cable, among the worst-rated cable companies in the country.

But that level of innovation isn’t unusual for Ringgold, which has outpaced traditional Bell System phone companies since it was first founded in 1912 with just eight telephone lines.

In 1950, Ringgold was among the first independent companies in Georgia to switch from manual to dial telephones.  By the 1990s, Ringgold realized the future was in fiber optics, and planned to replace a significant amount of copper wiring that had been on phone poles for decades.  The phone company thought it had mastered the ultimate triple-play fiber-optics package of voice, broadband, and television, until their small size got in the way.

Ringgold discovered that “bigger is better” in the pay television business.  The largest cable operators enjoy the best bargaining power for just about everything.  Companies like Comcast and Time Warner Cable can use their enormous customer base to negotiate cut rate pricing on programming and equipment and stand-up to greedy programmers that demand excessive payments for programming.  Ringgold discovered they can’t.

Light Reading highlighted the challenges Phil Erli, executive vice president of Ringgold, spoke about recently:

• Ringgold could not cut a deal with equipment vendors that would deliver DVR and HD functionality at a level above that of the local cable company.  Large set top box manufacturers deal in volume, and smaller players like Ringgold are often left with inferior technology at prices higher than large cable companies pay for the most advanced equipment available.  Erli tried to innovate a new approach using Microsoft’s Mediaroom, but discovered that required a large number of servers too costly for a small phone company to consider;
• Programming costs were completely out of line.  Volume discounting delivers enormous savings, if you are a large-sized national provider.  Large cable companies pay a fraction of the prices independent providers pay for programming, and local broadcast stations held the company hostage on retransmission consent agreements.  Erli noted the local NBC station, presumably in nearby Chattanooga, demanded an incredible $5.25 a month per subscriber.  That rate was so high, it would turn the company’s video venture unprofitable.  Even worse, Erli relates, “these weren’t negotiations, they told me what we would pay.”  Erli realized that just one programmer could make or break Ringgold’s video service profits;
• The company’s video lineup, due to wholesale costs, was inferior to that offered by the local cable company.

Ringgold's broadband network is superior to anything the competition offers in northwestern Georgia.

With these challenges, the phone company decided enough was enough and dropped its video package, redirecting customers to DISH Network for satellite-TV, and more recently to online Internet video as an alternative to pay television.

Something you won't likely see from your cable company.

While most broadband providers treat online video as a parasite, Ringgold sees it as the ultimate business opportunity to reinvent themselves through their broadband service — selling super high speed access to content that someone else provides and has to worry about.

They’re considering a new customer promotion that includes a Roku, Apple TV, or Clearleap-powered set-top box to integrate broadband connections with television sets.  The company is even educating customers about the growing number of programs available for free (or with a low cost subscription) online with an interactive web tool.

Ringgold’s new solution for online video also includes some small revenge on high programming costs, giving subscribers an integrated over-the-air antenna system that can pick up nearly a dozen HD channels, including that NBC station, for free.

[flv width=”640″ height=”380″]http://www.phillipdampier.com/video/Internet TV.flv[/flv]

Here is something you don’t see every day: Ringgold Telephone encourages its customers to get online and watch TV shows for free.  (1 minute)

Phillip "Wants a High Fiber Diet" Dampier

Believe it or not, there are still some people out there who believe wireless broadband, as it exists today, is the future of high bandwidth communications in North America.  Forget DSL, forget cable, forget fiber optics, they say.  Technology like 4G and WiMax are “far superior” and cheaper.

To be fair, most of the people advocating the technology Sprint is in the process of abandoning have a vested interest in stopping fiber broadband projects.  That is because while Verizon continues to sit on its hands expanding its excellent FiOS fiber-to-the-home service, some of the most aggressive fiber projects in the country are being built by your local town, city, or village government.  It’s community-owned broadband, by and for the people in your own area.  Large telecom interests that have always refused to deliver fiber service (or pretend to by using the word ‘fiber’ while not bringing a single strand to your home) have it in for potential competitors that are willing to provide the advanced fiber technology they won’t.

So why aren’t big phone and cable companies providing this level of service?  In a word, money.  Their shareholders don’t like the initial cost of deploying fiber to the home service, even though the technology is superior to what reaches your home today, is infinitely expandable without stringing new cables across town, and can support money-making applications developers and providers have not even dreamed of yet.  With a pervasive lack of competition, there is nothing to overcome Wall Street’s conclusion that fiber doesn’t deliver fast enough profits to justify the initial expense.

