Cablevision Systems CEO James Dolan warned cable executives the combination of rate increases and the poor economy could spark a consumer revolt, driving a legislative agenda that could force a-la-carte pricing on cable companies.
“At some point you reach a point where the consumer rebels,” Dolan said. “You’re likely to see that in a reaction in Washington on the government side because it will become a politically easy issue for politicians to jump on and a-la-carte [pricing] is an obvious answer. But the impact of a-la-carte on the programming industry would be devastating. It behooves all the participants to exercise restraint.”
Dolan pointed to high unemployment and a deterioration in earnings among those still employed combined with continuing rate increases as a potentially dangerous combination. Dolan was especially concerned about payments for local broadcasters and major broadcast networks which have sparked high-profile carriage battles. Earlier this year, Cablevision briefly dropped programming from ABC and Scripps Networks’ HGTV and Food Network.
Dolan was speaking at the Bank of America Merrill Lynch Media, Communications & Entertainment conference in Newport Beach, Calif.
His comments come at the same time Cablevision is preparing for yet another carriage battle, this time with News Corporation.
On October 15th, Cablevision’s contract to carry FOX’s television stations in New York (WWNY 5 and WWOR 9) and Philadelphia (WTXF 29) will expire. Unless Cablevision renews its agreement with FOX, Cablevision may no longer carry the three over-the-air stations. Also impacted are several FOX Networks’ cable channels: FOX Sports en Español, Nat Geo WILD and FOX Business Network.
News Corporation’s website, KeepFoxOn, turned its attention to the dispute, urging viewers to contact Cablevision. Viewers are being warned of the potential loss of the channels through advertising messages that began last weekend.
The issue of a-la-carte pricing, which allows cable customers to pick and choose individual channels, has been the nightmare scenario for cable systems and programmers, who fear it would force most niche channels out of business and dramatically cut earnings for cable systems. The industry also warns it would force every cable subscriber to rent set top boxes to manage channel lineups for every television in the home.
But as programming costs continue to exceed the rate of inflation, relentless rate increases and restrictive contracts that keep most networks out of specialty programming tiers makes cable television a service many Americans are contemplating doing without.
[flv width=”640″ height=”380″]http://www.phillipdampier.com/video/Keep Fox On.flv[/flv]
FOX has begun informing Cablevision viewers they could lose access to their local FOX stations and several FOX-owned cable networks. (30 seconds)
America would probably be better off with fewer TV channels anyway. Bring on ala carte or allow customers to select groups of channels. Right now it’s “a little bit” or “a ton”. More choice and control over cost would go a long way toward retaining customers and bringing back old and new customers.
No real choices = no subscription for my household.