Verizon’s silence on data plan pricing for the coveted Apple iPhone is deafening. In the absence of definitive information, Verizon’s refusal to comment Tuesday about what it plans to charge its data hungry iPhone customers has triggered rampant speculation.
On Monday, the Wall Street Journal reported Verizon was going to keep pricing stable for its unlimited data plans and extend them to iPhone owners, if only to further tweak AT&T’s stingy data plan allowances and pricing:
Verizon Wireless, the country’s largest wireless carrier, is confident enough in its network that it will offer unlimited data-use plans when it starts selling the iPhone around the end of this month, a person familiar with the matter said. Such plans would provide a key means of distinguishing its service from rival AT&T Inc., which limits how much Internet data such as videos and photos its customers may use each month.
But that was before Verizon officials conspicuously avoided answering direct questions about data plan pricing at Tuesday’s press event. Verizon’s FAQ for those interested in the iPhone doesn’t help (underlining ours):
Are there minimum service and data pricing requirements?
Yes, iPhone customers will need to choose from any of the current Nationwide plans. Customers will also be required to activate a data package, pricing will be announced at a later date.
ComputerWorld seemed to deliver the highest predicted inflation rate of Verizon’s data pricing — guestimating it will cost iPhone owners up to $120 a month for unlimited wireless data:
“Data plans for Verizon iPhone could range from $20 to $90 a month or even $120 unlimited a month,” Rob Enderle, an analyst at Enderle Group told the publication. “The iPhone uses an awful lot of data, so they will have to charge heavily for data and it will be fairly expensive.”
If Verizon wanted to find some way to kill Apple iPhone addicts’ enthusiasm for the phone on Verizon, charging a potential $330 a month for a single line plan is probably the way to do it.
I don’t see how the iPhone would be expected to use any more data than the Droid line, which has been on Verizon for over a year with $30 monthly fees. In fact, since all updates and application installs on Android phones are OTA or WiFi (while iPhone updates can come via USB sync), the iPhone should use less data.
I suspect it’s turning an urban legend into palace profits. I realize the apps for the two types of phones are somewhat different, but that will not account for the kind of gouging prices being predicted by this analyst. Keep in mind Verizon has been toying with doing away with unlimited data for well over a year now. Just like AT&T, the intro of a new iPhone can be the excuse they are looking for to implement it. If it’s an across-the-board increase, Verizon traditionally exempts existing customers until they change calling plans or adopt a device that will not… Read more »