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NBC News Launching New Online Streaming Network

Phillip Dampier June 6, 2018 Consumer News, Online Video No Comments

NBC News will appeal to cord cutters and online news junkies with a new streaming network to be launched this summer, according to a report in Variety.

NBC News Digital is an experimental project from NBC News and will not duplicate existing NBC and MSNBC programming. Instead, the news division is hiring producers and talent to create new, original news shows for online audiences.

NBC News chairman Andrew Lack hinted that NBC was getting into the live-streaming business back in March, but had offered few details.

Most 24/7 news channels are behind the cable industry’s “TV Everywhere” authentication paywall, requiring viewers to prove they are current paid cable television subscribers to gain access.

NBC will face immediate competition from CBSN, the free digital streaming service from CBS offering live coverage of important news events and a regularly updated playlist of pre-recorded news segments and airings of CBS network news programming and features.

Fox News is working on its own subscription-based online news channel called Fox Nation that is expected to arrive by the end of this year.

In contrast, other cable news networks have been substantially cutting back on digital projects. CNN laid off its digital staffers in early 2018 and MSNBC relies exclusively on streaming material that has already aired on the cable news channel.







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