It has been some time since major carriers like Verizon have promoted “unlimited use” plans for broadband.  Not too many years ago, providers used “unlimited” as a major selling point for those looking to escape slower, time-limited, dial-up access.  Today, Verizon is back pitching unlimited DSL at prices as low as $14.99 per month, if you still happen to have your Verizon landline.

Verizon’s DSL pricing changes include two new price tiers for current landline customers and for those who don’t want landline service.  No annual plan contracts are required, and prices are good for one year.

For Verizon landline customers:
500 Kbps to 1.0 Mbps – $19.99 ($14.99 when ordered online)
Either 1.1-3 Mbps, 3.1-7 Mbps or 7.1-15 Mbps (speed level will depend on line quality) – $34.99 ($29.99 when ordered online)

For those who only want broadband service, prices are considerably higher:
500 Kbps to 1.0 Mbps – $29.99 ($24.99 when ordered online)
Either 1.1-3 Mbps, 3.1-7 Mbps or 7.1-15 Mbps (speed level will depend on line quality) – $44.99 ($39.99 when ordered online)

Verizon really wants customers to order service online, and will throw in a free wireless router when you do.  Activation and shipping charges may apply.  Customers also get free access at Verizon Wi-Fi locations.

Verizon is pitching these services to customers who don’t want to deal with “clogged networks or exceeding monthly dial-up time limits.”

These prices are similar to discounts AT&T offered its DSL customers last year.  It’s an effort to maintain revenue and attract price-sensitive rural holdouts who avoid more expensive broadband plans.  Verizon simultaneously announced a new pseudo-“triple play” package for areas without its FiOS fiber to the home service that uses Verizon’s network for phone and broadband service, and DirecTV for television.

“We’ve enhanced the value and simplified our HSI bundles by pricing them aggressively and removing any contract requirements and early termination fees for Verizon services going forward,” said Eric Bruno, Verizon vice president of product management.  “With these refinements, our High Speed Internet service offers the best value in broadband.”

Bruno forgets when adding new DirecTV services to a Verizon phone and broadband bundle, a two-year agreement and early cancellation fees with the satellite company will apply.

Customers contemplating service who disconnected their Verizon landline can sign up for Verizon’s least expensive landline service — the one with no local calling allowance.  Outgoing calls are billed on a per-call basis in most areas, and the monthly charge for the service can be under $10, depending on the size of your calling area.