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Discovery Prepares to Launch Its Own 18-Channel Mini-Bundle of Cable Networks

Phillip Dampier March 7, 2018 Competition, Consumer News, Online Video, Video Comments Off on Discovery Prepares to Launch Its Own 18-Channel Mini-Bundle of Cable Networks

As Discovery Communications completes its $11.9 billion acquisition of Scripps Networks Interactive Inc., the newly supersized basic cable network powerhouse will lay the foundation to launch its own online video mini-bundle of all 18 Discovery and Scripps networks, along with on-demand options, for as little as $6 a month.

The new service, to be branded collectively as “Discovery” will include programming from:

Discovery

Discovery Channel, TLC, Animal Planet, Investigation Discovery, Oprah Winfrey Network, Velocity, Science, Discovery Family, American Heroes Channel, Destination America, Discovery Life, Discovery en Español (Spanish), and Discovery Familia (Spanish).

Scripps

Cooking Channel, DIY Network, Food Network, Great American Country, HGTV, and Travel Channel.

The package is being developed as a defensive move to fight the ongoing erosion of subscribers that are cord-cutting traditional cable television. Discovery has lost 5% of its viewers in the U.S. in the last quarter alone, because many customers are moving to on-demand services like Netflix combined with over-the-air stations.

The newly enlarged Discovery is now the largest provider of non-fiction basic cable programming in the country. A combination of instructional programming popular on Scripps’ networks is expected to fit well with the reality and documentary programming popular on most Discovery networks. Although frequently bundled with alternative cable television streaming services, those services typically lack a deep on-demand library of content.

In order to drive subscriptions, Discovery’s streaming service is expected to be budget priced and include a large library of on-demand content, possibly including programming from other networks not owned by Discovery down the road.

The combined company also hopes to leverage as much savings out of the merger as possible. That will likely mean extensive job cuts at both companies. Discovery and Scripps together have more than 11,000 employees, including 600 ad sales people working for Discovery and 500 ad sales people working for Scripps.

Discovery will shut down its headquarters in Silver Spring, Md., and open a new headquarters in New York for both Discovery and Scripps employees. But Discovery will maintain Scripps’ headquarters in Knoxville, Tenn., as an “operations headquarters” for back-office work.

The two companies also have a significant international presence with more than three billion viewers worldwide, but the company plans to downsize international studios and consolidate production facilities in the United States and Poland, where Scripps owns  TVN, a Polish broadcast television network that favors reality TV programming and is seen in 90% of the country.

At some point, some of the 18 networks may be consolidated. Discovery executives note it now has two channels devoted to food and cooking — Food Network and the Cooking Channel.

Discovery’s niche will continue to be non-fiction programming, even as much of the rest of the industry is rapidly moving towards scripted series. Discovery executives point out that an hour of a scripted TV series now costs an average of $5 million, while an hour of reality programming produced in-house costs about $400,000. Scripps’ networks have managed to produce their shows for even less, recorded in pre-constructed studios that do not require remote location filming.” As far as Discovery is concerned, sticking with nonfiction programming is the right choice.

“We look at that [scripted] side and we say, ‘Good luck with that,’” said Discovery CEO David M. Zaslav. “That’s not what we do. We don’t do red carpet.”

Discovery Communications and Scripps Networks promote their merger and their global networks in this company-produced spot. (2:47)

Fox Networks Will Cut Ads to Just 2 Minutes Per Hour by 2020

Phillip Dampier March 6, 2018 Consumer News 5 Comments

Fox Networks will cut advertising to just two minutes per hour by the year 2020, according to its ad sales chief.

The 42 minute TV “hour” — 42 minutes of content and up to 18 minutes of advertising — is going away as over-the-air broadcast and cable networks respond to declining audiences for ad-cluttered programming.

Fox Networks Group’s ad sales chief, Joe Marchese surprised an audience at a private industry event last week in Los Angeles. The TV advertising business is reportedly in crisis over the decreasing effectiveness of television advertising, as viewers develop “ad blindness” skills or pre-record their favorite shows primarily to fast-forward past the commercials. But the biggest threat of all has proven to be cable cord-cutting and a major viewing shift to on-demand, ad-free streaming content by viewers willing to pay a few dollars more just to avoid the commercials.

