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Online Video Hits Corporate Roadblocks – Google TV Blocked By Networks, Hulu+ Gets Thumbs Down

Phillip Dampier October 25, 2010 HissyFitWatch, Online Video, Video 4 Comments

Early adopters of Google TV will find nothing but frustration if they want to watch ABC’s “Modern Family” and Fox’s “Glee” with the new broadband-driven TV service.  They can’t, thanks to America’s content companies erecting Berlin Wall-like blockades of programming the service was supposed to provide.

Google TV has already come under a state of siege from a coordinated campaign by the four major broadcast networks to keep programming off the new service until Google agrees to pay retransmission consent fees.  Even Hulu, which delivers online access to hundreds of shows for free, has successfully manned the barricades to keep “unauthorized” Google TV out in the cold.

Some of the virtual barbed-wire fences have become so sophisticated, many wonder whether the biggest players in online video are spending more time and energy on innovating new ways to stop people from accessing content than on actually delivering it.

For a service trying to gain attention out of the starting gate, Google TV has remarkably little mainstream programming to show on it.  To date, their most significant content partners are HBO’s Go service, available only to authenticated HBO subscribers, Turner’s TNT and TBS channels, also only available to current cable, satellite, or telco-TV video subscribers, and a CNBC “app.”

The spat between Google and the broadcasters is similar to the one between Cablevision and Fox in suburban New York City — until a company like Google agrees to pay a fee for the right to deliver content already given away for free online, the online portals that provide access will identify and block Google TV customers from accessing any of it.

Those fees are likely to be passed down to subscribers, and now some are wondering just how successful ventures like Google TV can be if consumers have to pay another monthly TV bill.

Wall Street is one, Variety notes:

Richard Greenfield, analyst for BITG Research, is a keen observer of the struggle for TV programmers to make money through Internet distribution of their high-priced programming. Amid the retrans battles for the major broadcasters, putting too much content online for immediate viewing, even with embedded advertising, undercuts their business and their rationale for seeking top dollar from subscription TV providers.

“We find it harder and harder to comprehend how broadcast television stations can demand retransmission consent fees from multichannel video providers, but at the same time place their content online for free,” Greenfield wrote in a research note titled “Broadcast TV Manifesto: If You Want to Be Paid Like Cable Nets, Start Acting Like Cable Nets on the Web.”

“While we acknowledge that the greatest value from retrans is access to sports programming (NFL, MLB, etc.) and other live events (‘American Idol’ finale, Oscars, etc.), none of which are streamed online for free, how can broadcast TV stations (and in turn broadcast networks) maximize value when so much content is being given away?”

That’s a major problem for any business plan, but excessive fees could also destroy interest in Google’s nascent entry into the world of online entertainment television.  Consumers already face steep hardware costs up to $300 just to make Google TV work.  Whether they would also part with a monthly subscription fee should not be too difficult for the folks in Mountain View to answer.

In fact, it’s the same answer Hulu’s owners are getting from viewers about its Hulu Plus pay-TV service, which delivers the same commercials as its free companion and charges $10 a month to watch them.

Subscribers to Hulu’s premium tier were promised access to entire runs of popular shows, programming not available on its free alternative, and a library of episodes that don’t expire and disappear after a few weeks.  But many paying customers complain Hulu Plus still limits most of its shows and offers few exclusives. Even less-in-demand shows like Fox’s “COPS,” profiling the criminally stupid for more than 23 years, remain limited on the premium (and free) service to a single month of episodes.

But nothing causes more annoyance than Hulu’s recently-increased advertising load, dumped equally on both sides of the pay wall.

“Why should I pay $10 a month when I get (mostly) the same shows for free on Hulu, and have to watch the same ads?” asks our reader Stephanie.  “It should be one or the other — ad-free pay or ad-supported free.”

Because Stephanie is hardly alone in asking that question, there are reports Hulu is about to slash its premium asking price in half to attract more subscribers.

Peter Kafka, who writes The Media Memo for All Things Digital, wrote Hulu is preparing to change its pricing as early as this week.

The idea is that paying subscribers get access to a deeper catalog of TV shows and movies than what the free service offers, as well as the ability to watch Hulu on devices like Apple’s iPhone and iPad, Microsoft’s Xbox 360 game machine and Internet-connected TVs from Samsung and Sony.

But a price cut would indicate that consumers haven’t bought in to the pitch. That shouldn’t be a shock, considering the other video options that consumers have, and the limits that Hulu’s content providers have placed on the service.

But even at half-price, many former Hulu Plus customers won’t be back.

Zwei, commenting on the rumored price change, said he dropped his subscription before the first month was up because of the Hulu’s byzantine rules and technical limitations over how premium shows can be accessed.

Watch it their way or not at all.

“You aren’t guaranteed the ability to stream to anything but your computer! “Fringe?” Not available to stream to my other devices. “Caprica?” Not available to stream to my other devices.  Why the heck would I want to pay $10 a month if I still have to watch a lot of the content on my Mac,” he writes.

Paul notes it’s also hard to attract paying customers when most of your library consists of old shows already rerun into the ground:

“The problem is that they are cutting all the most appealing content from the service, Hulu Plus has a huge catalog of content, but it’s 95% leftovers from the 80’s.  Give us current content when and how we want it (quickly and on the devices we want) and people will pay for it, even more than $10/mo.  But if they give us 20 year-old content that we might not even have liked the first time, they shouldn’t expect our money,” Paul says. “It’s funny when they get worked up about piracy too. It’s just another market force — people only go to it when they don’t have other valid options,  just like they’re doing here.”

Networks increasingly treat their programming as a valued commodity that can be sold, re-purposed, re-packaged, and re-sold again and again.  Syndication, DVD box sets, online rental, cable company on-demand, and online ad-supported streaming each can fetch plenty of money, and many agreements include temporary restrictions on other distribution mechanisms to avoid “diluting” the programming’s value.

Consumers don’t care about these restrictions, because many will simply search out the shows they want regardless of the source — legal or otherwise, preferably for free.

[flv width=”640″ height=”500″]http://www.phillipdampier.com/video/Google TV 10-25-10.flv[/flv]

Two reports about Google TV — a review of the service from KSTU-TV Salt Lake City’s ‘Kurt the Cyberguy’ and a report from KTBS-TV in Shreveport, Louisiana (5 minutes)

Time Warner Cable’s Remote DVR Programming Service is Here

Phillip Dampier October 21, 2010 Consumer News, Editorial & Site News, Online Video, Video 1 Comment

Get used to seeing this screen because we saw it for minutes on end when testing Time Warner's new Remote DVR service.

Time Warner Cable has launched its free Remote DVR programming service throughout the country, allowing customers to remotely manage their DVRs from the cable company’s website or through a smartphone application.

Stop the Cap! gave the service a test run this morning to see how well it works.

Here are some of our early impressions using the online, web-based interface (we did not test the smartphone application):

1.  The service is in beta and it showed.  Our first attempt to use the system this morning was laboriously slow, taking 30 seconds or more to change pages.  Things worked better as the morning progressed, but it still suffers from sluggish responsiveness.  Several features failed for us occasionally, such as deleting some scheduled recordings remotely.  After two minutes or more of waiting, we gave up.

2.  The application was generally intuitive and we did not need a lot of hand-holding to get started. But at the same time, the usefulness of the application itself was limited.  Scrolling through the online program grid was as tedious as the using the television version.  It’s fine if you know exactly what you want to watch and what channels to check, but terrible for browsing through hundreds of channels.

3.  The search and browse functions are far too limited to be useful.  It is impossible, for instance, to search just for movies.  Categories are too broad to be of much use, and many are missing.  “Drama” and “Action” included everything from a documentary to a series to a movie.  Netflix succeeds where Time Warner fails.  Their search categories are much better — documentaries, TV series, horror, foreign and classic films, and many more make it far easier to drill down to the type of show you want to see.  Netflix even offers sub-categories, helping people find similar programs to watch they never realized were available.

4.  Changing the name of the DVR from its hexadecimal default did not work consistently.  When we tried to rename ours to “Living Room,” sometimes it appeared that way, other times it defaulted back to the cryptic “DVR 00:xx:92.E9.xx.xx” (we replaced some numbers and letters with “x”).

