Population growth in South Carolina has opened up new opportunities for Charter Communications to extend cable service into areas that were formerly too unprofitable to serve. On Tuesday, the company announced a $1 million construction project to bring Spectrum cable broadband service to the town of Lamar in Darlington County.
Urban sprawl around the city of Florence, to the east of Lamar, and Columbia to the west, has made connecting the town of around 1,000 more economical.
The cable company plans to break growing in late spring of 2019 to launch residential and commercial internet access. At present, Frontier Communications is the only internet option for the community.
“Internet is obviously a necessity, it’s not a luxury anymore,” said Ben Breazeale, senior director of government affairs for Charter Communications. “Rural communities all over our country are struggling to try to retain young people and internet is a must. Access to our communications systems is a must for our youth.”
As part of the announcement, the cable company donated three Apple iPads to the Lamar Library and presented a $5,000 check to the Lamar Rescue Squad.
Lamar is a community located a short distance away from both I-95 and I-20.
Charter promises to make additional announcements about future expansion in early 2019.
“Internet is obviously a necessity, it’s not a luxury anymore,” said Ben Breazeale, senior director of government affairs for Charter Communications. “Rural communities all over our country are struggling to try to retain young people and internet is a must. Access to our communications systems is a must for our youth.”
Hmmmm….if this is their corporate position, then why is NYS threatening to kick Spectrum out??? I’m guessing that is their position only when it will generate big profits for them
Because NYS is doing it for the political freaks. It’s all just a stunt.
To be fair, you aren’t wrong. Spectrum likely knows it won’t have any competition for years in Lamar, so they’ll quickly get take rates of >70% (remember, they’re competing with Frontier here), in many cases for triple play service. That kind of investment generates a pretty quick ROI.