Local media warns residents to look first before opening the door to potential trouble

As many as five men wearing Verizon jackets have been ringing doorbells in the Bradenton, Florida area seeking entry into residents’ homes claiming to be service or sales representatives.  Police are concerned an unsuspecting resident may admit the impostors unaware of their likely criminal intentions.  Bright House Networks, the area’s cable operator, has also faced phony representatives peddling its products.

With increased competition between phone companies and cable operators for your telecommunications business, many providers hire third party door-to-door sales personnel to promote services, especially when new service options become available.  Verizon uses 20/20 Companies, an Ft. Worth, Texas-based door to door marketing firm to sell its Verizon FiOS fiber to the home service.  20/20 Companies promises its clients “a thorough, national background check and a 10-panel drug screen” for all of its sales representatives to “protect the client, the brand, and, most importantly, the customer.”

Still, consumers may not be aware of what to consider before opening their doors to uninvited knocks.  It has happened to me when a fake Frontier Communications “representative” knocked on my door a few years ago with lots of personal questions but no answers:

1. Cable and telecommunications companies do not make unscheduled service calls.  If a representative claims they “detected a problem,” tell them you will call the company yourself to schedule an appointment.
2. If the doorbell rings and you weren’t expecting anyone, consider simply ignoring it.  At least verify to your satisfaction the identity of the visitor before opening the door or even interacting with him or her.
3. Sales representatives and other company personnel should have clear, unambiguous, professionally-produced identity badges.  A shirt sticker or generic jacket with a logo on it doesn’t come close.
4. Trust your instincts.  If something doesn’t seem right, it probably isn’t.  Don’t hesitate to contact police.  Many communities require all door to door sales personnel to have a peddler’s license on file with the local town or city government.  If they don’t, police can charge them.
5. Alert your neighbors.  You may have been aware enough to avoid a potential problem, but an overly trusting neighbor might not.  They’ll appreciate you looking out for them.

Consumers concerned about this type of door to door sales activity should contact service providers and tell them you don’t appreciate at-home intrusions and that you hope the company will modify its marketing practices to discontinue unscheduled marketing visits.  Instead, suggest they send sales teams only to homes that specifically request an in-person visit, with an appointment.

[flv width=”480″ height=”340″]http://www.phillipdampier.com/video/WTSP Tampa Police warn of Verizon and Bright House service tech impostors 2-9-2010.flv[/flv]

WTSP-TV in Tampa warns southwestern Florida residents about fake employees trying to gain entry into local residents’ homes.  (3 minutes)

[flv width=”540″ height=”380″]http://www.phillipdampier.com/video/WFLA Tampa Fake Verizon Employees 2-9-2010.flv[/flv]

WFLA-TV in Tampa tells viewers to ask for ID before opening a door to a telecommunications company employee.  (2 minutes)