It’s happy days at Comcast’s marketing and public relations department. How does a cable company pocket an extra $1.50 a month from 21.6 million cable TV customers without facing the wrath of the masses? Blame it on greedy broadcasters and quietly bank up to $32.4 million a month in new revenue.
Comcast wants to break out the cost of some of its programming disputes with local stations from your monthly cable bill and add an extra $1.50 monthly surcharge the company is calling a “Broadcast TV Fee” starting in the new year.
Comcast isn’t promising this $1.50 fee covers the total cost of licensing local stations for cable carriage, and they have no plans for similar surcharges for cable networks that have also been known to ask for a lot at contract renewal time. Customers may not realize that in some cases, the local NBC station just so happens to be owned by Comcast-NBC, offering easy opportunities to boost the asking price without too much trouble from co-workers at Comcast Cable.
Broadband Reports notes that isn’t the only new fee coming soon to a Comcast bill near you, starting Jan. 1. The company is also raising prices for cable television by $1-2 for many tiers, increasing the modem rental fee another dollar to an unprecedented $8 a month, and jacking up rates by $2 a month on almost all levels of broadband service.