5.  The more scheduled recordings you have, the more ponderous the application seemed to work.  We tried deleting some series (which did not always work either) and it helped responsiveness.  If you use your DVR a lot, you may find using Remote DVR a patience-testing experience.

6.  There did not seem to be an indicator as to how much recording space you have remaining or what is already stored on your DVR.

Time Warner customers who use smartphones and other Web-enabled mobile devices can access “Remote DVR Manager” at mdvr.timewarnercable.com.

[flv width=”640″ height=”500″]http://www.phillipdampier.com/video/TWC Introducing Remote DVR.flv[/flv]

Time Warner Cable produced this video to help introduce customers to its Remote DVR service, explaining how to register and get started with the free service.  (1 minute)

Misrepresenting Broadband Stimulus Benefits: A Case in Point on Rhode Island

Phillip Dampier October 20, 2010 Broadband Speed, Competition, Editorial & Site News, Public Policy & Gov't, Video Comments Off on Misrepresenting Broadband Stimulus Benefits: A Case in Point on Rhode Island

Rhode Island politicians and some local television stations are celebrating a $21.7-million federal stimulus grant awarded to a non-profit consortium of educational, governmental and health-care organizations to construct a new fiber optic network that some claim will help “improve broadband service” for Rhode Island residents.

Unfortunately for residents of the Ocean State, the proposed network of 339 miles of fiber cable represents an example of “look, but don’t touch.”

The OSHEAN (pronounced ‘Ocean’) project is yet another example of an institutional network that is strictly off-limits to residential homeowners, unless they happen to use the service at an area school or library.

But politicians who appear at announcement ceremonies to celebrate stimulus awards, and the media that covers them, far too often sell the benefits of such projects to residents who can’t ultimately use the service their tax dollars are helping to fund.

Many parts of Rhode Island already receive access to fiber service from Verizon FiOS, which represents another reason to keep consumers out.

“Verizon would object strenuously if this stimulus grant allowed OSHEAN’s network to be available to anyone who wants access,” writes our reader Mike who lives in Providence.  “So to keep Verizon and other providers quiet, the network promises not to directly wire any residence or individual business who wants access.”

Instead, the network will predominately benefit Brown University, the City of Providence, Lifespan hospitals, the Rhode Island Division of Information Technology, the University of Rhode Island and the U.S. Naval War College.

[flv width=”480″ height=”380″]http://www.phillipdampier.com/video/WPRI Providence Providence RI to get statewide fiber optic network 10-17-10.flv[/flv]

Here is WPRI-TV in Providence misleading viewers about the benefits of a broadband stimulus award, suggesting it will somehow improve residents’ Internet service.  (1 minute)

Chula Vista Telecom Tax Controversy Causes War of Words Between Cox, City Officials

Phillip Dampier October 20, 2010 Cox, HissyFitWatch, Public Policy & Gov't, Video 2 Comments

A controversial proposition on the ballot to extend a 1970 telecommunications tax to cell phones and “digital phone” service that largely did not exist when the tax was originally enacted has created a war of words between Chula Vista, Calif., mayor Cheryl Cox and the cable company that bears her last name (but no relation) — Cox Cable.

The proposed tax extension would broaden the types of telecommunications services that are subject to it, including Cox Cable’s “digital phone” service and broadband.  Cox officials appeared at city council meetings to oppose the tax, saying it would result in higher bills for customers.

But when Cox went on the air with “informational ads” the mayor accused of undermining support for Proposition H, Cox and the cable company started trading barbs in the local media.

Now the controversy has drawn the attention of San Diego’s local ABC affiliate.  On Monday, Mayor Cox accused Cox Cable of punishing the city by withdrawing free Internet access at the end of the year for City Hall, public libraries, and public safety agencies including the fire and police departments.

Mayor Cox called the timing of Cox’s announcement suspicious, coming the same day she did an interview complaining about Cox on San Diego’s KGTV-TV.

Under the terms of Cox’s franchise agreement with the city, Chula Vista was supposed to receive free Internet service through 2019, but now the cable company is reneging on the deal, a charge Cox Cable vigorously disputes.

