Home » Competition »Consumer News »Data Caps »Editorial & Site News »Online Video »TWC (see Charter) »Video » Currently Reading:

Bipolar Cable Industry Loves<->Hates Netflix; Britt Says It’s About Giving Customers What They Want

[flv width=”512″ height=”298″]http://www.phillipdampier.com/video/WSJ Studios disarming cable in battle with Netflix Media Report 6-20-11.flv[/flv]

Wall Street Journal: Top execs of some media behemoths are shifting their public stances toward Netflix Inc. of late. They’re now trying to persuade investors that the video streaming service will expand their business rather than destroy it. (4 minutes)

You are forgiven if you are confused about the love-hate relationship the cable industry has with online video streamers like Netflix — one that the Wall Street Journal likens to manic bipolar episodes.  Weeks after blaming Netflix for getting video programming too cheaply and threatening cable subscriptions, cable industry executives were hugs and kisses about online video at the recent Cable Show in Chicago.

“The reason why there’s interest in these Internet video providers that is that they’re deploying technology that’s making the experience better for consumers,” Time Warner Cable CEO Glenn Britt said in an interview with MarketWatch during the National Cable & Telecommunications Association’s annual Cable Show last week.

“There’s nothing about [cable companies] that stops us from doing that. So I would say … we as an industry just need to pay attention and give consumers what they want. Then there’s no room for these other guys. I don’t mean to say that in a negative way, but it’s true.”

Britt

Of course, this is the same man that has earplugs firmly implanted to help resist another rejection of his Internet pricing schemes that Time Warner Cable customers loathed in 2009.  Britt’s desire to give “consumers what they want” just doesn’t play in this part of town while the cable company is installing software to measure and potentially meter broadband usage.

What is different in the online video spectrum is consumers have choices.  They can adopt Time Warner Cable’s glacially-slow rollout of its TV Everywhere concept, watch Hulu, use Netflix, or simply steal content providers don’t want them to watch.  For customers of Time Warner Cable facing competition from AT&T, there is potentially nowhere to run to avoid an Internet Overcharging scheme which could bring the online viewing party to a rapid conclusion when your viewing allowance is used up.

Britt says he is struggling with rights holders to provide more accessibility to online video streaming of popular shows.  He’s also thinking about how many restrictions to slap on subscribers.

MarketWatch talked with Britt and found him dealing with nagging questions about how many devices each user account should be authorized to use for viewing. “Should it be three, should it be 10? If I make [that number] too small, you’re not going to be happy as a customer,” Britt philosophized. “If I make it too big, you’re going to give the password to all of your friends, and they won’t have to buy a subscription to begin with.”

Search This Site:

Contributions:

Recent Comments:

  • LG: Truly disgusting. Every time something like this happens, it further erodes trust and belief in our government. At this point, I think 3/4 of this c...
  • George: 802.11ax with 8x8:8 MIMO streams are hitting the market, and Comcast is stuck in the past with 2 stream MIMO on 802.11ac, playing ping-pong with high ...
  • K Richner: These apparently are just Plume Pods with custom Firmware I own 12 Plume Pods! That are not locked to a isp this is a rip off since they cost about th...
  • Paul Houle: There is hope for fixed wireless, at least for me, since I have no hope for Frontier. I have investigated some wireless offerings from MVNOs and si...
  • Ian Littman: Counterpoint: mmWave based 5G is going to be a bear to deploy, to the point that 5G NR from T-Mo et al will likely have nationwide coverage before mmW...
  • Butch Kara: We still have Centurylink DSL (or should I say, we have it when it works) supposedly 1.5Mbps, but usually 0.6 or slower (right now around 0.2). and ha...
  • Lee: Seems I need to amend my post about the closed fiber optic loop system. Frontier Communications is not installing it. It is an expansion of the Elkhar...
  • James: In the beginning I was hopeful of Frontier a good review but I just zcan't do it.. we switched from comcrooks recently oct. '17, the phone reps screwe...
  • Lee: Change the name from Spectrum to Speculum....
  • Lee: I am in Indiana. I used my Street Atlas program to figure they are installing 6.5 miles of underground fiber optic along the roads between the two sch...
  • Bob: I have Mohu Leaf antennas on both TV's and I get the locals that way also. All I know is that as a former regular DirecTV customer, they are trying v...
  • Phillip Dampier: Institutional broadband. Frontier owns the network that taxpayers subsidize and Frontier gets to charge whatever it wants for service on that network....

Your Account: