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Cricket Raising Wireless Broadband Prices Again; Announces Data Roaming On Sprint’s 3G Network

Phillip Dampier July 13, 2011 Cricket, Data Caps, Wireless Broadband 3 Comments

Leap Wireless’ Cricket is raising prices $5 a month on its prepaid 3G mobile broadband service for the second time in nearly a year, with the announcement the company will offer limited data roaming on Sprint’s 3G network.

In return for being able to access Cricket mobile broadband outside of the company’s highly limited network of cell towers, the price has to increase, according to statements made on Cricket’s website.  Cricket will now sell three different broadband plans, all without a contract:

$45/month for 2.5GB, $55/month for 5GB, or $65/month for 7.5GB

But there are a number of catches.

First, your service will be terminated if you do not live in a zip code where Cricket provides its own cellular service.  The company is only interested in selling service to customers who will primarily use it inside of its own coverage areas.  Second, if you are caught data roaming on Sprint’s network for more than 50 percent of your monthly usage, the company can throttle your speed to dial-up for at least one month or terminate your account.

These pricing changes could also impact certain grandfathered Cricket mobile broadband customers, some of whom are still paying Cricket’s rate of $40 a month for up to 5GB of usage that was being sold until last summer.  Who will pay the added $5 bite depends on when and where you activated your account:

Customers activated prior to August 2, 2010: You are likely grandfathered on Cricket’s $40 a month plan, good for up to 5GB of usage per month.  Most of these customers never activated last year’s newly introduced limited 3G mobile data roaming, so they will not be able to use their service outside of a Cricket service area.  They will not see a rate increase unless they opt-in to “roaming” service from a menu on their wireless device’s configuration panel.  If you opt in, you cannot opt back out.

Customers who purchased their device at Best Buy, Wal-Mart, or Radio Shack at any time: You are not eligible for 3G data roaming service at this time.  You will not see a rate change unless and until that changes.

Customers activated after August 3, 2010: Your device was activated with 3G roaming capability and you will be impacted by the price change.  Existing customers on an impacted account will receive Nationwide 3G coverage beginning July 12.  The first bill with increased pricing will be for customers with a bill due on August 11.  Your bill will see an increase on or after this date.  Technically that equals one month of free roaming coverage.

Cricket's new data coverage map, with Sprint roaming included.

For some customers, this is quite a price increase from two years ago when the company claimed to provide “unlimited” 3G wireless broadband service for $40 a month.  Customers soon learned Cricket’s definition of “unlimited” meant around 5GB of usage before the company throttled broadband speeds to near dial-up for the remainder of the billing month.  By last summer, “unlimited” was gone, replaced with usage allowances enforced by the aforementioned “fair access policy” speed throttles.

Although the company touts the service will run at speeds up to 1.4Mbps, in reality, most will see speeds much lower than that.  From Stop the Cap! headquarters in Rochester, N.Y., we routinely see speeds on Cricket’s 3G network operating at between 300-600kbps.

Cricket still delivers a cheaper plan over Sprint-owned Virgin Mobile, which charges $50 for 2.5GB.  For those who want more, Clearwire is still pitching 5GB of usage on Sprint’s 3G network and “unlimited” use on its 4G network, although “unlimited” really isn’t when the provider deems you a heavy user and throttles your speeds.  T-Mobile offers a data pass for some of their customers allowing 1GB of data for $30, 3GB of data for $50 — all prepaid.

Alaskan Snow Job: GCI Selling Unlimited Broadband That Isn’t

unlimited

Main Entry: un·lim·it·ed
Pronunciation: \-ˈli-mə-təd\
Function: adjective

1 : lacking any controls : unrestricted <unlimited access>
2
: boundless, infinite <unlimited possibilities>
3
: not bounded by exceptions : undefined <the unlimited and unconditional surrender of the enemy — Sir Winston Churchill>

An Alaskan Internet service provider is baffling its broadband customers with a blizzard of BS regarding just how unlimited its “unlimited” service plans really are.

A Stop the Cap! reader in The Last Frontier drops us a note to alert us of yet another provider trying to pull a fast one on its customers.

GCI markets cable-TV, telephone and broadband service in larger communities across many parts of the state.  Its broadband service, dubbed “Xtreme,” offer DSL-like speeds at a significant price premium over what users in the lower 48 pay for Internet access.

Since 2007, our reader writes, GCI offered customers a deal.  In return for letting the company provide all of your telecommunications needs — cable, phone, and Internet, GCI would provide you with unlimited broadband service.  The triple-play package was sold for at least $80 a month, and many customers agreed to the bundled route to avoid GCI’s restrictive, data-capped plans sold to its broadband-only customers.

GCI is now reneging on its end of the deal thanks to a creative redefinition of the word “unlimited.”  For the convenience of those who may be English-challenged, Stop the Cap! has provided the Merriam-Webster definition of the word “unlimited” above, which hasn’t changed much since its first use in the 15th century.

Broadband providers like GCI think they are clever enough to change all that.

Much to the chagrin of GCI’s bundled customers, the company unfairly slapped a “Fair Access Policy” on all of its unlimited customers on April 1st.  Customers started receiving usage warnings this spring, which came as quite a surprise for an “unlimited” service plan.  But the company insists it hasn’t limited its “unlimited” plans at all:

GCI offers some cable modem Internet service plans with “unlimited downloads”, meaning GCI does not bill customers additional fees for usage in a given month.

Actually, that isn’t the meaning of “unlimited” at all, no matter how much the company wishes it was.  Again, see the definition above.

In fact, even using GCI’s own definition, nonsensical as it is, it isn’t reality-based either.

Customers who exceed the arbitrary limits GCI determines as “fair,” could be subjected to higher pricing.  GCI’s website currently lists the overlimit fee starting at an impenetrable $0.005 per megabyte, which sounds pretty low until you realize it’s $5.00 per gigabyte, which is significantly higher than what most other naughty cappers charge.  On slower speed plans, GCI’s overlimit fee is a whopping $0.03 per megabyte — $30 per gigabyte.

What happens when you overuse your GCI unlimited Internet?  GCI will contact you to discuss your account and then ask you to agree to either reduce usage or pay additional fees for usage in a given month.

GCI loves to make its limits look mighty big by representing them in megabytes instead of the more commonly used gigabyte measurement.  They also include the usual comparisons: over 10,000 web pages, 250,000 e-mails, 1,000 pictures, etc.  On the lower speed plans, GCI avoids defining the far-smaller allowances for higher bandwidth services like near-DVD HD video streaming some Alaskan families may want to use during those cold and dark Alaskan winter evenings.

Here are the limits GCI assigns to its “unlimited” service plans:

Plan Name Usage
Ultimate Xtreme 40,000 MB
Ultimate Xtreme Family 60,000 MB
Ultimate Xtreme Entertainment 80,000 MB
Ultimate Xtreme Power 100,000 MB

That’s usage ranging from 40-100 gigabytes.  What this illustrates yet again is that Internet Overcharging schemes are ridiculously arbitrary.  A provider in rural Alaska defines “fair” use of its slowest speed “unlimited” broadband tier (3 Mbps/512 Kbps for $45 a month) at 40 gigabytes.  Meanwhile, Frontier Communications considers it fair to define its DSL service usage allowance at just 5 gigabytes per month.  Comcast says 250 gigabytes a month is fair.  AT&T’s wireless smartphone data plan now carries a 2 gigabyte limit AT&T claims is about right.

As is also commonly the case among Internet Overchargers, any unused allowances do not “roll over” to the next month.

GCI considers anyone exceeding these limits engaged in continuous high-volume data transfers, extensive use of streaming video and peer-to-peer file sharing programs, or using an unsecured wireless signal everyone in the neighborhood has hopped on to use.  But just backing up your family computer through an online backup service over a month could easily put you over these limits.  If a “mutually agreed on” solution cannot be reached to either limit your use or increase your price, GCI will show you the door.

Essentially, GCI hobbles its broadband service plans by imposing limits on services that could challenge some of its other products.  For standalone broadband customers, GCI builds in plenty of protection against customers potentially using its Internet service to bypass its cable and phone offerings, despite some recent speed and usage allowance increases.  How much online viewing will you feel safe doing on some of these Internet service plans:

Standalone Xtreme Plans Current Speeds & Included Usage New Speeds & Included Usage Usage Allowance Increase
Xtreme 1 Mbps/512 Kbps – 5.12 GB usage 3 Mbps/512 Kbps – 7.5 GB usage 2.38 GB
Xtreme Family 2 Mbps/512 Kbps – 10.24 GB usage 6 Mbps/512 Kbps – 15 GB usage 4.76 GB
Xtreme Entertainment 3 Mbps/768 Kbps – 20.48 GB usage 8 Mbps/768 Kbps – 25 GB usage 4.52 GB
Xtreme Power 4 Mbps/1Mbps – 30.72 GB usage 10 Mbps/1Mbps – 40 GB usage 9.28 GB

Monthly service fees

Standalone Xtreme Plans Anchorage, Fairbanks, Juneau, Kenai, Mat-Su, & Soldotna Ketchikan, Petersburg, Seward, Sitka, Valdez, & Wrangell
Xtreme $44.99/m $54.99/m
Xtreme Family $54.99/m $64.99/m
Xtreme Entertainment $74.99/m $104.99/m
Xtreme Power $104.99/m $154.99/m

Our reader in Alaska thinks the usage limits are unjustified considering GCI’s capacity, and its prices:

GCI has well over 600 Gigabits of capacity across two undersea fiber optic cables.
Since 2007, the only way to get an unlimited download option for the company’s various speed tiers was through its bundled packages.  With the new limit on “unlimited” downloads, GCI fraudulently misrepresents its service to Alaskans.

GCI is the poster child for the cable industry’s push for metered billing. I think you’re well aware that cable companies view metered billing as an anti-competitive solution to fend off emerging competition from online content providers like Hulu and Netflix Online. Time Warner backed down when confronted with the possibility of regulation for the entire industry. They will however try again if companies like GCI continue to have success over a long term. This is why it’s imperative that groups like Stop the Cap! fight beyond your region and get regulation passed to bar forced bundling and data transfer limits entirely. Content providers (video services) should be separate entities from network providers (ISPs). It’s the only way to keep rates low and businesses competitive. Thank you for keeping up the good fight.

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