Mayor Cox

With Chula Vista’s current budget crisis, the cash-strapped city is weighing the $30,000 a year it will cost to obtain the service at Cox Cable’s business rates, which could cause the city’s 1,012 computers, most available to the public, to lose access Jan. 1st.  Mayor Cox is also concerned the police department will lose its own connection, which it uses to communicate with other police departments and the Department of Justice.

The tax at the center of the debate, known as the City’s Utility Users’ Tax or U.U.T., amounts to 5 percent and is charged primarily to landline telephone customers.  Because of the way the tax ordinance was worded in 1970, technology changes that have taken place since have allowed more residents to escape paying the tax by switching to cell phone service or “digital phone” Voice Over IP service offered by Cox Cable or other broadband providers.

As a result, potential revenue earned from the tax has dropped over the years, especially as residents disconnect landline service.  With Chula Vista facing a $4 million deficit in the city budget, city officials are looking for new revenue sources.

Proposition “H,” before local voters Nov. 2nd, would keep the rate at 5 percent, but extend the tax to other telecommunications services, including:

  • Wireless communications
  • Text Messaging
  • Prepaid/Postpaid telecommunications
  • Private communication services
  • Paging
  • VoIP
  • Toll free numbers

“Proposition H is all about continuing to fund the services we all benefit from: maintaining streets and parks, keeping libraries open, and the police protection and fire services that keep us safe,” Mayor Cheryl Cox wrote in a recent guest editorial in the San Diego Union-Tribune.

City officials are warning that without the estimated $5.6 million in estimated revenue from the tax, the city will have to cut services to cover the budget shortfall or raise other taxes.

Like many cash-strapped communities and states who have watched tax receipts plummet from dramatically lower property tax collections and increases in funding mandates, Chula Vista is trying a combination of budget cuts and tax increases to cover the difference.  But local voters are in no mood for tax increases, and last year rejected a proposal to raise the area’s sales tax by one percent.

Judging from the well-organized opposition campaign, local voters may be on track to disappoint the city a second time.

Mayor Cox’s editorial advocating approval of the tax extension even met resistance from the newspaper it was printed in:

But business and taxpayer organizations question that claim and contend the long-term tax hike could be much bigger than 5 percent as new communications devices come to the fore. They argue Chula Vista hasn’t done enough to shore up its finances long-term to deserve voter support of a tax increase.

On balance, we agree. While city leaders have overseen some $40 million in budget cuts and eliminated 259 jobs, they mostly have been AWOL on one of the most crucial issues in modern government finance: the extreme cost of public employee pensions.

[…]This framing of the debate is not fair to Chula Vista taxpayers who now cover the entire cost of pensions that allow city firefighters and police officers to retire at age 50 with 90 percent of their final annual pay and general employees to retire at age 60 with 90 percent of annual pay.

These policies must be recognized as unsustainable and then be drastically changed. Only when that happens will Chula Vista’s leaders have the credibility to ask voters to raise their own taxes.

Vote no on Proposition H.

The San Diego South Chamber of Commerce ridiculed the tax as a “dash for cash” and many area small business associations are also opposed.

While the debate rages, the mayor’s office accused Cox Cable of being too cute by half by pretending to be a “neutral” party.  The cable company claimed its ads were “informational” and did not take a position either for or against the proposition.

But KGTV notes the ad only mentions groups opposed to the tax — no supporters, and ends with the tagline, “Proposition H: It’s not what it seems.”

An expenditure report obtained by 10News shows Cox Communications spent more than $2,400 on the Proposition “H” ad and additional literature. The report also lists money going towards Proposition H opposition. A Cox spokesman said they wanted to choose “neutral” but had to chose between “support” and “opposed” on the filing.

[flv width=”640″ height=”500″]http://www.phillipdampier.com/video/Chula Vista Debate 10-20-10.flv[/flv]

Three reports from KGTV-TV San Diego trace the dispute over the tax over the last few months.  Also included is a portion of a video from a taxpayer’s group opposed to the telecom tax.  (13 minutes)

Finding a Compromise for Net Neutrality: How Many Loopholes Do You Want?

Phillip Dampier October 19, 2010 Broadband "Shortage", Broadband Speed, Data Caps, Editorial & Site News, Net Neutrality, Online Video, Public Policy & Gov't, Video Comments Off on Finding a Compromise for Net Neutrality: How Many Loopholes Do You Want?

