This is the second part of a two-part series reflecting on Verizon’s 5G millimeter wave wireless home broadband service and how Wall Street complicates its potential. Be sure to read part one, “How a Wall Street Analyst Complicates AT&T and Verizon’s Upgrade and Investment Plans” for the full story.

“Put simply, the cost of building a second network is so high that its builder simply can’t earn a passable return based on the market share available to a second player,” Craig Moffett, an important telecom industry analyst working on behalf of Wall Street investors, argued over Verizon’s fiber to the home project dubbed FiOS. “Virtually every overbuilder, from telephone companies to competitive cable companies to municipalities, has learned this lesson the hard way; almost all such efforts have ended in bankruptcy. Verizon’s own FiOS network was an economic failure; there is no longer any debate about whether FiOS did or didn’t earn its cost of capital. It didn’t, and it wasn’t even close.”

Moffett’s philosophy about emerging broadband technology and competition is heavily influenced by his personal and professional belief that broadband competition is bad for business and investors. His distaste for Verizon FiOS, a plan to scrap old copper phone wiring in favor of fiber optics, was well-known across the industry and trade press. But Verizon kept going with the project under the leadership of then-CEO Ivan Seidenberg, who was a telephone man through and through. But by 2010, Seidenberg had decided to retire, and his successor, Lowell McAdam, had a very different perspective about Verizon’s future. McAdam spent almost his entire career from the early 1990s forward in the wireless business. In 2006, McAdam was named the chief operating officer and CEO of Verizon Wireless. When he succeeded Seidenberg in late 2010, Verizon had already announced it was winding down further FiOS expansion. That seemed to suit McAdam just fine, because under his leadership as CEO of Verizon, Verizon Wireless became the dominant focus of the company. Heavy investment in wireless continued, while Verizon’s landline network was allowed to deteriorate.

Moffett told his clients the end of FiOS expansion would be good news for cable companies because they would lose fewer subscribers as a result.

Verizon’s marketing machine carefully lays its business case for 5G home broadband

More than a decade later, Verizon’s decision to embark on another major technology upgrade requiring billions in new spending quickly raised eyebrows on Wall Street. This time, however, Verizon executives attempted to be better prepared to defend their 5G vision from the reflexive investor argument that it was too expensive and extravagant.

Moffett

“First, their fixed wireless broadband business will leverage investments that Verizon argues they will need to make anyway to support their wireless network,” Moffett wrote in a report to his clients, acknowledging Verizon’s claimed reasons for entering the wireless home broadband business. “Second, Verizon argues that it will be cheaper to connect homes wirelessly than it is to connect them with fiber, making it economic to deploy fixed wireless in markets where fiber to the home hasn’t been economically justifiable.”

Most of the expenses cited by Moffett relate to bringing fiber networks into neighborhoods to support the small cell technology Verizon is relying on for its 5G home broadband and mobile services.

Moffett also believes the only attractive market for 5G service will be in more upscale suburban rings around cities, not densely populated urban centers or rural areas. Moffett argues fiber providers are likely already providing service in urban areas and rural areas simply lack enough customers to justify the cost of either a fiber optic network or a small cell network. Ironically, that conclusion means the same suburban ring Moffett rejected 5-10 years ago as economically unsuitable for fiber service is now precisely the area Moffett argues is the only attractive market for fiber service, to bring 5G.

From a short-term results perspective, laying fiber optics is a costly proposition unlikely to return much revenue gain in a few short years. That reality has kept many investor-owned phone companies away from expensive network upgrades. These legacy telephone companies recognize they are going to continue to lose customers to faster technologies like cable, fiber, and perhaps, wireless. But managing an existing low-speed DSL business seems preferable to facing the wrath of investors upset over the prospect of shareholder dividends and share buybacks being curtailed to redirect money into a full-scale upgrade effort, even if it results in better returns and greater revenue a few years down the road.

Verizon is depending on its wireless division’s extremely high profitability to counter the usual objections to major upgrades, and by focusing on how 5G will enhance the wireless experience. It also benefits from media hype surrounding 5G technology, exciting some investors. But Verizon is also downplaying exactly what it will cost to lay fiber optic networks deep into neighborhoods to deliver it.

Moffett investigates Verizon’s first 5G city — Sacramento, Calif., and discovers alarming results

Moffett decided to bypass the traditional cost-benefit analysis of laying mile after mile of optical fiber and decided to test Verizon’s case for wireless 5G home broadband instead.

Six months after launch, Moffett investigated Verizon’s 5G millimeter wave network in Sacramento, examining how the service is initially performing. Moffett identified seven zip codes in Sacramento where service was most likely to be available, based on cell tower/small cell records. As of late February, Moffett found Sacramento had 391 Verizon small cells installed, with 273 used for millimeter wave 5G service (the rest are likely designed to bolster Verizon’s 4G LTE network).