When you take Wall Street out of the equation, especially in the telecom sector, the math works very differently.  While the phone and cable company is probably telling you “no,” companies like Google are saying yes in Kansas City.  So are municipally-owned rural co-operative phone and cable companies.  Communities deciding broadband is too important to leave to the phone companies that deliver half their residents 1-3Mbps DSL and call it a day are saying yes to fiber optics as well.

Overseas, fiber networks are being built in countries in Eastern Europe where the economics would never make sense by Wall Street standards, yet residents (and perhaps more importantly new digital economy businesses) are now getting Internet speeds of 100Mbps or better.  The next countries that could import good-paying American jobs might be Lithuania, Latvia, Poland, Romania, and Bulgaria.

So what does it take to adapt to this reality in North America?  Providers that are willing to make a long term investment in fiber broadband — one that may take a few extra years to pay back, but will generate dividends like increased employment, capacity to provide better, faster service, more reliable networks, and earning a piece of the action powering North America’s new digital economy.  If they won’t listen, tell your elected officials to support policies that promote additional competition and back community broadband expansion that can make all the difference between 3Mbps DSL and 100Mbps fiber.

[flv width=”640″ height=”372″]http://www.phillipdampier.com/video/Fiber is Better.flv[/flv]

Watch and share this video with friends and family to educate them about the infinite possibilities of fiber optic broadband and learn why it is superior to usage-capped wireless, slow speed DSL, satellite fraudband, or lopsided cable “High Speed Internet” broadband that delivers high speed in only one direction. (3 minutes)

Five years ago, municipal Wi-Fi projects were enjoying a small boom.  The concept of providing low-cost or free Internet access seemed like a winner because it could provide service to those who could not afford traditional broadband, would stimulate economic development downtown, and possibly attract business as shoppers stopped in cafes or stores to use their wireless devices.  In some communities, just the spectacle of a city-wide high technology wireless network delivered worthwhile bragging rights that adjacent communities didn’t have.

For most city or town officials pondering investment in a Wi-Fi network, the idea germinates from a perceived lack of service from private providers.  If private companies were delivering the service, few communities would spend the time, effort, and money duplicating it.

In the community of Marshalltown, public Wi-Fi in 2005 was a service only found in a small selection of stores and cafes in the central business district.  The Marshalltown Economic Development Impact Committee sought to change that, promoting a plan to construct a free-to-use Wi-Fi network covering a 20-block radius centered on the Marshall County Courthouse.  The community of 27,000 got a three month trial of the downtown Wi-Fi network in 1995, with the city and county sharing 50 percent of its cost, with the remaining 50 percent paid for by private donations.

Mediacom, the cable company serving Marshalltown, was incensed by the notion of a community-owned broadband provider delivering improved (and free) Internet access across the city.  Even worse in their eyes, local government officials were pondering creating a public broadband utility.

Marshalltown (Marshall County), Iowa

It wasn’t long before new, shadowy groups with names like “Project Taxpayer Protection” showed up in town attacking the concept of municipal Internet access.  After a blizzard of brochures and exaggerated claims about “government broadband,” the network became a point of controversy among the locals.

Only later would the community learn the group (whose status as a non-profit was later revoked by the Internet Revenue Service for failure to file timely reports on its funding and activities) was actually funded mostly by Mediacom itself, with the full support of the Iowa Cable Association.

The astroturf campaign against public involvement in Wi-Fi, which could threaten Mediacom’s broadband service profits, was effectively an investment against competition.  It was an effort that paid dividends by late 2005, when the city and Mediacom suddenly announced a new “public-private partnership” to administer and expand the Wi-Fi network.  There were a few important changes, however:

1. Mediacom’s concept of “free” was markedly different than the designers’ original vision.  The cable company had other ideas, placing restrictions on how much “free use” was allowed;
2. Customers who used the newly-announced “free service” got it at speeds not much better than dial-up and definitely slower than 3G;
3. Residential Mediacom broadband customers could get unlimited time on the formerly-free network, if they paid $19.95 a month for 256kbps access;
4. To make the network seem business-friendly, business customers were told they could get up to 10Mbps service for $59.95 a month.

The goal of the partnership, according to Mike Miller, chairman of the Marshalltown Economic Development Impact Committee, was to see low-cost broadband Internet access citywide by the end of 2006.

Oh, and Mediacom insisted on something else: no more talk of a city-created municipal telecommunications provider, at least for a year anyway.

“We commend you on the foresight and vision to do this,” Bill Peard, Mediacom’s government affairs manager, told city officials at the time the deal was announced.

Friends until the community-owned...