Advertising time has already begun to decline from its peak of 18 minutes per hour. In 2017, some networks cut ad time to 13:30 an hour, although cable networks still pack in an average of 16 minutes of ads per hour.

“The two minutes per hour is a real target for Fox, and also our challenge for the industry,” said Ed Davis, chief product officer for ad sales at Fox Networks Group, in an email. “Creating a sustainable model for ad-supported storytelling will require us all to move.”

Marchese did not specify whether the two-minute ad window also included local, affiliate-sold ad inventory. Networks split advertising time with their affiliates, allowing local stations to sell several minutes of advertising in-between network-sold ads. If total advertising time is reduced to just two minutes per hour, networks will have to charge exponentially more for those coveted ad slots to recoup revenue, or raise retransmission consent fees charged to cable and satellite operators, which promptly pass those costs on to subscribers, often as a Broadcast TV surcharge.

Some in attendance were not certain Marchese was describing a done deal.

“It was sort of an aspiration or goal. Not a declaration,” one ad buyer who attended the event told the Wall Street Journal. “His whole closing section was about the value of the commercial and if they can provide more value by limiting commercials and creating new commercialization it will be better for networks’ health and better for advertisers.”

FX Originals cut on-demand advertising by 75% starting last year, which was deemed a success by the cable network, owned by 21st Century Fox.

Comcast Needed Help to Let Them Know Their Broadband Pipes Were Full

Phillip Dampier March 6, 2018 Broadband "Shortage", Broadband Speed, Comcast/Xfinity, Consumer News, Net Neutrality, Public Policy & Gov't, Video Comments Off on Comcast Needed Help to Let Them Know Their Broadband Pipes Were Full

The country’s largest cable internet service provider needed help from an app developer in Portland, Ore. to let it know its broadband pipes were full and to do something about it.

Comcast customers were complaining about slow downloads from the Panic website and the company’s own workers were saying largely the same thing when attempting to remotely connect to the company’s servers from home.

Because Panic’s web servers have just a single connection to the internet via Cogent, it would be a simple matter to track down where the traffic bottleneck was occurring, assuming there was one. The company asked for volunteers to run a test transferring 20MB of data first from Panic’s server and then again from a control server hosted with Linode, a popular and well-respected hosting company.

The results were pretty stunning.

With speeds often around only 356.3kbps for Comcast customers connecting to Panic, something was definitely up. It also explained why employees had a rough time connecting to the company’s server as well — Panic’s workers are based in Portland, Ore., where Comcast is used by almost every employee.

The slowdowns were not related to the time of day and because the problem persisted for weeks, it wasn’t a temporary technical fault. Panic’s blog picks up the story about what is behind all this:

Peering.

Major internet pipes, like Cogent, have peering agreements with network providers, like Comcast. These companies need each other — Cogent can’t exist if their network doesn’t go all the way to the end user, and Comcast can’t exist if they can’t send their customer’s data all over the world. One core tenet of peering is that it is “settlement-free” — neither party pays the other party to exchange their traffic. Instead, each party generates revenue from their customers. Cogent generates revenue from us. Comcast generates revenue from us at home. Everyone wins, right?

After a quick Google session, I learned that Cogent and Comcast have quite a storied history. This history started when Cogent started delivering a great deal of video content to Comcast customers… content from Netflix. and suddenly, the “peering pipe” that connects Cogent and Comcast filled up and slowed dramatically down.

Normally when these peering pipes “fill up”, more capacity is added between the two companies. But, if you believe Cogent’s side of the story, Comcast simply decided not to play ball — and refused to add any additional bandwidth unless Cogent paid them. In other words, Comcast didn’t like being paid nothing to deliver Netflix traffic, which competes with its own TV and streaming offerings. This Ars Technica article covers it well. (How did Netflix solve this problem in 2014? Netflix entered into a business agreement to pay Comcast directly. And suddenly, more peering bandwidth opened up between Comcast and Cogent, like magic.)

We felt certain history was repeating itself: the peering connection between Comcast and Cogent was once again saturated. Cogent said their hands were tied. What now?

In addition to giving the internet public policy community new evidence that peering fights leaving customers stuck in the middle might be heating up once again. It also suggests if Comcast was unaware of the problem, it does not reflect well on the cable company to wait weeks until a customer reports such a serious slowdown before fixing it.