Verizon has admitted small cell technology is vulnerable to distance, so Moffett relied on earlier purported claims of 5G coverage to limit the number of addresses to be sampled. Moffett’s team identified 45,000 out of 70,000 possible addresses, based on if those homes were located within a radius of 0.7 miles of a 5G small cell. Then, Moffett’s team devised a method of hitting Verizon’s 5G availability website with each of those 45,000 addresses to learn which ones Verizon qualified for 5G service.

The results, so far, are underwhelming:

• Only an average of 6% of the queried addresses were actually eligible to receive Verizon’s fixed wireless service. That could mean Verizon has installed 5G small cells, but some are not yet operational in all areas or the network is performing much worse than originally anticipated. Some zip codes did better than others, but not by much. The best offered just an 18% pre-qualified acceptance rate. Apparently Verizon’s qualification website also informs applicants if they already have service, which proved to be a good way of finding out how many addresses actually have signed up. Moffett claims only 3% of eligible customers have decided to subscribe to Verizon’s 5G home broadband service so far.
• Coverage appears to a problem. As Moffett checked addresses further away from each small cell, more and more were deemed ineligible for service. In fact, despite Verizon’s claims that its 5G signal reached customers more than 1,900 feet away, the company’s own website refused to actually sell service to customers that far away. Moffett found subscribers were deemed ineligible for service as little as 400 feet away from a small cell. At that distance, less than 50% of checked addresses could sign up. For those 700 feet or more away, almost no addresses were qualified for service.

With those results, Moffett was able to extrapolate some important numbers about how much Verizon’s infrastructure is being utilized:

• Each small cell serves approximately 27 eligible addresses.
• Verizon’s 5G home broadband has a 0.1% market share in Sacramento.
• Excluding areas where multi-dwelling properties dominate, Verizon has achieved a penetration of roughly one subscribed single-family home per 1.5 5G small cell.

“Our findings in Sacramento — limited coverage, low penetration — preliminary though they may be, suggest that earning an attractive return will be challenging, at best,” Moffett concluded.

Because Verizon has attracted so few subscribers thus far, the total cost per connected home for 5G wireless service could far exceed what it would cost to just lay down fiber to the home service to each customer, which might actually give Verizon more business.

“Our analysis suggests that costs will likely be much higher (that is, cell radii appear smaller) and penetration rates lower than initially expected,” the report explained. “If those patterns are indicative of what is to come in a broader rollout, it would mean a much higher cost per connected home, and therefore much lower returns on capital, than what might have been expected from Verizon’s advance billing.”

If Moffett’s estimate of 27 residences served per small cell was proven true, Verizon would have to deploy well over five million small cells to deliver 5G wireless service across America.

Verizon’s choice of cities to launch its 5G millimeter wave network may be partly designed to test the differences in topology, building density and foliage levels, and there may be dramatic differences between Houston, Sacramento, Indianapolis, and Los Angeles.

Moffett’s overall conclusion is that should Verizon move forward on rolling out 5G wireless home broadband to around 25% of the country, as it planned, reaching those 30 million homes “will take a very, very long time, and it will cost a great deal of money.”

The Kozy Korner Restaurant is one of the local businesses in Bradford, N.Y.

Bradford, N.Y. is an unassuming place, not atypical of communities of under 1,000 across western and central New York. It’s too far south to benefit from the tourist traffic and affluent seasonal residences of the Finger Lakes region. It isn’t next to a major interstate, and the majority of travellers heading into the Southern Tier of New York are unlikely to know Bradford even exists. Nestled between the Sugar Hill State Forest, Coon Hollow State Forest, Goundry Hill State Forest, and the Birdseye Hollow State Forest, the largely agricultural community does offer some nearby tourist opportunities for outdoor hiking, camping, boating, and horseback riding.

Ironically, just 25 miles further south of Bradford is the headquarters of Corning, Inc., a world leader in the production of optical fiber. Both communities are in Steuben County, but are miles apart in terms of 21st century telecommunications technology.

Corning residents can choose between Verizon and Charter Spectrum. Bradford has a smattering of cable television and internet service from Haefele TV, a tiny cable company serving 5,500 customers in 22 municipalities in upstate New York — towns and villages dominant provider Charter Spectrum has shown no interest in serving. Verizon barely bothers offering DSL service, and has shown no interest in improving or expanding the service they currently offer. As a result, according to the Bradford Central School District, approximately 90% of student households in the district do not have access to broadband internet speeds that meet or exceed the FCC’s minimum standard of 25 Mbps.

“Connectivity is sporadic throughout the community,” the district told state officials.

Some residents suffer with satellite internet, which has proven to be largely a bust and source of frequent frustration. Slow speeds and frequent application disruptions leave customers with web pages that never load, videos that don’t play, and cloud-based applications far too risky to rely on. Others are sneaking by using their mobile phone’s hotspot for in-home Wi-Fi, at least until their provider throws them into the penalty corner for using too much data.