Once Mediacom got its hands on the formerly community-owned network, it was the beginning of the end.

Business customers could not get Mediacom to sell them access at the promised price because representatives could not find the offer.

It was much worse for residential users.

Free Wi-Fi access soon became limited to one hour a day, up to 10 hours per month for non-Mediacom customers.  After that, you paid if you wanted more.

City and company officials spent most of their time wrangling over the costs of the service and its future potential.  What city officials were not planning for was the network’s virtual demise at the hands of the cable company.

...free Wi-Fi network is at an end.

Today, free access is a distant memory, as Mediacom pulled the plug claiming there was “limited interest.”

Effectively, Mediacom’s idea of a public-private partnership was the systematic decommissioning of a community’s public Internet alternative, all to protect its own broadband business.

That’s a lesson of caution for any community seeking to team up with private broadband providers.  Marshalltown allowed that partnership to first and foremost serve Mediacom’s business interests, not the public.  Now that network is effectively gone and largely-forgotten.

That suits Mediacom just fine.

Lebanese consumers and businesses are fed up with Lebanon’s archaic Internet infrastructure and the usage limits that come with it.

Now the country is waiting with anticipation as the government prepares to open up new bandwidth from a 3.84 terabit per second underseas cable that passes through the region, but has been left idle since last December.

Lebanon’s Internet is ranked among the slowest in the world, mostly thanks to an over-controlling state telecommunications authority that has priced broadband Internet access into the stratosphere.  Most Lebanese cannot afford the ridiculously slow and expensive “top speed” DSL connections offered by the country’s phone company, offering “up to 2Mbps” speeds for $200US per month.  Instead, most lower income households still use dial-up access, while Lebanon’s middle class settles for 256kbps DSL that still runs a ridiculous $25 a month.

But the 60 percent of the country choosing 256kbps Internet finds even those speeds less than useful when considering they come with a usage allowance of a paltry 3GB per month.  Going over that limit delivers an expensive lesson.  Excess usage is billed at $17 per gigabyte.

Ghanem

Lebanon’s Ministry of Communications, who made the announcement of the forthcoming access improvements, didn’t impress many consumers with word they would “double or triple” the usage cap to celebrate forthcoming speed increases.

“It [is] like entering [the knowledge economy] through a small window,” said Diana Bou Ghanem, head of the the ministry’s ICT office.

Even with the forthcoming improvements, government controls have kept Lebanon’s Internet in the dark ages.  Broadband statistics reveal war-torn Afghanistan and Iraq enjoy faster broadband than Lebanon, and some of the world’s poorest countries like Zambia and Tanzania enjoy speeds twice as fast as those found in downtown Beirut.

Lebanon’s Daily Star newspaper covered the broadband debacle with some alarming reporting suggesting some of the government’s key officials on telecommunications barely grasp telecommunications networks, policies, and practical realities.

For example, former Telecom Minister Charbel Nahhas, a major booster of Lebanon’s forthcoming foray into 3G wireless broadband, seems to believe such networks will deliver up to 20Mbps to Lebanese cell phone users.

Nahhas considers 3G cutting edge for Lebanon, even as the rest of the world prepares to retire it for faster 4G wireless networks.

Telecom Minister Adviser Antoine Boustani seems to think broadband is a tangible resource that can be exported like oil, gas, or electricity.

“We will have an overflow of capacity with [the new underseas cable],” Boustani told the newspaper. “We could even distribute the excess to other countries.”

Ogero is the state-administered phone company in Lebanon.

The Lebanese government and state run phone company — Ogero — have even been willing to celebrate broadband achievements both have regularly failed to meet:

Ogero had planned to host a huge party announcing the [underseas] cable last December, under the auspices of then Prime Minister Saad Hariri. According to sources close to the affair, it was to feature a seated dinner for some 500 persons at the prestigious Pavillion Biel, prime time live television coverage and even Lebanese Opera singer Hiba Kawas, who was commissioned to write a song for the event, performed with a full orchestra. Despite the fact that the Lebanese leadership failed to deliver broadband to its citizens for the past decade, some 10 trophies were to be crafted by the Lebanese sculptor Rudy Rahme and distributed to various officials.

But all this was cancelled when then Telecoms Minister Nahhas received an invitation and challenged Ogero’s role in managing the [underseas] cable and the prime minister’s patronage of it.

Lebanon is following developments elsewhere in the region where broadband usage limits are becoming a thing of the past. When a cartel of Kuwaiti ISP’s threatened to introduce new usage caps in unison, a full-scale consumer revolt forced the government to ban usage caps in the country.