The folks at Panic took a chance and reported the problem to Comcast, bypassing the usual customer support route in favor of a corporate contact who listed a direct email address on the company’s website. Comcast took the request seriously and eventually responded, “give us one to two weeks, and if you re-run your test I think you’ll be happy with the results.”

Indeed, the problem was fixed. The folks at Panic say according to Comcast, two primary changes were made:

  1. Comcast added more capacity for Cogent traffic. (As suspected, the pipe was full.)
  2. Cogent made some unspecified changes to their traffic engineering.

The folks at Panic and their users are happy that the problem is fixed, but some questions remain:

  1. Is Comcast intentionally throttling web traffic in an attempt to extract a more favorable peering agreement with Cogent?
  2. How could Comcast not know this particular connection was hopelessly over-capacity for several weeks, leaving customers to deal with heavily throttled traffic.

“While this story amazingly had a happy ending, I’m not looking forward to the next time we’re stuck in the middle of a peering dispute between two companies,” wrote Cabel. “It feels absolutely inevitable, all the more so now that net neutrality is gone. Here’s hoping the next time it happens, the responsible party is as responsive as Comcast was this time.”

Panic explains internet slowdowns resulting from peering disputes in this (3:30) video.

Altice USA: 90% of Our New Customers Want Broadband Speeds 100+ Mbps

Cablevision customers get very attractive promotions in the highly competitive northeastern United States, while Suddenlink customers in more rural areas pay more.

The majority of Cablevision and Suddenlink broadband customers want speeds of 100 Mbps or greater from the Altice-owned cable operators, and average monthly data usage by those customers is now reaching 200 GB per month.

Those statistics were part of a quarterly financial results presentation by Altice USA executives about how the company is doing in the United States.

Altice’s cable holdings include Cablevision, serving a generally affluent customer base in and around the New York City area where Verizon FiOS is its biggest competitor, and Suddenlink, which serves in less competitive markets where local economies are often challenged and phone company DSL still has a significant presence.

Regardless of whether customers receive broadband from Cablevision or Suddenlink, Altice USA CEO Dexter Goei made it clear consumers want faster internet service and are consuming exponentially more data than ever before.

Goei said Altice will continue to increase internet speeds over its existing hybrid fiber-coax network (HFC) even as it builds out its fiber to the home replacement network in some areas. At least 95% of Cablevision customers can now subscribe to 400 Mbps broadband on the company’s legacy HFC network. Around 72% of Suddenlink customers can get similar speeds today. Gigabit speed is available to 29% of Altice USA customers.

Goei said 90% of new Cablevision and Suddenlink customers now choose internet plans featuring 100 Mbps or faster broadband. The average data use of those customers “is now reaching about 200 GB” per month, Goei reported. For customers on HFC systems, Goei said the maximum speed Altice’s implementation of DOCSIS 3 can support is around 600 Mbps, depending on how many customers are sharing the connection. As customers transition to fiber service in the northeast, faster speeds are planned. In fact, Goei wants Cablevision to offer speeds even faster than Verizon FiOS, its chief competitor.

“In terms of the speed capabilities, we’ll have the ability to do higher speeds than the competition,” Goei said.

Altice USA’s fiber-to-the-home (FTTH) deployment is “well underway” in New York, New Jersey, and Connecticut, with plans to connect several hundred thousand customers to the new network starting later this year. Goei told investors Altice was accelerating the rollout this year with the hope of further reducing network and customer operation costs related to servicing the older coaxial network.

Cablevision and Suddenlink will gradually be rebranded as Altice, and the company has begun familiarizing customers with the new brand name in various ways, including the rollout of its new deluxe set-top box, called Altice One.

“This is our new entertainment platform with an all in one box, including TV, internet, Wi-Fi, integrated apps such as Netflix and a voice activated remote control,” said Goei. “The service includes an improved Wi-Fi experience […] as many TV boxes double up as Wi-Fi repeaters around the home. This is a key part of our strategy of enhancing the customer experience and we’ll have the capacity for ongoing upgrades and the addition of new apps as they become available.”

