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Spectrum Starts $65 Broadband/125 Channel TV Promotion to Win Customers

Phillip Dampier August 3, 2017 Charter Spectrum, Competition, Consumer News 1 Comment

After losing another 90,000 residential cable television customers during the second quarter, Charter Communications is beefing up its customer promotions to win back customers and respond to competing offers.

Starting this month, Spectrum is pitching a double play bundle for new customers using its familiar formula of $29.99 for each service, only this time they actually came close to meaning it.

Customers who want a 60Mbps (100Mbps in some markets) broadband package with Spectrum Select TV package can now get each service for around $30 a month, but will still have to pay around $6 for a ‘required’ cable box and another $7.50 a month for Spectrum’s Broadcast TV surcharge. To sweeten the deal, Spectrum is including a free year of Showtime.

Prior to this promotion, Spectrum’s double play promotion charged $59.99 for the TV bundle and $29.99 for internet access, one penny more a month than its triple play bundle which also includes a phone line.

The newest double play promotion offers about $24 in savings a month over the old one, which usually included one set-top box for free.

The double play promotion, which omits a phone line, is likely to continue a decline of Charter’s residential home phone customers, many canceling landline service as their aggressively priced Time Warner Cable phone promotion expires. Charter’s broadband growth has slowed as well. The company added 231,000 customers during the quarter compared with 308,000 during the same quarter last year. Charter’s pricing and promotions proved not as attractive as some of their competitors.

Currently there is 1 comment on this Article:

  1. Ron says:

    Sorry. Give me an honest TV/internet bundle for $59.99 with no dishonest surcharges (except local taxes, the one fee that’s beyond their control), and I’ll consider it. But I won’t be their customer again until they stop lying about their advertised rates.







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  • New Yorker: It makes no sense. I wonder sometimes if raising the limits on how much money rich people giving to candidates could make it more expensive to buy of...
  • New Yorker: Will New York go through with the threat? As an upstater I have seen infrastructure projects drag on in cost and time (eg. 1.5 yrs to repair a tiny b...
  • Matthew H Mosher: Another classic case of businesses being much smarter than governments....
  • Matthew H Mosher: Doesn't matter. Rural NY will remain left behind....
  • Dylan: Hopefully this does not happen as I would like to see Charter continue with its current plans of upgrades in NY, like the 200mbps upgrade. Maybe Chart...
  • Phillip Dampier: If they withdraw the granted merger, Spectrum will not be able to continue business in New York. The franchises, which are still in the name of Time W...
  • John: Charter will not pack it in, the regionality of their franchises and their future value are too important. Franchises in NY are not exclusive, the onl...
  • Fred Hall: Too bad Sprint's network sucks in 99% of the places I live/travel to....
  • Fred Hall: First - as I've said before, $2M is pocket change for Charter/Spectrum. They should just chalk it up to the cost of doing business. Second - so what...
  • Paul Houle: I think the third package was designed to pop eyes. First it is closer to a "quad play" than a triple play bundle. The "triple play" bundle of home ...
  • Phillip Dampier: $40-50 sounds suspiciously low. Are you sure that isn't a promotional rate which customers may not be able to get after a year or two? AT&T's bun...

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