“The Internet has become a cornerstone in development, economy and everyday life in Kuwait,” the country’s telecoms minister, Salem al-Uthayna, said last month in explaining the decision to abolish caps.

Most observers place the blame for Lebanon’s snail-like broadband development at the feet of the government and the state-run phone company, which has blocked efforts to radically change broadband in the country.

Critics accuse both the government and phone company of fearing major market changes, preferring incremental development over a full-scale broadband revolution.  But not everyone is a critic.

“It’s better to look for solutions – play it in a positive way,” said Abu Ghanem, who has worked at the ministry for 15 years. “I don’t want to blame anyone. Just let us work and let us deliver.”

One member of the private sector trying to put Lebanon’s bottom-rated broadband in a different context suggested citizens look on the bright side.

“OK, we are last in Internet [speed] but we are better at other things,” the source added. “Look at the price of real estate in Beirut.”

Netgear WNR3500L Wireless-N Router

The Federal Communications Commission’s efforts to measure America’s real broadband speeds needs you.  The federal agency is looking for American volunteers willing to host a wireless router that can conduct occasional background speed tests and report the results to Samknows, the independent company contracted to manage the testing program.  Stop the Cap! has participated in the project for more than eight months and can report the tests are completely un-intrusive and the router has worked well amongst all of our other broadband and networking equipment.

Samknows will supply you with a Netgear WNR3500L Wireless-N router free-of-charge.  We’ve found the router a tad plasticky, but it has performed well with no serious performance issues, especially after the firmware was updated earlier this year.  The router comes pre-configured with the speed and performance testing protocol built right in.  It conducts various automated tests a few times daily — tests that we’ve never found bothersome while using our broadband service.  It reports results back to Samknows, and by extension the FCC. Once a month you will receive an e-mailed “report card” for your particular Internet Service Provider’s performance.

Time Warner Cable has received high marks from our Samknows router here in Brighton, N.Y.  But we know of plenty of cases where volunteers have successfully been able to call out their providers with less-than-stellar performance results.  Just ask Cablevision, whose dismal performance in the first broadband report from the FCC exposed an obviously oversold broadband network.  Cablevision hurried out press releases trying to deflect blame, but we suspect they are also quietly upgrading their network to ensure no repeat performance of their failing grade in the next report.

The program is a great way to do your part to fight for better broadband in the United States, and you walk away with a free wireless router when it’s all over.

There are some requirements to participate:

• You have a fixed line broadband Internet connection to your residence.
• You use a standalone device to connect to your broadband service (a cable or DSL modem or router combination with modem built-in).
• You have a stable broadband connection (i.e. it doesn’t disconnect frequently). Note that this is just referring to the connection – not the speed.
• You are not a heavy downloader. Our tests can only run when your line below a certain traffic threshold, therefore we would not be able to run any tests if your line is in constant use.
• You have a spare power socket near your existing router (or wherever you plan to connect the unit. Keep in mind that a network cable must run between the unit and your router though! We supply a 1m cable).
• You need to be on one of the ISPs that we’re measuring.
• You are not an employee or a family member of an employee of one of the ISPs being monitored.

With respect to being a “heavy downloader,” what Samknows really means here is that you are not running peer-to-peer file-sharing software 24/7.  They don’t mind if you spend a lot of time with Netflix or other online services.  If your provider delivers inconsistent service with frequent outages, I’d still apply.  The poor results will be reflected in the FCC report.

Participants also have to broadly agree with certain terms and conditions:

• Not to unplug the unit or your ISP’s router unless away for an extended period of time.
• Not attempt to reverse engineer or alter the unit.
• To notify Samknows if and when you choose to change ISPs.
• To return the unit to Samknows should you no longer wish to be involved (Samknows to pay reasonable postage costs).
• To connect the unit in the way described in the documentation.
• To keep Samknows updated with valid contact details (i.e. email and postal address).

In our experience, we can offer some clarifications here:

1. They don’t care if you unplug equipment during a storm or for other short-term periods;
2. They do allow you to run the equipment in “bridge mode,” meaning you can still rely on your primary router, leaving the Netgear Samknows router as an adjunct to your home network;
3. You are allowed to apply firmware upgrades, as available, so long as they retain the performance testing protocol.

Applying is easy enough.  Simply complete the online form and Samknows will contact you when the next round of routers is prepared to ship.  It typically takes several weeks between rounds, so don’t expect an immediate reply.  The router will be sent to you through UPS or FedEx, no signature required.  The testing program is scheduled to last up to three years.