But that new platform comes at a cost. Currently, Cablevision customers can pay as much as $10 for each set-top box and $5 for a cable modem. Altice One is regularly priced at $25 a month — $10 more for a customer that has one television set-top box and cable modem. That makes Altice’s box among the most costly in the cable industry. The company is trying to hide the cost of its box by bundling it into promotions targeting price sensitive new customers.

In fact, the cost of service is increasingly becoming a factor, especially for Suddenlink customers. Over the last two years, Altice has been “harmonizing” Suddenlink’s rate plans, which used to be set based on the technical capabilities and performance of each cable system. Goei said Suddenlink comprised “five or six different customer bases” — each served by cable systems with different capabilities and rate plans. In the last two years, Suddenlink customers have been introduced to new rate plans, and some are paying considerably higher rates than before, especially for equipment and surcharges.

“All of that activity was probably more than we ever wanted to or anticipated as harmonizing all the different variables is not that easy,” Goei said. “And so we made a very concerted effort to not implement a usual or industry like price increase at the end of 2017, given all the various changes that happened over both customer bases as we harmonized them.” But Goei added the reprieve from rate hikes won’t last forever, promising a “rate event” strategy sometime this year, different from rate changes in past years.

Altice is emphasizing the progress it is making boosting internet speeds at its Cablevision and Suddenlink cable systems.

What Suddenlink and Cablevision charge for service is very dependent on what the competition is offering in Altice’s various markets. Goei paradoxically noted that some of the most attractive rates go to customers living in the most affluent areas of the New York Tri-State Area because of intense competition from Verizon FiOS. Prices have remained so low historically that, in Goei’s view, “it makes it very difficult for third parties to come into these markets” and compete with attractive offers that can match Cablevision. That also explains why Cablevision customers do not deal with data caps while Suddenlink customers often do.

Goei

Conversely, in Suddenlink service areas where less capable competitors exist, prices can be higher and service is considered less affordable. As a result, financial analysts have noted Suddenlink’s broadband growth has been anemic since Altice bought the company, presumably because would-be customers cannot afford the service or have chosen a more economic package sold by the phone company, even if it less capable.

Goei promised Altice would be more “nimble” in the future about targeting pricing in different service areas, taking current conditions on the ground into account when setting rates.

In more general terms, Altice is dealing with the same challenges most cable operators are facing these days. Cord-cutting continues to result in reduced numbers of video subscribers. The company also recently endured a multi-week programming dispute with Starz that cost the company video subscribers in the Cablevision service area. The dispute eventually ended with a new multi-year affiliation agreement that allows Altice systems to carry Starz and Starz Encore networks, on-demand services, and online access for several years.

But Altice clearly sees broadband as its key product going forward, which is why the company is upgrading its Cablevision and Suddenlink systems to support faster internet speeds.

1,400 Frontier Workers Walk Off the Job In West Virginia, Virginia

Phillip Dampier March 5, 2018 Consumer News, Frontier, Video 2 Comments

After 10 months of negotiations between Frontier Communications and the Communications Workers of America (CWA) over the phone company’s job cuts, 1,400 Frontier workers in West Virginia and Ashburn, Va., walked off the job Sunday.

The Communications Workers of America claims they have been unable to reach an agreement on a fair contract with Frontier despite three extensions. The original contract expired in August, 2017. The CWA claims their members have waited long enough and called a strike.

“We have been very clear throughout the bargaining process that our top priority is keeping good jobs in our communities,” said Ed Mooney, vice president of CWA District 2-13. “Going on strike is never easy. It’s a hardship for our members and the customers who we are proud to serve. But the job cuts at Frontier have gone too far — we know it and Frontier’s customers know it. It’s time for Frontier to start investing in maintaining and rebuilding its network in West Virginia.”

The CWA claims Frontier has let go of some of its most experienced technicians while outsourcing an increasing number of jobs to outside contractors. Frontier has also cut over 500 jobs in the area since 2012 and has announced a plan for additional layoffs this month. The union claims Frontier’s customers are suffering too.

“We’re taking a stand,” said Johnny Bailey, president of CWA Local 2226 in Bluefield. “Customers are waiting way too long to have their problems resolved, and too often we’re back fixing the same problems over and over again. Frontier is leaving West Virginia behind. The network has been neglected and there are just not enough experienced, well-trained workers left to handle the service requests.”