With continued inaction at the Federal Communications Commission, some stakeholders in the Net Neutrality debate continue to file comments with the Commission trying to find a “third way” to bring about guarantees for online free speech and access while softening opposition to “network management” technology that allows providers to manipulate broadband traffic.

Among such filers is the Communications Workers of America, which seeks a “middle-ground approach” to protecting a free and open Internet.

The CWA has always maintained its feet in two camps — with consumers looking for improved broadband and with the communications companies that employee large numbers of the union’s members, who will build out those networks and provide service.

The union shares our annoyance with FCC Chairman Julius Genachowski for his complete inaction on broadband policy thus far.  In short, the Commission keeps stalling from taking direct action to reclassify broadband as a telecommunications service, restoring its ability to oversee broadband policy lost in a federal appeals court decision earlier this year.

The CWA used a piece by David Honig from the Minority Media and Telecommunications Council (MMTC) to echo its own position:

MMTC isn’t alone in being frustrated with the FCC’s disappointing attitude toward real action this past year. In a recent interview with the Wall Street Journal, FCC Chairman Julius Genachowski expressed impatience with the glacial pace of policymaking at his Commission. Although he mentioned that the FCC, under his direction, has implemented some notable reforms, he conceded that “there is still a lot to do.”

Unfortunately, regardless of how earnest the Chairman is in his desire to move forward with the business of policymaking, his actions speak much louder than his words. Indeed, his yearlong pursuit of network neutrality rules — first via a traditional rulemaking proceeding and, most recently, via an effort to reclassify broadband as a telecommunications service — has cast a long and almost suffocating pall over many of the items that the Chairman wishes to act upon. His inaction on civil rights issues — especially EEO enforcement — is just one example of how paralyzed the agency has become.

Recent news that Congress will not move forward to address the regulatory questions that currently vex the Commission (e.g., whether the FCC has authority to regulate broadband service providers) could embolden the Chairman to adopt the sweeping regulatory changes for broadband that he proposed earlier this year. Doing so in the absence of Congressional action would only invite immediate legal challenges that would mire the FCC in litigation, appeals, and remands for years to come.

To put it plainly, the FCC is stuck. Although it recently adopted some promising orders related to broadband (e.g., new rules for accessing new portions of wireless spectrum called “white spaces” and for enhancing access in schools and libraries), the Commission has failed to move forward with implementing core provisions of its monumental National Broadband Plan.

The union last week also submitted its latest round of comments requested by the Commission, this time to broaden its position on a proposed compromise.  We’ve delineated which of the proposals we believe are primarily pro-consumer (in green), pro-provider (red), and which fall straight down the middle (blue):

  • First, wireline broadband Internet access providers (“broadband providers”) should not block lawful content, applications, or services, or prohibit the use of non-harmful devices on the Internet.
  • Second, wireline and wireless broadband providers should be transparent regarding price, performance (including reporting actual speed) and network management practices.
  • Third wireline broadband providers should not engage in unjust or unreasonable discrimination in transmitting lawful traffic.
  • Fourth, broadband providers must be able to reasonably manage their networks through appropriate and tailored mechanisms, recognizing the technical and operational characteristics of the broadband Internet access platform.
  • Fifth, the Commission should take a case-by-case adjudication approach to protect an open Internet rather than promulgating detailed, prescriptive rules.

The first and third principles are strongly pro-consumer, although as we’ve seen, providers have a tendency to want to define for themselves what is “harmful,” “unjust,” or “unreasonable” and impose it on their customers.  We’ve seen provider-backed front groups argue that the concept of Net Neutrality itself is all three of these things.  Any rules must be clearly defined by the Commission, not left to open interpretation by providers.

The second principle cuts right down the middle.  Consumers deserve an honest representation of broadband speeds marketed by providers (not the usual over-optimistic speeds promised in marketing materials), and transparency in price — especially with gotchas like term contracts, early cancellation penalties, overlimit fees, etc.  But providers can also go to town with abusive network management they’ll market as advantageous and fair, even when it is neither.  Just ask customers of Clear who recently found their “unlimited” wireless broadband service, marketed as having no speed throttles, reduced in speed to barely above dial-up when they used the service “too much.”  Clear says the speed throttles are good news and represent fairness.  Customers think otherwise, and disclosure has been lacking.

