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Australia Achieves Unlimited Broadband – Say ‘Goodbye’ to Internet Overcharging Schemes

Phillip Dampier February 14, 2010 AAPT (Australia), Competition, Internet Overcharging 7 Comments

While several American broadband providers contemplate limiting customer’s broadband usage or launching usage-based billing, Australia is headed in the other direction with today’s introduction of the country’s first truly unlimited and unthrottled broadband plan for a flat monthly price.

AAPT, part of the Telecom New Zealand Group, claims its new Entertainment Bundle will revolutionize broadband in Australia as its competitors are forced to adopt unlimited plans of their own to compete.

For $88US per month, AAPT offers ADSL2+ 20Mbps service that has no usage limits, no throttled speeds, and no metered billing.  The plan also includes free home phone line rental and a monthly $50 voucher good for downloading from the AAPT In Song music store, offering one million songs.  A Wi-Fi modem is also included in the plan.

AAPT's unlimited plan is the first to dispense with usage allowances, speed throttles, and metered billing for Australian broadband users

AAPT CEO Paul Broad said the company’s new unlimited plans would deliver Australians better broadband.

“You go to the United States and there’s no such things as caps – you get online and get an unlimited download,” he said. “Consumers don’t know what these caps mean.”

Broad

The plan requires a two year service contract.  Australian broadband pricing always includes a total cost of the plan over the length of the contract.  For this particular plan, it’s $2,129.34US for two years of service.

Previously, AAPT offered unlimited downloading only between the hours of 2am-8am local time.  Daytime usage was limited to a maximum of 60GB per month, with speeds throttled to 64kbps for the remainder of the month if you exceeded your plan allowance.

“We were first to market with 2am-8am unlimited [service], then 8pm–8am unlimited, and now 24/7 Unlimited Broadband downloads plus music streaming,” Broad said.

The company still reserves the right to terminate service for grossly excessive usage, not specifically defined, but that is a common right reserved by virtually every service provider.

Would-be customers are finding AAPT’s website and broadband plans confusing because AAPT’s broadband plans page does not yet contain details of the truly unlimited plan, which can be found here.

AAPT invites those with questions to call them on 132 082.

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Recent Comments:

  • Limboaz: A billion dollars seems like a steal when you consider how big Toronto is. Meanwhile the cable ISP's down here in the States plot how they can jack up...
  • sandiegohdtv: In another part of my town, Cox offers this program as well. However, they offer it all year round and I believe you can register for it online....
  • sandiegohdtv: Made a huge error. It was 15 mbps to 60 mbps. Sorry, for that as I thought the filing meant that, but I did check it over again. I found out when it w...
  • Phillip Dampier: It's a bit complicated depending on where you live and who serves you: Regardless of what we want, it is almost a certainty TWC's and Bright House'...
  • JayS: Could you clarify #1 & #7. It appears that the acquirer, Charter, only offers one (1) level of internet speed. I would expect they would unify al...
  • Phillip Dampier: You will end up keeping your existing modem for phone service only (at no charge) and your own purchased modem will supply Internet access only. It's ...
  • Phillip Dampier: This is likely because Time Warner management has curtailed some of their most aggressive promos this year, so the ones you can get now cost a little ...
  • Phillip Dampier: I think most if not all premium channels are available on promo for $9.99. I do not know if they can handle swapping one for the other however....
  • Phillip Dampier: It probably isn't a "contract" but an agreement. If you were promised a two year commitment, they should be giving it to you. Probably the promo you w...
  • dawsonfiberhood: This reminds me how AT&T and TWC have squandered opportunities to avoid customer dissatisfaction by provisioning the modems at *exactly* the contr...
  • framistat: This doesn't always work. The Webster, NY office was helpful back in mid 2014 and continued my promo rate for basic internet @ 24.99 for a year. How...
  • Phillip Dampier: On what page do you see that referenced? I only saw mention of adopting Bright House's program. I will be very surprised in Charter offers a 15Mbps ti...

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