According to CWA, complaints filed with the West Virginia Public Service Commission have increased steadily over the past three years, rising 69% from 639 in 2014 to 1,072 complaints in 2017.

“The complaints at Frontier have risen so high in the last few years it is has gotten to the point [… where] we are embarrassed by the product that we have to serve,” said Jeff Anderson, president of CWA Local 2004, which covers large parts of north-central West Virginia, including Harrison, Marion, Monongalia, Taylor, and Doddridge counties. “In some areas we have good service but we beg for that and we ask the company and we will do anything we can to get our people better service cause ultimately that is what keeps our jobs.”

Frontier countered the company is already extremely generous with its workforce.

“Frontier is one of West Virginia’s best employers,” the company said in a statement. “Average annual wages for the Company’s union employees exceed $64,500, and more than half of all union employees earn more than $75,000 per year. For comprehensive family medical coverage, most employees pay less than $150 per month for family coverage, with no annual deductible and low co-pays. Including employee benefits, the Company’s average employee cost per CWA member is more than $100,000.”

Frontier said it has activated its strike contingency plan, which will require Frontier’s management, outside contractors and Frontier employees from other areas to handle service calls and other tasks formerly done by striking workers.

Customers can expect to encounter Frontier’s picket lines in several places:

CWA Local 2001

  • 1500 MacCorkle Ave., Charleston, WV
  • 9542 Route 152, Wayne, WV
  • 601 5th Street, New Haven, WV
  • 215 Clay Street, St Marys, WV
  • 32 Craddock Way, Poca, WV
  • 518 Main St, Clay, WV
  • 66 North Pinch Road, Elkview, WV
CWA Local 2002

  • 1014 Old Logan Road, Logan, WV
  • 405 Hinchman St., Logan, WV
  • 58 Resource Lane, Foster, WV
  • 501 Logan St., Williamson, WV
  • 305 Main St., Man, WV
  • Franklin Ave., Madison, WV
CWA Local 2004

  • 1325 Airport Blvd., Morgantown, WV
  • 145 Fayette St., Morgantown, WV
  • Collins Ferry Rd. and University Ave., Suncrest, WV
  • 289 Pricketts Fort Rd., Fairmont, WV
  • 214 Monroe St., Fairmont, WV
CWA Local 2006

  • 3000 West St., Weirton, WV
  • 910 3rd St., New Martinsville, WV
  • 995 Mt De Chantal Rd., Wheeling, WV
  • 1515 Chapline St., Wheeling, WV
  • 115 Pike St., Weirton Heights, WV
CWA Local 2007

  • 435 Maplewood Ave., Lewisburg, WV
  • 120 Appalachian Dr., Beckley, WV
  • 200 Woodlawn Ave., Beckley, WV
  • 209 Chestnut Ave., Oak Hill, WV
  • 3215 Mountaineer Hwy., Maben, WV
CWA Local 2009

  • 1135 6th Ave., Huntington, WV
  • 4500 Altizer Ave., Huntington, WV
  • 1285 W Main St., Milton, WV
  • 2018 Mt Vernon Ave., Pt Pleasant, WV
CWA Local 2010

  • 280 North Baxter St., Sutton, WV
  • 134 Center Ave., Weston, WV
  • 355 Dewberry Trail, Buckhannon, WV
  • 34 South Florida St., Buckhannon, WV
  • 525 Davis Ave., Elkins, WV
CWA Local 2011

  • 483 Brushy Fork Rd., Bridgeport, WV
  • 428 W Main St., Clarksburg, WV
CWA Local 2105

  • 117 Tavern Rd., Martinsburg, WV
  • 200 Carskadon Lane, Keyser, WV
CWA Local 2276

  • 300 Bland St., Bluefield, WV
  • 226 Labrador Dr., Bluefield, WV
  • 401 Lazenby Ave., Princeton, WV
  • 917 Harrison St., Princeton, WV
  • 257 Virginia Ave., Welch, WV
  • Route 52 – 18774 Coal Heritage Rd., Welch, WV

WBOY-TV in Clarksburg talks with a Frontier worker about the strike and the quality of Frontier’s service in West Virginia. (1:48)

 

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