Governor Andrew Cuomo’s 2015 Broadband for All initiative was supposed to end this problem forever. Gov. Cuomo promised that his program would offer high-speed internet access to any New Yorker that wanted it. New Yorkers want it, but still can’t get it, and now comes word the all-important third round of funding to reach some of the hardest areas of the state to serve may now on “indefinite hold,” according to Haefele TV, with no explanation. That means providers that would otherwise not expand service without the state’s financial assistance are shelving their expansion plans until the money arrives, if it ever does.

This week, the Democrat and Chronicle toured broadband-challenged Bradford. Reporter Sarah Taddeo sends word the status quo is not looking good for the people of the spread-out community. In fact, the internet challenges Bradford faces are all too familiar to long-time readers of Stop the Cap!:

• Stalled funding: Haefele TV has shown an interest in expanding service in Bradford, and New York State awarded the company $5,150,612 to connect 1,303 homes and businesses in upstate New York. The money now appears to be on hold, according to a Haefele spokesperson.
• Poor broadband maps: Bradford residents without service are hopelessly dependent on the broadband service maps offered voluntarily by incumbent providers. Those maps are inaccurate and typically unverified. Even worse, many Bradford residents are falling victim to the scourge of the “census block,” a granular measurement of an area showing who has service and who does not. In suburban areas, a census block is usually part of a neighborhood. In rural areas, it can encompass several streets containing random houses, businesses, and farms. Most broadband funding programs only award funds to “unserved” census blocks. If any provider delivers service to a single home or business within a census block, while ignoring potentially dozens of others, awards are typically not available because that area is deemed “served.” Bradford has several examples of “served” census blocks that are actually not well-served, as well as at least one that was skipped over altogether.
• Politics and bureaucracy: Politicians are usually on hand to take credit for broadband expansion programs, but leave it to the bureaucrats to dole out funding. That is typically a long and arduous process, requiring a lot of documentation to process payments, which are usually provided in stages. Some providers do not believe it is worth the hassle of participating. Others do appreciate the funding, but do not appreciate the delays and paperwork. Politicians who declare the problem solved are unlikely to be back to explain what went wrong if lofty goals are ultimately unachieved.
• Relying on for-profit providers: Some portions of Bradford will eventually get service from Haefele, while others will be officially designated as served by Hughes’ satellite internet service — one of two satellite providers that already earn low marks from local residents sharing scathing reviews from paying customers. Haefele won’t break ground without state dollars, and nothing stops Bradford residents from signing up for satellite internet today.
• Homework Hotspots: Impacted families often have to drive to a community institution or public restaurant or shopping center that offers reliable Wi-Fi to complete homework assignments, pay bills, and manage the online responsibilities most people take for granted. Their children may be left at a permanent disadvantage not growing up in the kind of digital world kids in more populated areas do.

With funding for the area seemingly “on hold,” the Bradford’s school district stepped up and found $456,000 from the community’s share of the state’s Smart Schools bond fund, which supplied $2 billion for school districts to spend on technology products and services. Instead of buying iPads or more computers, school officials announced an initiative that would spend the money on an 18-mile fiber network strung through the community’s most student-dense neighborhoods. The school district claims “50-75% of student households will be covered” by the initial phase of the project, with plans to eventually reach everyone with a fiber-fed Wi-Fi network. The proposal has been cautious about staying within the guidelines of the bond initiative, such as limiting access exclusively to students, at least for now.

So far, the proposal has survived its first major review by state officials, but there is still plenty of time for large cable and phone companies serving the state to object, not so much because they want to punish the people of Bradford, but because they may not like a precedent established allowing school districts to spend state funds on broadband projects that could expose them to unwanted competition.

Updated 3:50pm ET: We received word from a credible source denying that the third round of broadband funding was on hold across New York, so we are striking through that section of the story. We anticipate receiving a statement for publication shortly and will update the story again when it arrives.

The Star Gazette visited Bradford, N.Y., to learn more about the broadband challenges faced by the community of nearly 800 people in southwestern New York. (1:47)

Times up. Legacy devices like the GizmoPal watch will stop connecting to Verizon after the company shuts down its CDMA/3G network at the end of the year.

Customers with older phones and devices that are dependent on Verizon Wireless, take note: those devices may stop working at the end of this year as Verizon Wireless mothballs its legacy CDMA network and 3G mobile data. Verizon originally announced it was planning to shut down CDMA and 3G service last summer, and stopped activating new devices that did not support the current 4G LTE standard. Since that time, the company has been gradually replacing CDMA and 3G-dedicated frequencies to 4G LTE to relieve congestion.

