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Homes With Premium Broadband Fetch Premium Prices on the Housing Market

Phillip Dampier February 11, 2013 Consumer News No Comments

forsaleWant to increase your home’s value? Advocate for better broadband in your neighborhood.

A British survey out this week echoes results from North America, finding nearly two-thirds of house-hunters are willing to pay up to 3 percent more for a house in a well-wired broadband area, with more than one-fifth willing to pay between 4-10 percent more for areas with faster broadband.

Younger buyers are the most interested in acquiring property in areas with the fastest service. At least 40% of 18-24 year olds consider broadband availability and speeds an important factor when considering a home purchase. More than one-third of men rate bad broadband as a potential deal breaker. For women, just over a quarter say that lousy broadband may force them to move on to other choices.

“We are living in the digital age and as such more people are choosing to work from home,” said Martin Ellis, an economist at Halifax, a British research firm. “But as well as this it’s a part of our everyday lives with web browsing and streaming television commonplace. As a result we find people are increasingly prepared to pay a premium for homes with a good broadband signal, and this is likely to remain a factor when choosing where to live.”

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  • AustinTX: Yep, this isn't about "your old modem isn't capable of the wonderful new speeds we're providing to your service tier", it's about "we know your custom...
  • MJ Lee: This is strange. I did get a letter from Time Warner saying my apartment was qualified for Time Warner Cable Maxx, but when I applied for it, I got an...
  • Tim: You know this is overstating the case ... unlimited data adsl2 plans are available from $60 in Australia. Average price is about $90...
  • Phillip Dampier: I think 10/Gbps is available in the USA as well, on an obscenely expensive metro Ethernet or commercial fiber link provisioned by a telecom company. ...
  • Phillip Dampier: Singapore is doing a much better job than Malaysia with fiber speeds and pricing, and competition is what is driving speeds up and prices down. If you...
  • Phillip Dampier: We've covered South African broadband here before. At least South Africa now has uncapped broadband, so count that as a victory. International capacit...
  • SumTinWong: So korea, how much bandwidth do you have to other countries. It's all nice and good if you got supergigabit but only get 1mbit to facebook/netflix. In...
  • Richard: In New Zealand using Vodafone Supernet (Coaxial Cable. Plan Speeds are 50mb/s / 2mb/s) Test just ran from Christchurch to other side of Australia, Pe...
  • G Hamar: Why am I not surprised at this - S.Korea is the de facto standard by which all others must now try to reach. You hear Comcast & Time Warner Cable...
  • Gaurav K. Guha: I live in Mumbai, India. I currently have a 50 mbps connection for which i pay 1200 rupees a month. Thats approximately 20 usd. So.... Haha!...
  • friesian: German here. For my VDSL2 broadband access with 50Mbps down and 10Mbps upstream I have to pay 30€ monthly... Just wondering about the Romanian pr...
  • Tom: No surprise.. 2 years ago, in the election race of the Governor of Gyeonggi Province it was the official pledges from one of top 2 candidates that he ...

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