The fourth and fifth principles benefit providers enormously.  Network management itself is neither benevolent or malicious.  The people who set the parameters for that management are a different story.  A traffic-agnostic engineer might use such technology to improve the quality of services like streamed video and Voice Over IP by helping to keep the packets carrying such traffic running smoothly, without noticeably reducing speeds and quality of service for other users on that network.  There is nothing wrong with these kinds of practices. There is also nothing wrong with providing on-demand speed boosts on a pay-per-use basis, so long as the network is not oversubscribed.

But since providers are spending less to upgrade their networks, providers may seek to exploit these technologies in a more malicious way — too stall needed upgrades and save money by delivering a throttled broadband experience for some or all of their customers.  If customers can be effectively punished for using high bandwidth applications, they’ll reduce their usage of them as well.  That’s good for providers but not for customers who are paying increasing broadband bills for a declining level of service.

Some examples:

  • Customers using high bandwidth peer-to-peer applications can have their speeds throttled, sometimes dramatically, when using those applications;
  • Internet Overcharging schemes like usage caps, overlimit fees, and “fair access” policies can discourage consumers from using services like online video, file transfer services, and new multimedia-rich online gaming platforms like OnLive, which can consume considerable bandwidth;
  • Preferred content can be “network managed” to arrive at the fastest possible speeds, at the cost of other traffic which consequently must be reduced in speed, meaning your non-preferred traffic travels on the slow lane;
  • Providers can redefine levels of broadband service based on intended use, relegating existing packages to “web browsing and e-mail” while marketing new, extra-cost add-ons for services that take the speed controls off services like file transfer and online video, or changes usage limits.

The CWA runs the Speed Matters website, promoting broadband improvements.

It is remarkable the CWA seeks to allow today’s indecisive Commission to individually adjudicate specific disputes, instead of simply laying down some clear principles that would not leave a host of loopholes open for providers to exploit.

Big players like Comcast, AT&T, and Verizon have plenty of money at their disposal to attract and influence friends in high places.  If the Commission thought Big Telecom’s friends in Congress were breathing down its neck about telecom policy now, imagine the load it will be forced to carry when these companies seek to test the Commission’s resolve.

Opponents of Net Neutrality claim broadband reclassification will leave providers saddled with Ma Bell-era regulation.  But in truth, the FCC can make their rules plain and simple.  Here are a few of our own proposals:

  1. Network management must be content-agnostic.  “Preferred partner” content must travel with the same priority as “non-preferred content;”
  2. Providers can use network management to ensure best possible results for customers, but not at the expense of other users with speed throttles and other overcharging schemes;
  3. Providers can market and develop new products that deliver enhanced speed services on-demand, but not if those products require a reduction in the level of service provided to other customers;
  4. Customers should have the right to opt out of network management or at least participate in deciding what traffic they choose to prioritize;
  5. Providers may not block or impede legal content of any kind;

In short, nobody objects to providers developing innovative new applications and services, but they must be willing to commit to necessary upgrades to broaden the pipeline on which they wish to deliver these services.  Otherwise, providers will simply make room for these enhanced revenue services at your expense, by forcing a reduction in your usage or reducing the speed and quality of service to make room for their premium offerings.

The industry itself illustrates this can be done using today’s technology.

The cable industry managed to accomplish benevolent network management with products like “Speed Boost” which delivers enhanced, short bursts of speed to broadband customers based on the current demand on the network.  Those speed enhancements depend entirely on network capacity and do not harm other users’ speeds.

Groups like the CWA need to remember that compromise only works if the terms and conditions are laid out as specifically as possible.  Otherwise, the player with the deepest pockets and closest relationships in Washington will be able to define the terms of the compromise as they see fit.

And that’s no compromise at all.

[flv width=”480″ height=”380″]http://www.phillipdampier.com/video/CWA Larry Cohen on the Open Internet Jobs and the Digital Divide 9-14-10.flv[/flv]

Communications Workers of America president Larry Cohen outlined the union’s position on Net Neutrality before the Congressional Black Caucus Institute on Sept. 14, 2010.  (2 minutes)

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