Time Warner Cable is raising prices again, less than five months after their last rate increase which took effect in January in the Rochester area.
This time, the cable company is adding $1-2 dollars for each premium movie channel, already battered by cord-cutting and consumers cutting back on high cable bills:
Effective with your July 2011 billing, the price for premium channels will be adjusted as follows:
- HBO:
$13.95$14.95- Cinemax:
$10.95$12.95- Showtime:
$10.95$12.95- Starz:
$10.95$12.95
This rate increase covers the Rochester/Finger Lakes region, but other areas can expect similar pricing in the future. The response to these price hikes will likely bring another round of cord-cutting as consumers increasingly look for less expensive alternatives.
We also note a Brighton customer who signed up for the $29.99 12-month promotion for Road Runner Standard on Time Warner Cable’s website is currently fighting with the cable company over claims the real price of the promotion is $34.95 — the $5 difference reflecting a hidden modem rental fee. If true, it will be a first for the Rochester area where cable modems have always come with the service at no additional charge. We are waiting to learn whether this is a mistake or something new for Rochester.
In other news, Time Warner Cable has been teasing some customers on the company’s waiting list for Road Runner Extreme (30/5) and Road Runner Wideband (50/5Mbps) DOCSIS 3 broadband service. Several people, myself included, received phone calls earlier today notifying us the service was now available in our area. Don’t you believe it. After more than 45 minutes (and a call back a few hours later), we were told the service was not actually available in our area… yet. It’s certainly an annoying situation for both those getting the calls and the confused customer service representatives who then had to disappoint.
Interested customers can call (585) 756-1119 and bypass the usual voice prompts and speak directly with a customer service representative. They verify service availability based on the phone number/address on the account. Installation fees of around $68 apply, and although some customers report having them waived or reduced, we’ve heard the $68 fee often ends up on the bill anyway.
Anecdotal reports indicate early adopters are experiencing some technical glitches getting consistently fast speeds, but these are usually remedied after service calls or refreshing the cable modem from the office.

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