In North America, the best prices, rebates and packages are only available to new customers while customer loyalty is rewarded with rate hikes.

In the United Kingdom, Virgin Media handles things differently, offering its best new packages and deals first to current customers before they become available to the public at large.

This week, the cable operator introduced two discounted “quad-play” bundles of broadband, mobile, television, and home phone service at prices that are unbelievably low by North American standards.

• The $59.40 Big Bang bundle provides 100Mbps broadband, a Virgin Media TiVo, home phone service, and Virgin Mobile service with unlimited talk/text and 250MB of data;
• The $84.88 Big Kahuna delivers 152Mbps broadband, a Virgin Media TiVo with a 230 TV channel package, home phone service, and Virgin Mobile service with unlimited talk/text and 250MB of data.

“Our fantastic new bundles deliver unprecedented value as standard,” said Dana Strong, chief operating officer of Virgin Media. “For the first time, households will be able to get the best broadband together with the UK’s best value mobile SIM, as part of a bundle perfectly tailored to the customer’s needs.”

Virgin Media will introduce other packages in the near future and is resetting its standard broadband speed offering to 50Mbps. Customers with 30Mbps will be upgraded to 50Mbps, 60Mbps customers will soon get 100Mbps, and 120Mbps customers will be boosted to 152Mbps — all at no additional charge.

The new bundles come with an 18-month contract and do not include the usual BT line rental charge for telephone service that most landline customers in Britain already pay, regardless of provider, which costs an extra $27.15 a month.

Customers who don’t want mobile service with Virgin will be given a further discount, as the price chart below shows:

Despite years of arguments from telecom companies that residential customers don’t need or want super-fast broadband speeds, the people of Kansas City think otherwise.

A survey by Wall Street analyst Bernstein Research discovered Google Fiber has signed up almost 75% of homes offered the gigabit fiber-to-the-home service.

“[Customer] penetration measured by our survey was much higher than we had expected,” said Berstein Research analyst Carlos Kirjner.

Haynes and Company conducted a door-to-door survey of more than 200 homes within Google Fiber’s service area in Kansas City, visiting wealthy, middle-income, and challenged urban areas. Despite claims from cable and phone companies that Google is only interested in choosing to offer fiber service in affluent areas, Bernstein Research found Google was doing very well in every neighborhood.

In the poorest neighborhoods, Google is still winning a 30% market share — way above estimates, with customers attracted to Google’s free 5/1Mbps broadband service (customers must pay a recently lowered $30 construction fee). Customer penetration rates in urban areas could grow even higher if Google allowed customers with free Internet service access to its $50 cable television package, now only available to gigabit broadband customers.

Google’s service plans

In middle and upper income neighborhoods, Google has decisively captured a 75% market share — clearly a major problem for incumbent competitors AT&T and Time Warner Cable, which could lose well over half their customers.

Even more worrying for the cable and phone companies, Google is grabbing customers primarily on word-of-mouth testimonials from satisfied customers. At least 98% of Kansas City residents surveyed were aware of Google’s fiber offering. At least 52% said they would “definitely or probably” buy Google Fiber, 25% said they might or might not purchase the service, and only 19% said they definitely or probably wouldn’t buy it.

“Our survey suggests that Google Fiber has gained a significant foothold in its early Kansas City fiberhoods. Consumers are highly satisfied with Google Fiber service, suggesting its share gains are likely not done yet,” Kirjner added.

Bernstein believes Google can grab an even larger share of the Kansas City market by returning to mature fiberhoods in the future with aggressive marketing campaigns that could easily win even more customers.

If Bernstein’s research holds true in other markets, Google Fiber could eventually become a serious competitive threat to both cable and telephone companies, depending on how quickly they expand. Google Fiber is also likely to become a profitable service for the search engine giant, despite the high initial expense of wiring communities for fiber optics.

Bernstein predicts that Google Fiber is positioned to capture a minimum of 50% of the Kansas City market within four years, knocking Time Warner Cable’s out of first place for the first time and posing a serious financial threat for AT&T’s less-capable U-verse platform, which has only attracted a minority share of the market. At least 40% of customers seeking a broadband and cable television package will choose Google Fiber, Bernstein Research predicts.

In almost every market, the traditional cable operator still maintains the largest share of customers. Telephone company competitors usually don’t win more than 20-30% of a market, although Verizon FiOS’ fiber network does better than most. Satellite providers only compete for television customers, which is increasingly less profitable than broadband service.

These kinds of results underline Bernstein Research’s conviction Google Fiber is not an experiment or publicity stunt that the cable industry often claims it to be. Nor does the research firm believe Google is only interested in forcing cable and phone companies to raise broadband speeds. Instead, it is becoming increasingly clear Google is prepared to gradually expand its fiber network across the country, at least in areas bypassed by Verizon FiOS or other fiber networks. However, it will take many years for this to happen.

