Home » AT&T »Consumer News »Editorial & Site News »T-Mobile »Verizon » Currently Reading:

The Terrorists Win: Isis Mobile Payment Brand Flees From Its Own Name, Nobody Notices

Phillip Dampier July 10, 2014 AT&T, Consumer News, Editorial & Site News, T-Mobile, Verizon No Comments
The 1975 Saturday morning heroine delivered a morality message at the end of each episode.

The 1975 Saturday morning heroine

“O My Queen,” said the royal sorcerer to Hatshepsut, “with this amulet, you and your descendants are endowed by the goddess Isis with the powers of the animals and the elements. You will soar as the falcon soars, run with the speed of gazelles, and command the elements of sky and earth.” Three thousand years later, a young science teacher dug up this lost treasure and found she was heir to The Secrets of Isis. Andrea Thomas, teacher, and Isis, dedicated foe of evil, defender of the weak, champion of Truth and Justice.

Three thousand and one years later, AT&T Mobility, T-Mobile USA, and Verizon Wireless used their respective bank accounts to endow themselves with a mobile payment system called Isis they hoped would soar profits, run up your bill, and command the electronic payment universe. They called it Isis.

Three thousand and two years later a group of strict Wahhabist Muslims operating a terror group called the “Islamic State of Iraq and al-Sham” would establish a new caliphate covering sections of Syria and Iraq.

Seconds after they declared the new (generally unrecognized) state, the group set off terrorizing the local infidels and apostates in their midst, a/k/a Shia Muslims and Christians. Although the name of their newly declared independent nation, “Islamic State” is about as catchy as generic paper plates, the group’s abbreviated name was enough to provoke some serious Excedrin headaches.

They call it: ISIS.

The Other ISIS

The Other ISIS

Checkmate AT&T, T-Mobile and Verizon.

“However coincidental, we have no interest in sharing a name with a group whose name has become synonymous with violence and our hearts go out to those who are suffering,” said Isis CEO Michael Abbott. “As a company, we have made the decision to rebrand.”

Did Abbott just give in to the terrorists? Most Americans wouldn’t know or care, having never heard of the wireless industry’s payment system. In fact, with just 20,000 Isis Wallet activations per day, more Americans likely know that name from the 1975 Saturday morning TV series, The Secrets of Isis.

Which survives longer is open to question. Most consumers really don’t want or need an alternative to existing payment mechanisms.

According to a Forrester report released in December, “Understanding Digital Wallet Options For Your Business,” only 11% of US consumers have a digital wallet. “Driving consumer interest and adoption is a steep, uphill climb in developed markets because the current payment systems work quite well,” the report says.

Search This Site:

Contributions:

Recent Comments:

  • HIllary clinton: obamacares deductibles are like 7000 dollars. Basically no healthcare...
  • Jorgie: It's not just net neutrality they want to eliminate, they also want to eliminate Obamacare. Trump will not give up. He will continue the fight to repe...
  • Milan Gohil: Phillip, I trust that you will let us know what we can do to fight this assault on our freedom! Ajit PAID is a slimy POS! Trump is well on his way to...
  • Tammy Nelson: This is crap! Why are the customers always losing and they always win? I pay quite a bit for cable and internet. If you are cutting channels, at le...
  • Mike Colceri: THIS TOTALY SUCKS!!! I LOVE CHILLER , AND NOW YOU'VE GONE AND GOTTEN RID OF IT!!!!😠 BUT MY BILL STAYS THE SAME.....MINUS MY CHILLER!!! WHOEVER IS THE ...
  • BobInIllinois: Jo, FYI on this. YouTube wanted to get this streaming service up fast. The 5 big US cities that you listed all have network tv stations owned and ...
  • Dave Burstein: Phil Good work on this. Nearly no one has reported that the FCC is paying AT&T for an offering they would have anyway....
  • Jo: Chicago, Los Angeles, New York City, Philadelphia & San Francisco Bay Area This is it? it's just like google fiber.. a failure....
  • BobInIllinois: Wouldn't this be bad news for all those small, independent WISPs out there?...
  • Jp Eres: I finally filed a complaint with the Better Business Bureau (New York) as well as the FCC. Magically after months and months of rude customer service...
  • LG: Let me guess.. it comes with a 200Gb bandwidth cap too, right? This month, for the first time, I actually reached my 1 Tb limit with Comcast. It's m...
  • Kerry: This makes four channels that have been removed in the last 60 days. We are still paying the same ....

Your Account: