Verizon wireless plans: now more confusing than ever.

The concept of “unlimited data” rarely means unlimited on mobile plans and it can get very confusing for consumers trying to figure out what each carrier defines as “unlimited.”

Verizon has announced some plan changes that are not helping resolve this confusion.

As of late last week, Verizon introduced a new version of its “Unlimited Plus” plan, which attaches to existing wireless plans for an extra $30 a month. Then, if you would like to connect more devices to your plan beyond your phone, you can sign up for an unlimited connected device plan and upgrade to Unlimited Plus for another $10 a month. If you have a tablet or hotspot, Verizon will sell you another unlimited plan for those for an extra $20 a month.

What? Confusing!

Customers enrolled in the older standard “Unlimited Plus” plan received unlimited data up to 15 GB before a speed throttle kicked in. The new “Unlimited Plus” offers unlimited-unlimited 5G and up to 30 GB of “premium” 4G LTE data. So it appears you get double the unlimited data as well as an infinite amount of 5G service which is probably not provided in your area (or if you turn the corner, or go indoors in an area that has the service). But if you are connecting a hotspot, laptop, or tablet to your plan, then Verizon redefines unlimited again, this time to mean up to 50 GB of 5G data (almost not available anywhere) and then you get speed throttled to 3 Mbps for the rest of the billing cycle, but just on those devices.

Oh by the way, if you have an Apple Watch, Verizon has a plan for that as well, now priced at $10 a month, which gets you 15 GB of premium data, presumably on the watch.