As this transition continues, some customers with older basic phone are noticing call issues and a lack of adequate mobile data service. That happens when a tower has re-dedicated almost all of its available spectrum to 4G LTE service, and those using older devices share a quickly declining number of frequencies. Some smartphone owners are also affected, even if their device supports 4G LTE data, because it may still rely on Verizon’s CDMA network to make and receive phone calls.

One of the biggest impacts of the shutdown will be felt by General Motors’ OnStar customers driving vehicles made before 2015, which rely on Verizon CDMA and 3G technology to support GPS, crash detection, diagnostics, and voice calling. Starting with 2015 models, GM moved its OnStar platform in new vehicles to AT&T’s 4G LTE network. Some GM vehicle owners, but not all, have the option of upgrading to OnStar over AT&T’s 4G LTE network with a retrofit kit, which also supports an in-vehicle hotspot. If this option is not available, service is expected to sunset for older vehicles on Dec. 31, 2019.

Some medical monitoring devices that rely on Verizon’s legacy CDMA network will also cease working unless a retrofit or upgrade is made available by the manufacturer.

Affected devices include:

• CDMA (3G)-only devices, including 3G basic phones and 3G smartphones
• 4G LTE smartphones that do not support HD Voice
• Apple iPhone 5s or prior including the Apple iPhone 5c
• Connected devices with CDMA (e.g,, GizmoPal, GizmoPal2, GizmoGadget and some Hum + models).
• In-car telematics devices like GM’s OnStar on pre-2015 model year vehicles
• Certain medical monitoring devices

Verizon had originally planned to mothball its CDMA network in late 2021, but the carrier needed to repurpose existing spectrum to meet growing data demands on its network, so it moved the drop dead date forward to Dec. 31, 2019.

You may not want to hurry upgrading your devices to be ready for Verizon’s launch of its 5G mobile network this spring, because only a tiny portion of Chicago and Minneapolis are slated to initially get service.

A review of permits, publicity studied by PC, and reports from residents witnessing the installation of wireless equipment suggests Verizon’s mobile 5G launch will be focused on tourist, entertainment, and shopping areas inside the cities of Chicago and Minneapolis, and will be targeted to people spending time downtown.

Verizon (in red) and Sprint (in yellow) anticipated 5G coverage in Chicago.

Verizon’s 5G service will reach places like Union Station, Millennium Park, and the Chicago Theatre in Chicago, but not far beyond that. In contrast, Sprint’s forthcoming 2.5 GHz 5G network will reach west to East Garfield Park and south to Chinatown.

In Minneapolis, Verizon’s 5G network is likely to reach neighborhoods in the Downtown East, Elliot Park, Downtown West, Central Minneapolis, and the Waterfront area between West 2nd Avenue and 35W. It will also be available inside the Mall of America, the Minneapolis Convention Center, Central Library, and Target Center.

Verizon 5G coverage anticipated in Minneapolis.

Verizon’s network should be faster, but Sprint’s will cover a larger area. Carriers are prioritizing 5G coverage on dense urban areas that attract significant crowds, which can also strain wireless networks. Suburban areas in cities and suburbs are not a priority at this stage, and rural areas are ignored completely.

Verizon and Sprint 5G Coverage — Chicago and Minneapolis (Courtesy of PC). Use zoom controls to study anticipated coverage areas in both cities.

Verizon has decided to treat its emerging mobile 5G network as a premium service that customers should pay more to access.

The company is debuting its mobile 5G network next month at select locations in Chicago and Minneapolis, but customers wishing to use it will need a new phone and a new, costlier plan.

Verizon confirmed its new Mobile 5G service will require a new premium unlimited plan, starting at $85. That is $10 more than Verizon’s current GoUnlimited plan. Customers will also need a Motorola Moto Z3 phone — currently the only model compatible with Verizon’s 5G network, and a special 5G Moto Mod attachment, sold separately.

You will need to switch to one of three 5G-capable unlimited plans from Verizon (pricing does not reflect $10 5G surcharge and legacy unlimited plans do not qualify for 5G service):

5G Moto Mod (back and front)

Some other points to consider:

• The $10 charge will not apply to your first three billing cycles.
• Verizon normally sells the Motorola Moto Z3 phone for $480.
• Verizon normally charges $350 for the 5G Moto Mod add-on, but if you preorder, it sells for as little as $50. Required for 5G service. It snaps on the back of your Z3 phone.
• Samsung will be ready with its first 5G phones later this year, but they will not support all the frequency bands expected to be used for 5G.

Verizon is planning a special sale on March 14 only:

• Add a new line of service to a Verizon device payment plan on March 14 only, and get a Moto Z3 for free.
• Existing customers can upgrade their phone to a Moto Z3 for $10 a month for 24 months, half the usual $480 retail price.
• Preorder the 5G Moto Mod add-on and pay $50 (usual retail price is: $349.99)