Paul

Three important Republican lawmakers have announced their support of Comcast’s $45 billion acquisition of Time Warner Cable, claiming the combined entity will not affect competition in the cable or broadband market.

Sens. Rand Paul of Kentucky, Lindsay Graham of South Carolina, and Rep. Blake Farenthold of Texas told Newsmax TV’s Steve Malzberg the cable merger does not seem to be a monopoly.

“One of the good things about the Internet … is there’s such of diversity of opinion and so many places to get opinion that all the old-fashioned rules on merger and acquisitions in media really have become outdated,” Paul said. “[There are] so many places to look for a viewpoint … [so] I’m just not much on having the government get involved. Most of the time the government gets involved because another competitor doesn’t like it and that competitor is usually an enormous competitor…. So for the most part, I would let [these] mergers occur.”

Graham

South Carolina’s Lindsay Graham agreed with Paul. Despite the fact South Carolina is now dominated by Comcast and Time Warner Cable, turning the two companies into one does not pose any problem for Graham.

“There’s no competition between Time Warner and Comcast in a cable market, so you’re not creating a monopoly,” Graham said. “There’s competition with satellite, with phone companies, with all kind of things.”

Farenthold expressed concern about “left-leaning” Comcast, owner of NBC and MSNBC, getting larger but cannot oppose the merger on those grounds alone.

Farenthold

“You can’t not approve a merger because you don’t like the companies’ politics. That’s just not right,” Farenthold told Newsmax. “The issue is, is it going to create a monopoly? Well, Time Warner and Comcast don’t compete in any markets or maybe very few markets.”

Two of the lawmakers received contributions from Comcast’s political action committee:

• Graham: $13,500
• Farenthold: $2,000

This week, mobile customers in Bahrain can now sign up for uncongested, ultra-fast 4G LTE broadband packages that include 120GB of usage and a free LTE router or MiFi device, all priced less than what AT&T and Verizon Wireless charge for just 1GB of mobile broadband and the cost of the device to use it.

Zain Bahrain began offering mobile broadband packages this week that start at under $32 a month. For video lovers and downloaders, the company charges $53 a month for up to 120GB of usage at speeds up to 25Mbps, equipment included at no extra charge. Customers upgrading to 250GB or 1000GB usage allowances also get much faster performance on the company’s LTE network — up to 100Mbps.

Customers that exceed those usage allowances are not billed overlimit fees. Their speeds are temporarily throttled to a still-usable 2-4Mbps, depending on the chosen plan. There is a 4GB daily usage limit.

In the United States, AT&T customers pay $50 a month for a DataConnect plan offering up to 5GB of usage, with a $10/GB overlimit fee. A smartphone customer pays a combined $65 a month for a 1GB plan and device fee.

A Verizon Wireless customer pays $50 as month for a shared data plan offering a 4GB data allowance and includes the monthly device fee. A smartphone customer pays $80 a month ($70 if on Verizon’s Edge plan) for a 1GB plan and device fee.

“We are delighted that we are leveraging the investment in our new network to benefit our customers with new offers,” said Zain Bahrain’s enterprise broadband products and services manager Mohammed Al Alawi. “Today’s broadband customers are bandwidth hungry, with diverse connectivity needs; our new 4G LTE broadband packages are custom-designed to meet these needs and enable a digital lifestyle like never before.”

[flv]http://www.phillipdampier.com/video/Why should you switch to 4G LTE with Zain 2014.mp4[/flv]

Zain produced this English language video to introduce its 4G LTE service offering speeds up to 100Mbps in Kuwait. Unlike in the United States, generous usage allowances from Zain make wireless broadband a prospect for Internet users in the home and on the go. (2:20)

Cohen

Comcast’s top lobbyist and executive vice president is more than one million dollars richer after unloading 31,011 shares of Comcast stock.

David Cohen, a familiar face to those following Congressional hearings on the Comcast-Time Warner Cable merger, sold some of his shares last Thursday for an average price of $51.81 each, bringing him $1,606,679.91 in proceeds. Despite the sale, Cohen still owns 148,765 shares of Comcast worth $7.7 million.

Comcast opened this week at 52.03 on Monday. The stock had a 52-week low of $38.75 and a 52-week high of $55.28.

Cohen’s pay package for 2013:

• Salary: $1,365,140
• Restricted stock awards: $3,481,575
• All other compensation: $1,264,243
• Stock Option awards: $2,763,200
• Non-equity incentive plan compensation: $3,003,308
• Change in pension value and nonqualified deferred compensation earnings: $2,079,985
• Total Compensation: $13,957,451